Digital Advertising Agency in Anna Nagar, Chennai
Digital advertising is a pretty self-explanatory term; it’s the means by which you distribute paid ads online across various different platforms. However, the strategy behind when, where and who to advertise to is a little less simple (albeit achievable). With a good grasp on the mechanics of each online advertising and marketing avenue, there are lucrative opportunities for reaching genuine prospective customers and clients in ways that may otherwise be missed. For example, while there are some 1.5 billion active users on Facebook every day, only a handful are your desired demographic, and a handful again of people who aren’t organically following you or who have passed by your business (or website), but not stopped for a conversion. It is this latter group of people that are our focus when conducting this kind of advertising. Here are what we believe to be the most effective means of online advertising.
Social advertising
Social advertising refers to the ads occurring on your social media accounts. This can be in your feed, to the left of your feed, your stories or in your Facebook messenger. You’ve probably noticed that these ads correlate with the products and services you’ve been searching for via typed or voice search, or the websites you’ve perused. Although this certainly lends itself to a creep factor, it’s also hard to ignore that, for the most part, it’s enormously helpful for guiding us to what we’re looking for. Or, more accurately, reminding us of what we’re looking for and presenting a solution. If you aren’t putting your message out there for people searching for what you offer, you are missing a huge opportunity. We use social media’s intuitive capabilities to formulate ads based on the interests, searches and online activity of social media followers and present them with the solution (your product or service) to their problem, want or need.
Display advertising
Display advertising is advertising that appears in the banners and border columns of the websites, social media platforms and apps that you use. Their purpose is to display an advertisement that matches your online activity, and deliver the message, product or service that you’re looking for. Subsequently, this is also the aim of your display advertising to your desired demographic of customer or client. Research reveals that visitors to your website who are retargeted with your display ads are 70% more likely to convert in some way (via contact or purchase). And, through the means by which display advertising reaches the correct people, there is a lot of information that can help you better understand your customer base. By understanding the pages your prospects visit and engage with, you are able to appreciate their interests and, so, how and what they want to be retargeted with, and when.
Remarketing and retargeting
Although they serve essentially the same purpose, there is a difference between remarketing and retargeting. Remarketing is marketing to those who have engaged directly with your business, usually through email of social media sign-ins, and so opt in for more information on what you have to offer via email. However, they can also be reached, thanks to the information they have provided, via display and social media marketing.
Retargeting is online advertising that essentially follows a user using display and social marketing advertising based on their overall online behaviour via cookie-based technology (you’ll often see pop-ups on websites asking for your permission to use them). Javascript code is used to track how, when and where a user is navigating online, so your ad can meet them on websites the frequent to deliver your service or product solution to them.
Search advertising
Search advertising appears on the Search Engine Results Page (SERP) after a search query has been registered. So, those first few results with ‘ad’ written beside them are the result of search advertising efforts. These are chosen based on Google’s auction system and how applicable your business is to each search term.
We Also Have Special Expertise With Trade Shows & Exhibits And Broadcast Design. Brand Experience Leader. An Brand Experience Agency in Anna Nagar, Chennai. Content-First Approach. Award-Winning Experiences.
Digital Advertising Agency in Anna Nagar, Chennai
Brand Activation and Why Its Important
Give people a way to experience the benefits of your brand
First-hand experiences change purchase behaviors
Expand brand activation impact with social media and influencer integration
Brand activations transform people into brand advocates
Track impact with real-time reporting, promo codes, and onsite sales
Brand activation services
1.) Strategies to activate your brand
2.) Planning where and when to engage your ideal audience
3.) Location scouting and permitting
4.) Activation asset production (e.g., tents, tables, props, outfits, etc.)
5.) Staffing to ensure your brand is properly represented
6.) Brand activation transport, setup, implementation, and management
7.) Real-time content planning and capture
8.) Brand activation effectiveness measurement and analysis
Brand Activation Agency in Anna Nagar, Chennai
Innovative Advertising Strategies
BRAND AWARENESS
Our team is our greatest asset.
The solution is a proven customer acquisition strategy- a critical component of any successful business.
We can help you improve profitability while decreasing customer acquisition costs. Contact our Experian sales representative today.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load. |  |
We believe that growth is the key to maximizing ROI on digital products. In order to engage users, increase retention and referrals, and drive revenue, we work alongside our wide network of partner vendors. Growth marketing entails a combination of services that are custom-fit for your product to be optimized for long-term success. Fueled offers:
Successful agencies implement a system.
Merchant Seller Acquisition Onboarding Agency
Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.
Customer Acquisition Marketing Agency Anna Nagar, Chennai
Growth marketers are constantly working to increase customer acquisition and engagement.
customer acquisition marketing approaches. Work with a team of growth experts to build a complete lead generation machine with Advanced Marketing, and sales to rapidly scale your business.
B2B Marketing Agency in Anna Nagar, Chennai
As individuals B2B Marketing Agency in Anna Nagar, Chennai , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |  |
B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Customer Acquisition Strategies … For us, it’s all about creating long-term value for everyone.
Appointment Setting, Lead Generation, Lead Management.
Building a powerful presence.B2B Marketing is a two-way conversation.
When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |  |
Growing your brand and increasing your bottom line.
Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:
B2B Marketing Agency in Anna Nagar, Chennai
Anna Nagar, Chennai
About Anna Nagar
Overview
| Anna Nagar formerly known as Naduvakkarai, situated in the north-western parts of the metropolitan city Chennai. It comes under Aminjikarai Taluk and the Anna Nagar Zone. It is considered one of the prime residential locality in Chennai. There are three important landmarks in Anna Nagar namely: Anna Arch, Anna Nagar Tower and Anna Nagar Roundtana. Anna Nagar tower is one of the primary landmarks in Anna Nagar. Other important areas are Anna Arch, Blue Star, Shanthi Colony, Thirumangalam Junction, and Anna Nagar East and West. The 2nd avenue is an arterial road in Anna Nagar which has several restaurants and shops. |
It is a well planned residential locality where roads are laid parallel and perpendicular to each other. It lies in close proximity to CMBT, the Intra Bus Station. Konnur, Sai Nagar, Korattur, Mogappair, Koyambedu, Ayanavaram are its nearby neighboring localities. This locality is surrounded by New Avadi Road, EVR Road (SH 114), SH 112, and Mumbai Highway. Some of the key residential projects in Anna Nagar are Arham Sarva, DCC Mayuri, Ozone The Metrozone AF Tower, Rajnis Castle, GVSPL Green Crest among others.
Connectivity
Anna Nagar West and Anna Nagar East are two bus terminal in Anna Nagar. The West terminal is considered as one of the largest bus terminals in the city from where one can get the buses to different parts of the Chennai City.
Anna Nagar railway station is located on the Thirumangalam road that connects Anna Nagar West with Villivakkam. It also links Anna Nagar with the Tiruvallur-Chennai Suburban line. Other railway stations are Villivakkam, Korattur, and Pattaravakkam.
Chennai Metro Rail Ph-1 is operational in the locality. There are three underground metro stations lies in the vicinity, two in Anna Nagar and one in Anna Nagar East. Other stations are Thirumangalam, Anna Nagar Tower, Koyambedu, CMBT, Anna Nagar East, and Shenoy Nagar.
It has excellent connectivity to Chennai International Airport which is located at a distance of 18.6 km via Chennai-Nagapattinam Highway/Chennai-Theni Highway/Chennai Trichy Highway.
Factors for growth in the past
This locality is very close to multiple employment centers. Prince Info Park is located at a distance of 5.9 km away, the Ambattur Clothing Company and One Indiabulls Park are just 6.5 km away, and the Ambattur Industrial Estate is 6.7 km away. These industrial estates have given employment to many people in the neighborhood. A fair number of workforce work in nearby IT Hubs and Industrial areas wanted to have their residences close to their workplace. As a result Flats for sale in Anna Nagar finds proposed buyers due to its proximity to the IT corridor and other industries.
With excellent connectivity to International Airport along with major IT Hubs have been a plus point for the residents of Anna Nagar, creating residential demand and development as well as consistent rental yield.
Proposed and Planned Infra
The Salem Railway Division has commenced works to construct an underpass at Bodinaickenpatti near Salem Railway Junction. This underpass will connect Bodinaickenpatti with the other side of the Salem City.
| Employment hubs near Anna Nagar Prince Info Park One Indiabulls Park KURIOS Software Park DLF IT Park ESPEE IT Park | It park in Anna Nagar, Chennai | Mall in Anna Nagar, Chennai |
Infra development (Social & Physical)
Anna Nagar has a large number of Schools and Colleges in its vicinity. Some of the reputed schools in the area are C.S.I Jessie Moses School, Arise ‘n’ Shine International Preschool, MCC School, CSI Bain School, Jaigopal Garodia Vivekananda Vidyalaya, Narayana E-Techno School, Serra International Pre School, Leo Matriculation Higher Secondary School.
Healthcare facilities are also good in the locality. Some of the renowned hospitals providing health care facilities to the residents of Anna Nagar are Sri Devi Hospital, I.K. Hospital, Divya Hospital, Chennai Hospital, Prime Indian Hospital, Appasamy Hospital, Sundaram Medical Foundation, Dr. Rangarajan Memorial Hospital & Children Centre, Kauvery Hospital, Anna Nagar among few.
Due to its strategic location, this locality has attracted a number of national and international retail brands, as well as exclusive cafes and restaurants. The locality has a good retail market with malls, shopping plazas, shopping complexes, retail outlets, stationery shops, and grocery outlets. These include F.S. Shoppe, 14 Shop Complex, VR Chennai, Variety Centre, Forum Vijaya Mall, and Abirami Mega Mall.