Digital Advertising Agency in Visakhapatnam
Digital advertising is a pretty self-explanatory term; it’s the means by which you distribute paid ads online across various different platforms. However, the strategy behind when, where and who to advertise to is a little less simple (albeit achievable). With a good grasp on the mechanics of each online advertising and marketing avenue, there are lucrative opportunities for reaching genuine prospective customers and clients in ways that may otherwise be missed. For example, while there are some 1.5 billion active users on Facebook every day, only a handful are your desired demographic, and a handful again of people who aren’t organically following you or who have passed by your business (or website), but not stopped for a conversion. It is this latter group of people that are our focus when conducting this kind of advertising. Here are what we believe to be the most effective means of online advertising.
Social advertising
Social advertising refers to the ads occurring on your social media accounts. This can be in your feed, to the left of your feed, your stories or in your Facebook messenger. You’ve probably noticed that these ads correlate with the products and services you’ve been searching for via typed or voice search, or the websites you’ve perused. Although this certainly lends itself to a creep factor, it’s also hard to ignore that, for the most part, it’s enormously helpful for guiding us to what we’re looking for. Or, more accurately, reminding us of what we’re looking for and presenting a solution. If you aren’t putting your message out there for people searching for what you offer, you are missing a huge opportunity. We use social media’s intuitive capabilities to formulate ads based on the interests, searches and online activity of social media followers and present them with the solution (your product or service) to their problem, want or need.
Display advertising
Display advertising is advertising that appears in the banners and border columns of the websites, social media platforms and apps that you use. Their purpose is to display an advertisement that matches your online activity, and deliver the message, product or service that you’re looking for. Subsequently, this is also the aim of your display advertising to your desired demographic of customer or client. Research reveals that visitors to your website who are retargeted with your display ads are 70% more likely to convert in some way (via contact or purchase). And, through the means by which display advertising reaches the correct people, there is a lot of information that can help you better understand your customer base. By understanding the pages your prospects visit and engage with, you are able to appreciate their interests and, so, how and what they want to be retargeted with, and when.
Remarketing and retargeting
Although they serve essentially the same purpose, there is a difference between remarketing and retargeting. Remarketing is marketing to those who have engaged directly with your business, usually through email of social media sign-ins, and so opt in for more information on what you have to offer via email. However, they can also be reached, thanks to the information they have provided, via display and social media marketing.
Retargeting is online advertising that essentially follows a user using display and social marketing advertising based on their overall online behaviour via cookie-based technology (you’ll often see pop-ups on websites asking for your permission to use them). Javascript code is used to track how, when and where a user is navigating online, so your ad can meet them on websites the frequent to deliver your service or product solution to them.
Search advertising
Search advertising appears on the Search Engine Results Page (SERP) after a search query has been registered. So, those first few results with ‘ad’ written beside them are the result of search advertising efforts. These are chosen based on Google’s auction system and how applicable your business is to each search term.
We Also Have Special Expertise With Trade Shows & Exhibits And Broadcast Design. Brand Experience Leader. An Brand Experience Agency in Visakhapatnam. Content-First Approach. Award-Winning Experiences.
Digital Advertising Agency in Visakhapatnam
Brand Activation and Why Its Important
Give people a way to experience the benefits of your brand
First-hand experiences change purchase behaviors
Expand brand activation impact with social media and influencer integration
Brand activations transform people into brand advocates
Track impact with real-time reporting, promo codes, and onsite sales
Brand activation services
1.) Strategies to activate your brand
2.) Planning where and when to engage your ideal audience
3.) Location scouting and permitting
4.) Activation asset production (e.g., tents, tables, props, outfits, etc.)
5.) Staffing to ensure your brand is properly represented
6.) Brand activation transport, setup, implementation, and management
7.) Real-time content planning and capture
8.) Brand activation effectiveness measurement and analysis
Brand Activation Agency in Visakhapatnam
Innovative Advertising Strategies
BRAND AWARENESS
Our team is our greatest asset.
The solution is a proven customer acquisition strategy- a critical component of any successful business.
We can help you improve profitability while decreasing customer acquisition costs. Contact our Experian sales representative today.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load. |  |
We believe that growth is the key to maximizing ROI on digital products. In order to engage users, increase retention and referrals, and drive revenue, we work alongside our wide network of partner vendors. Growth marketing entails a combination of services that are custom-fit for your product to be optimized for long-term success. Fueled offers:
Successful agencies implement a system.
Merchant Seller Acquisition Onboarding Agency
Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.
Customer Acquisition Marketing Agency Visakhapatnam
Growth marketers are constantly working to increase customer acquisition and engagement.
customer acquisition marketing approaches. Work with a team of growth experts to build a complete lead generation machine with Advanced Marketing, and sales to rapidly scale your business.
B2B Marketing Agency in Visakhapatnam
As individuals B2B Marketing Agency in Visakhapatnam , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |  |
B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Customer Acquisition Strategies … For us, it’s all about creating long-term value for everyone.
Appointment Setting, Lead Generation, Lead Management.
Building a powerful presence.B2B Marketing is a two-way conversation.
When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |  |
Growing your brand and increasing your bottom line.
Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:
B2B Marketing Agency in Visakhapatnam
Visakhapatnam
About Visakhapatnam
Often called the ‘Jewel of the East Coast’, Vizag is a port city located at the southeast coast of India. It’s, in fact, the third-largest city on the east coast of the country. The city is the administrative headquarters of the district of Visakhapatnam, another name for the city, in Andhra Pradesh.
Vizag is situated amongst the hills of the Eastern Ghats. While resting in these hills, the city faces the mighty Bay of Bengal. Just like Goa in the west, Vizag contains many pristine beaches and picturesque areas. Climate-wise, the humidity in this city remains quite high because it lies by the sea. The temperatures don’t alter much throughout the year. The location of the city and its climate, therefore, attract tourists all year round.
Vizag is an industrial city. Besides a major steel plant, it hosts many other heavy industries owned by the state. It also has the country’s oldest shipyard and India’s largest naval base – INS Kalinga. Health-tourism is an industry in the making in the city. This industrial scenario attracts migrant workers from all across the country.
Stats And Facts
- The population of Vizag, as per the provisional reports of the Census 2011, is 17,30,320
- The city’s sex ratio is above the national average at 977 per 1000 males. Child sex ratio, although not impressive, is still well above the national average at 959 per 1000 boys
- The average literacy rate as per Census 2011 in the city is 82.66%
- Demographically, Vizag is diverse. There is a rich concentration of Oriya, Punjabis, Marwaris, Bengalis, Malayalees, and Tamils. The local language, however, is Telugu
- Buddhist influence has loomed large over the city’s history with so many relics like ancient Buddhist monuments suggesting the rule of a Buddhist empire far back in time
- Vizag, also known as Visakhapatnam, is also referred as the ‘City of Destiny’, ‘Coromandel Coast’, ‘Goa of the East Coast’ and ‘Steel City’
Vizag – Bustling Industrial Sector
- Vizag is an industrial powerhouse, despite the fact that it was traditionally a fishing town. Today, both industry and fishing co-exist in their respective spheres
- The international port in the city contributed greatly to the development of the steel, petroleum and fertilizer industries
- Some of the industrial giants whose factories and units are located in Vizag are Hindustan Shipyard Ltd., Hindustan Petroleum Corporation Ltd., Bharat Heavy Plate and Vessels Ltd., and Visakhapatnam Export
- Vizag is also a hub for the export of iron ore and other minerals. The surrounding states are mineral-rich regions and these are transported by rail or road and then exported to countries like China
- The Economic Zone in the city houses prominent industries such as Reliance, Birla and Hindustan Petroleum Corporation Ltd
Connectivity
- Vizag is connected by air through the Visakhapatnam airport. Daily flights connect the city to important domestic cities like Mumbai, Delhi, Bengaluru, Chennai, Kochi and Kolkata and international cities like Singapore and Dubai
- The city is connected by rail to various cities across the states of India. The Visakhapatnam Railway Station is on the Chennai Central-Howrah station route. To improve the train service in the city, a suburban railway station called Duvvada railway station is being developed into a satellite hub
- The NH 5, a national highway that is part of the Golden Quadrilateral project, connects Vizag with other major Indian cities. Cargo transport occurs through this system. The city roads also connect the residents to different towns and cities in Andhra Pradesh
- The residents use Andhra Pradesh State Road Transport Corporation (APSRTC) buses to travel around the city
Stats And Facts
- The population of Vizag, as per the provisional reports of the Census 2011, is 17,30,320
- The city’s sex ratio is above the national average at 977 per 1000 males. Child sex ratio, although not impressive, is still well above the national average at 959 per 1000 boys
- The average literacy rate as per Census 2011 in the city is 82.66%
- Demographically, Vizag is diverse. There is a rich concentration of Oriya, Punjabis, Marwaris, Bengalis, Malayalees, and Tamils. The local language, however, is Telugu
- Buddhist influence has loomed large over the city’s history with so many relics like ancient Buddhist monuments suggesting the rule of a Buddhist empire far back in time
- Vizag, also known as Visakhapatnam, is also referred as the ‘City of Destiny’, ‘Coromandel Coast’, ‘Goa of the East Coast’ and ‘Steel City’
Vizag – Bustling Industrial Sector
- Vizag is an industrial powerhouse, despite the fact that it was traditionally a fishing town. Today, both industry and fishing co-exist in their respective spheres
- The international port in the city contributed greatly to the development of the steel, petroleum and fertilizer industries
- Some of the industrial giants whose factories and units are located in Vizag are Hindustan Shipyard Ltd., Hindustan Petroleum Corporation Ltd., Bharat Heavy Plate and Vessels Ltd., and Visakhapatnam Export
- Vizag is also a hub for the export of iron ore and other minerals. The surrounding states are mineral-rich regions and these are transported by rail or road and then exported to countries like China
- The Economic Zone in the city houses prominent industries such as Reliance, Birla and Hindustan Petroleum Corporation Ltd
Connectivity
- Vizag is connected by air through the Visakhapatnam airport. Daily flights connect the city to important domestic cities like Mumbai, Delhi, Bengaluru, Chennai, Kochi and Kolkata and international cities like Singapore and Dubai
- The city is connected by rail to various cities across the states of India. The Visakhapatnam Railway Station is on the Chennai Central-Howrah station route. To improve the train service in the city, a suburban railway station called Duvvada railway station is being developed into a satellite hub
- The NH 5, a national highway that is part of the Golden Quadrilateral project, connects Vizag with other major Indian cities. Cargo transport occurs through this system. The city roads also connect the residents to different towns and cities in Andhra Pradesh
- The residents use Andhra Pradesh State Road Transport Corporation (APSRTC) buses to travel around the city
All Localities in Visakhapatnam