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Retail Marketing Agency in Ahmedabad

Retail Marketing

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Shopper/Retail

We have extensive knowledge of retail marketing including shopper marketing, platform development, account-specific programs, in-store demos/sampling, merchandising, and distributor programs

Promotional Marketing Services

Our complete in-house capabilities provide the following promotional marketing services:

> Promotional Merchandise

> Promotional Media Placement

CAPABILITIES:

  • Assisted Selling Programs
  • Customer Acquisition
  • In-store Sampling & Demonstrations
  • In-store Merchandising
  • Customer Relationship Management (CRM)
  • Roadshows and In-Store Theatre
  • Grand Openings & Grand Re-Openings
  • Field Marketing
  • Mall Marketing
  • Retail Brand Visibility
  • In-Shop Product Display
  • Retail Activation & Events
  • Store Launches
  • Trade Marketing Campaigns
  • Footfall Generation Campaign

This is how we promote your brand and sell your product at the following types of outlets.

Speciality store :
we will research and find out the best speciality store that sells only the type of product/ service that you sell, so that we can put your product or service on their shelf.

Supermarket:
We help you in placing your product in the supermarkets. So that you will be able to sell your product in large volumes.

Convenience Stores:
A convenience store is conveniently located in suburban areas and so they charge slightly high price for the products. Hence, selling your product at such stores may be beneficial for the business.

Factory outlet:
If you have a factory outlet we would help you in making marketing strategies about how to promote your product.

Retail Marketing Agency in Ahmedabad

About Ahmedabad
Once known as the Manchester of the East for its flourishing textile industry, Ahmedabad is a rapidly growing metropolitan city. Its located to the West of India, in the state of Gujarat. Lying on the banks of the historic river Sabarmati, its the seventh largest metropolitan area and the fifth largest city in India.

Ahmedabad real estate, as a sector, is an investors market. Among the several real estate projects lined up in the near future, Ahmedabad will see the towering presence of 22-storeyed residential skyscrapers in the coming year.

Despite the significant number of modern infrastructure projects approved for the city, Ahmedabad still retains the old world charm. Thanks to its rich historical heritage, the city still hosts traditional Persian architecture. The Ahmedabad real estate landscape, therefore, is a melting pot of the old and new.

Stats And Facts

Going by the provisional reports of Census India 2011, the population of Ahmedabad, as of 2011, stands at 5,570,585. The urban/metropolitan population, on the other hand, is 6,352,254.
The sex ratio for Ahmedabad is 897 per 1000 males. Child sex ratio is 853 per 1000 boys. In comparison, the sex ratio of the country is 940 per 1000 males and the child sex ratio is 914 per 1000 boys, according to the Population Census of 2011.
The average literacy rate is 89.62%. The male and female literacy rates are 93.96% and 84.81% respectively.
Of all the cities that have a population exceeding 1 million, Ahmedabad has the lowest crime rate. For that reason among others, the Times of India ranked Ahmedabad as the best city to live, in 2012. In the same year, the market research firm IMRB called it the best mega-city. Ahmedabad was rated as the fastest growing city in India, by the Forbes magazine. In the year 2010, Forbes magazine featured an article that ranked Ahmedabad third in the list of next decades fastest growing cities in the world.
With the river Sabarmati having played such a crucial role in molding the city past and present, the Amdavad Municipal Corporation (AMC) has initiated the Sabarmati Riverfront Development Project. Its aimed at improving the environment conditions in the region and providing slum rehabilitation for the slum dwellers living at the river bank.

The Industrial Sector

Ahmedabad is a strong industrial base for sectors like textiles, chemicals, pharmaceuticals and drugs, and agro and food processing industries.
The district of Ahmedabad contributes up to 60% of the total industrial productivity.
Arvind Mills, the world-famous company that processes denim for jeans globally, and Ashima Group, Indias leading 100% cotton fabric manufacturers, are situated in the city.
Besides the textile industry, Ahmedabad has a thriving pharmaceuticals and chemicals industry. Torrent Pharmaceuticals and Zydus Cadila, two of the biggest Indian pharmaceutical companies, are situated here.
The corporate headquarters of the detergent and chemical manufacturer, Nirma Group and the leading export trading company in India, Adani Group are situated in the city.

Connectivity

The Sardar Vallabhbhai Patel International Airport is situated only 15 km from the city center. From the railway station, the airport is situated just 8 km away.
One of the six operating divisions of the Western Railway, Ahmedabad connects to other major cities and all towns in Gujarat. The city main terminus is the Ahmedabad Railway Station, locally called the Kalupur Station.
The National Highway 8 connects Ahmedabad to Mumbai, Ahmedabad and Gandhinagar. National Expressway 1, which is a part of the Golden Quadrilateral project, connects Ahmedabad to Vadodara.
The AMTS (Ahmedabad Municipal Transport Service) and the BRTS (Bus Rapid Transit System) buses form the network of public transport in Ahmedabad. The bus service is in operation from 6am to 11pm every day.
Presently, AMTS has 750 buses in operation.
The Institute for Transportation and Development Policy awarded BRTC with the Sustainable Transport Award in 2010 for reducing carbon emissions and making the service more accessible to the residents.

Ahmedabad Civic Administration

Administrative headquarters of the Ahmedabad district, Ahmedabad is administered by the Ahmedabad Municipal Corporation (AMC). The AMC was established under the Bombay Provincial Corporation Act, 1949, in the year 1950. The corporation is headed by the Mayor.
The elected wing of the AMC comprises 4 statutory authorities, namely the Standing Committee, General Body, School Board Committee and Transport Committee. The other committees include the Water Supply and Sewerage Committee, Town Planning Committee and Tax Committee.
The residents of the city elect 192 municipal councilors through a popular vote. The elected councilors then elect the Mayor and Deputy Mayor of the city.
The city contains 64 wards in 5 zones.
The sub-urban areas of the city are administered by the Ahmedabad Urban Development Authority (AUDA).
Two Members of Parliament represent Ahmedabad in the Lok Sabha, and 19 members of the Legislative Assembly for the Gujarat Vidhan Sabha.

Ahmedabad Infrastructure

It is common knowledge, even in international circles, that Ahmedabad pays special attention to the development of infrastructure. It was, in fact, the first city in India to execute the Public Private Partnership (PPP) model in development projects.
Ahmedabad has a strong foundation in basic infrastructure, especially the water supply system. The city has had a system of organized water supply, right from the 19th century days. Even today, the two sources of water surface and ground are being managed effectively. Commissioning of water sources has taken place as recently as 2004.
The power sector in Ahmedabad is also on solid ground. Its one of the few cities that have a privatized power sector. Torrent Power Ltd. is the company that generates and distributes power in the city. And for electricity, Ahmedabad banks on one of the oldest and well operated power stations in the country, Torrent Power thermal power station.
The focus of the city development authority, Ahmedabad Urban Development Authority has now shifted towards facilitating social infrastructure projects.

Ambawadi
Ambli
Amraiwadi
Anandnagar
Asarwa
Ashram road
Aslali
Ayojan Nagar
Bapunagar
Bavla
Behrampura
Bhadaj
Bhadra
Bhat
Bodakdev
Bopal
C G Road
Chandkheda
Chandlodia
Changodar
Chharodi
Dani Limbada
Dariapur
Dhandhuka
Dudheshwar
Ellis Bridge
Ghatlodia
Ghodasar
Ghuma
Girdhar Nagar
Gomtipur
Gota
Gulbai Tekra
Gurukul
Hansol
Hathijan
Hatkeshwar
Isanpur
Jagatpur
Jamalpur
Jashoda Nagar
Jivrajpark
Jodhpur
Juhapura
Juna Wadaj
Kalapinagar
LOCALITY
Kalupur
Kankaria
Kathwada
Keshav Nagar
Khadia
Khamasa
Khanpur
Khokhra
Kubernagar
Lambha
Madhupura
Makarba
Maninagar
Meghani Nagar
Memnagar
Motera
Naranpura
Naroda
Naroda GIDC
Naroda road
Narol
Nava Wadaj
Navjivan
Nikol
Nirnay Nagar
Noblenagar
Odhav
Ognaj
Paldi
Prahlad Nagar
Raikhad
Raipur
Rakhial
Ramdev Nagar
Ranip
Sabarmati
Sadar Bazar
Saijpur Bogha
Sanand
Sanathal
Saraspur
Sarkhej
Satellite
Shah E Alam Roja
Shahibaug
Shahpur
LOCALITY
Shela
Shilaj
Sola
Sola Road
Thakkarbapa Nagar
Thaltej
Thaltej Road
Usmanpura
Vasna
Vastral
Vastrapur
Vatva GIDC
Vatva
Vejalpur
Viramgam
Shyamal
Racharda
S P Ring Road
Navrangpura
S G Highway
Palodia
Barejadi
Kali
Sughad
Manipur
Koteshwar
Science City
132 Feet Ring Road
Santej
Nandej
Godhavi
Bagodara
Dholera
Tragad
Raska
New Ranip
Chanakyapuri
Rakanpur
Sanand – Nalsarovar Road
Dholka
kheda
Laxmanpura
Bavla Nalsarovar Road
Sanand-Viramgam Road
Mandal
New CG Road
LOCALITY
D Colony
Sardar Colony
Ahmedabad-Rajkot-Highway
Nehrunagar
Kotarpur
Mirzapur
Nava Naroda
Narayan Nagar
Narol Road
Lapkaman
Kolat
Mahadev Nagar
Moraiya
New Maninagar
Purshottam Nagar
Gita Mandir
Sachana
Nasmed
Khodiar Nagar
Shantipura
Vinzol
Gokuldham
Geratpur
Sarangpur
South Bopal
Vaishno Devi
Acher
Hebatpur
Devdholera
Lilapur
Mahemdabad
Vishala
Pipali Highway
Ashok Vatika
Nandoli
Khoraj
Kasindra
Nana Chiloda
Pipali
Bhadiyad
Ambli Bopal Road
Sindhu Bhavan Marg
Gorasu
Bhimtalav

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

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