B To B Marketing
“Now the customer jouney leads to you
Every customer is on a journey. They’re either moving toward you or away.
But you can become their destination. And when they arrive, they’ll be ready to act.”
We are B To B Marketing agency
We create B To B Marketing that works. Why? Because it’s designed to engage with real human beings, people who eat food which there like, drive cars and have peculiar tastes in music. We discover what makes them tick and what their issues are. We work out the best way to talk to them and then we start the conversation. Fulcrum does a special kind of B To B Marketing that combines thinking, doing, measuring and ramping up what works. We believe B2B marketing works best when it’s based on a clear strategy that everyone agrees with.
The B2B customer journey is complex and organize. Making your brand the destination often requires adapting a wide variety of marketing & sales method and tools , customer approaches to engage, inform and guide customers. At Fulcrum, we’ve got a toolbox full of B2B communication and marketing capabilities, and we’re ready to put them all to work for you. Below you’ll find some of the things we can do for your business—click on one and discover how we use these capabilities to help you meet your goals and help guide the customer journey.
Who we help in B 2 B Marketing
Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. Our clients come from many industries, including Foodservice, manufacturing, technology, packaging, business services and industrial machinery and components. It’s a very diverse roster, but they all serve buyers that face difficult decisions on the B2B customer journey. Our mission is to make your brand the obvious choice on the B2B customer journey. It happens by knowing and acting on who your target is, what’s important to them, where and when to reach them and how to motivate them to act. That requires better informed B to B sales and more responsive B to B marketing technology. |  |
FACE TO FACE MARKETING
Our mantra consists of three simple words: improve your business. For that reason, everything is geared to your goals, whether it’s increased volumes, better margins, lower cost of sales, shorter sales cycles, breaking into new markets, attracting top talent or developing more motivated employees. Fulcrum specializes in helping B2B brands overcome sales challenges by improving the alignment between marketing and sales.To achieve success, a B TO B Marketing and B to B sales strategy that improves accessibility for all is essential. Marketing and sales should be able to easily access and share data, intelligence, training and marketing collateral throughout the entire purchase process. This unity maximizes your overall marketing and sales potential. When your marketing and sales teams are speaking the same language and are aligned to the same goals, your bottom line will benefit.
What we believeThe culture at Fulcrum is one of our greatest strengths and a key reason why clients genuinely enjoy working with us. At Fulcrum we believe:
How we do it in B to B marketing:To truly influence the B2B customer journey, Fulcrum has proven methods to:
|  |
ARE YOU STRUGGLING WITH YOUR MARKETING?
We Want to Hear About it
Please, let us know your name, email address, your website domain and a short briefing on what field you are looking for marketing solutions.
Contact Us: Offline Marketing Agency
B To B Marketing Agency in Chennai
About Chennai
Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.
Demographics:
The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.
Connectivity:
Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.
Administration:
Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.
Economy:
Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.
B To B Marketing Agency in Andheri
About Chennai
B To B Marketing Agency in Chennai
All Localities in Chennai
Marketing ServicesFeet On Street | Brand PromotionsBrand StrategyBrand Activation | Events | Market Research |