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Data Collection Fieldwork Agency in Chennai

Data Collection Fieldwork

Our company has a strong belief in the power of building positive, trusting relationships between our clients, our fieldwork team.

Special team of high level interviewers

Our field marketing approach is unique in that our project management team acts as our clients’ very own field managers. They help our clients conceptualize, program, field and tabulate their research projects. Paying close attention to even the finest detail, Fulcrum ensures every project, no matter how big or small, exceeds its clients’ expectations.
Highly trained interviewers and recruiters deliver the highest level of respondents for demanding market research projects. We can solve almost any of your data collection needs, call us for a need assessment conversation. with professional team and trained in support techniques and social psychology, with excellent presentation and broad experience in conducting interviews with CEO’s, Directors or specialized personnel.

We always keep our time schedules

Our prices are really competitive

A good research quality does not mean that studies need to be expensive, so we take special care of this key variable.
You can directly follow-up your projects via internet
Delivering results the established dates or before whenever possible.
Part of our team are specialized statistical and analysis experts
who’s target is to make the most of your information.
With up-dated information of main results
Now you can directly participate in our training sessions
Fast Turn around Time
Undertakes assignments of any volume
On Time service Delivery
Accurate Results
Quality assurance

Data Collection Fieldwork Team

Face to Face Interviewing
Telephone Interviewing / CATI
Capi Interviews
Tracking Study
Central Location Test
Focus Group Discussions
Depth Interviews
Observation
Self Competition Interview
Media Test Services
Product Placements
Customer Satisfaction Survey
Mistry Shopping
Retailer Data Collection
B2B Research
B2B Data Collection

Street Intercept

We will still need to spend time interacting with people, face-to-face. Personal interaction is what makes the world go around…

Our street intercept program adds a creative element to your direct marketing campaign. Hand-to-hand delivery of your product or message to your target markets creates a deeper engagement with your brand resulting in greater awareness. At Fulcrum, our street teams are an extension of you. We work to promote your brand and image as if it were our own; the kind of service you deserve.

Data Collection Fieldwork Agency in Chennai

About Chennai

Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

Demographics:

The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

Connectivity:

Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

Administration:

Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

Economy:

Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

 

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

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