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Merchant Seller Acquisition Onboarding Agency in Surat Agency in Chennai

Merchant Seller Acquisition Onboarding Agency in Surat

Merchant Seller Acquisition Onboarding Agency in Surat

Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform

How to Attract Sellers on Your Virtual Multi Vendor Marketplace

Fulcrum is here when you are ready to expand your business or realign company resources. Whether buying or selling, we can help you successfully navigate through the acquisition process. Our team has more than one billion hours of managed fieldwork and on ground work experience and more than 10 years of experience working with  across industries. In short, we know a lot of on ground work people, which is an invaluable resource in any industry. Looking to buy or sell? You’ve come to the right place. We’ll connect you with the acquisition partners that make sense for your business.

Field Sales Teams

Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:

  • Planning of target cities, markets and categories
  • Representatives should be based in the territory
  • Field teams hiring, training and operations management
  • Develop a field deployment plan
  • Local languages spoken team
  • Seller Acquisition Agent Support, Freelance support
  • End-to-end seller onboarding and reporting to client
  • Daily Acquisition report and Target Planing
  • Follow-up

Seller Training And Support Service

  • Registration and KYC
  • Provide training and awareness of products and services
  • Motivating merchants
  • Cataloging – Products Upload
  • Account Management Training

Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.

Work Experience

# Marketplaces OR E-commerce

# On-demand Service Platforms

# Utility Platforms

# Payment and Fintech Apps

# Online Business Directory

# Education And Learning Platform

# Content Distribution Platforms

We will also help the leadership team build business plans, deliver industry insights and best practices, and identify new opportunities to improve the customer base and business.

Ownership of day-to-day operations to ensure all deliverables are met in time and the onboarding team are never short of high quality leads
We will be responsible for lead generation, successful onboarding, incubation and growth of these sellers on Client Marketplace or eCommerce Platform

Merchant Acquisition 

Retailer Acquisition

Seller  Acquisition

Customer Acquisition

    • Focus on acquiring high value sellers to join and start selling on portal
    • Responsible for managing relationship with sellers after acquisition including supporting the onboarding and incubation process for these sellers.
    • Provide market insights from seller’s’ perspective, including understanding products, sellers, market & competitor dynamics

The project successfully met its objectives and the key highlights were as follows:

  • New sellers were on-boarded for different categories across 20+ cities
  • There was no compromise on seller quality and quality of sellers increased as desired by client
  • Detailed training and effective management of the filed teams ensured high productivityApproach

    The key activities in project execution were as follows:

Approach

The key activities in project execution were as follows:

Project team hiring and onboarding – We hired project team members who were from e-commerce background and had significant experience in e-commerce merchant acquisition and onboarding

Detailed training program and development of objection handling documents – We conducted a detailed training and induction program for each sales team member and each of them was given a FAQ document for ready reference and fast sales closures

Elevation of top performers – The top performing sales persons were elevated to Team Leader position resulting in higher motivation, better people management and more closures

Setting up your Seller Acquisition

Setting up your Seller Acquisition

  • Prepare your seller acquisition goals
  • Define your target sellers
  • Find the sellers that match your needs
  • Reach out ( Offer ) and bring them in
  • Track your key success metrics

Our Services

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Society Activations,

Corporate Activation,

App Launch Promotion

Recruitment
Market Research
Advertising
Telemarketing
Brand Promotions
Event

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SURAT

Before you sell your products in Surat city, it is very important for you to have basic information of Surat . The information through which you can sell your products in volume, you should know that the living conditions of that city, food habits, population, industries, employment opportunities, real estate market, agriculture, government development plans, education, market areas, consumer behaviour. The more information you have about the city, the more it will be beneficial for you to understand your customer so that you can reach your products to the customer in the right way.
We will give you some basic information about the Surat city so that you can understand the city and make a marketing and sales strategy to sell your products.

SURAT

Surat is a city in the western Indian state of Gujarat. Located at the mouth of the Tapti River, it used to be a large seaport. It is now the commercial and economic center in South Gujarat, and one of the largest urban areas of western India. It has well-established diamond and textile industries, and is a shopping centre for apparels and accessories. It is the second largest city in Gujarat after Ahmedabad and the eighth largest city by population and ninth largest urban agglomeration in India. It is the administrative capital of the Surat district. The city is located 284 kilometres (176 mi) south of the state capital, Gandhinagar; 265 kilometres (165 mi) south of Ahmedabad; and 289 kilometres (180 mi) north of Mumbai. The city centre is located on the Tapti River, close to Arabian Sea.[11]

Surat will be the world’s fastest growing city from 2019 to 2035, according to a study conducted by Economic Times.[12] The city registered an annualised GDP growth rate of 11.5% over the seven fiscal years between 2001 and 2008.[13] Surat was awarded “best city” by the Annual Survey of India’s City-Systems (ASICS) in 2013.

HISTORY

 Surat in 1690

From 1297, Gujarat was gradually conquered by Allauddin Khilji, the ruler of the principal state in north India at the time, the Delhi Sultanate. The Delhi Sultanate appointed Governors to control Gujarat, but this had to be forcefully imposed, notably in 1347, when Muhammad bin Tughluq sacked Surat, among other cities.[27]

As control from the Delhi Sultanate waned at the end of the 14th century, pressure grew for an independent Gujarat, culminating in the then Governor Zafar Khan declaring independence in 1407. Surat was controlled directly by the nobles of the Rajput kingdom of Baglana who fell either under the Gujarat Sultans or the Deccan sultanates. However, following the fall of the Gujarat Sultanate in 1538 it was controlled by more local nobles starting with Chengiz Khan who enjoyed absolute authority over Surat, Broach, Baroda and Champaner. [28] However, in 1637, Aurangzeb fully annexed Baglana into the Mughal Empire.

GEOGRAPHY

Surat is a port city situated on the banks of the Tapi river. Damming of the Tapi caused the original port facilities to close; the nearest port is now in the Magadalla and Hazira area of Surat Metropolitan Region. It has a famous beach called ‘Dumas Beach’ located in Hazira. The city is located at 21°10′N 72°50′E.[32] It has an average elevation of 13 metres. The Surat district is surrounded by the Bharuch, Narmada, Navsari, to the west is the Gulf of Cambay and the surrounding districts. The climate is tropical and monsoon rainfall is abundant (about 2,500 mm a year). According to the Bureau of Indian Standards, the town falls under seismic zone-III, in a scale of I to V (in order of increasing vulnerability to earthquakes).[33]

Climate
Surat has a tropical savanna climate (Köppen: Aw), moderated strongly by the Sea to the Gulf of Camboy. The summer begins in early March and lasts until June. April and May are the hottest months, the average maximum temperature being 37 °C (99 °F). Monsoon begins in late June and the city receives about 1,200 millimetres (47 in) of rain by the end of September, with the average maximum being 32 °C (90 °F) during those months. October and November see the retreat of the monsoon and a return of high temperatures until late November. Winter starts in December and ends in late February, with average mean temperatures of around 23 °C (73 °F), and negligible rain.

 Tapi river

ECONOMY

Surat ranked 9th in India with a GDP of 2.60 lakh crore in fiscal year 2016 ($40 billion in 2016). Surat GDP in 2020 will be around $57 billion estimated by The City Mayors Foundation, an international think tank on urban affairs. [3][39] Surat is a major hub of diamond cutting and polishing.[40] The first diamond workshops in Gujarat appeared in Surat and Navasari in the late 1950s. The major group working in this industry is people from the Saurashtra region of Gujarat. Because of demand in the American market from the early 1970s to the mid-1980s (with only a brief recession in 1979), Surat’s diamond industry grew tremendously. Currently, most of the diamond polishing workshops are running in the Varachha area of Surat, mostly by the people of the Patel community.[41] Around the world, 8 out of 10 diamonds on the market were cut and polished in Surat. This industry earns India about US$10 billion in annual exports. 

surat DISTRICT

Surat is a district in the state of Gujarat India with Surat city as the administrative headquarters of this district. It is surrounded by Bharuch, Narmada (North), Navsari (South) districts and east Tapi district To the west is the Gulf of Cambay. It is the second-most advanced district in Gujarat. It had a population of 6,081,322 of which 79.68% were urban as of 2011. On 2 October 2007 Surat district was split into two by the creation of a new Tapi district, under the Surat District Re-organisation Act 2007.

As of 2011 it is the 12th most populous district of India (out of 640), and the second most populous district of Gujarat (out of 33) after Ahmadabad.

As of 2011, 79.74% of Surat’s population is urban and 20.26% of its population is rural. Scheduled tribes are 14.1% of its population and scheduled castes are 2.6% of its population.

more info

Surat, city, southeastern Gujarat state, west-central India. It lies near the mouth of the Tapti River at the Gulf of Khambhat (Cambay).

The city is believed to have been founded by a Brahman named Gopi, who built the Gopi Tank (water reservoir) in 1516 and named the area Surajpur or Suryapur. Surat became the name of the city in 1520. It was plundered by Muslims in the 12th and 15th centuries. In 1514 the Portuguese traveler Duarte Barbosa described Surat as a leading port.

demographics

A resident of Surat is called Surati. According to the 2011 India census, the population of Surat is 4,467,797. Surat has an average literacy rate of 89%, higher than the national average of 79.5%, male literacy is 93%, and female literacy is 84%.[61]

Males constitute 53% of the population and females 47%. In Surat, 13% of the population is under 6 years of age.

Religions in Surat
   
Hinduism85.31%
Islam11.63%
Jainism2.31%
Buddhism0.28%
Christianity0.25%
Others/not stated0.23%

transport

rail

Surat Railway Station (Code: ST)[1] is a major railway station serving Surat, beside Gothangam, Kosad, Utran, Udhna Junction, Bhestan, Niyol and Sachin. It is under the administrative control of the Western Railway zone of the Indian Railways. Surat is A1 – category railway station of Western Railway Zone of Indian Railways. It is on the Ahmedabad–Vadodara–Mumbai rail route. The railway station was built in 1860.

 bus

The Sitilink or Surat BRTS is an integrated bus rapid transit and public bus transport system for Surat, Gujarat, India. It has been operational since 26 January, 2014 by Surat Municipal Corporation.

AIRPORT

Surat Airport[4] (IATA: STV, ICAO: VASU) is a customs airport located in Magdalla, Surat in the Indian state of Gujarat with a total area of 770 acres (312 ha). It is the second busiest airport in Gujarat after Ahmedabad in terms of both aircraft movements and passenger traffic. It was awarded the custom notified status on 9 June 2018. It is also home to a flying training school.

Merchant Seller Acquisition Onboarding Agency in Surat Agency in Chennai

About Chennai

Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

Demographics:

The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

Connectivity:

Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

Administration:

Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

Economy:

Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

 

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

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