At fulcrum, we help organizations who need an edge. We collaborate as an extension of your team to help create, plan and produce experiential marketing activations that pique curiosity and influence consumer behavior.
And we’ve been doing it since 2007.
From complete campaigns to individual event support services, we bring our partners the ideas, resources and know-how to deliver remarkable brand experiences that achieve real results.
EXPERIENCE
+ FOUNDED IN 2003
Privately owned + operated
+ 20,000+ ACTIVATIONS
Scalable + unique campaigns
+ STRATEGIC IDEOLOGY
Simple, efficient + effective
EXPERTISE
+ EXPERIENTIAL MARKETING
Creative, planning + production
+ PEPPER TALENT
Event staffing + recruitment
+ EVENT TECHNOLOGY
Interactive + immersive experiences
EXCELLENCE
+ PROMO TOP SHOPS TOP 100
Chief Marketer 2016
+ BEST ROAD SHOW + JUDGES CHOICE
Corporate Event Awards 2015
+ BEST HIGH-TECH AUDIENCE INTERACTION
Experience Design and Technology Awards 2016
Brand Activation is the art of driving consumer action through brand interaction and experiences. We believe in a consumer-first marketing approach to create authentic, meaningful experiences that resonate. The results enhance perception, spread awareness, drive trial and lift sales.
We combine immersive experiences, live events, friendly people, social and digital platforms to engage and activate consumers where they live, work and play.
PURPOSE
+ Re-ignite brands
+ Generate awareness
+ Build loyal communities
+ Educate consumers
+ Increase sales
+ Deliver quantifiable results
METHOD
+ Discover
+ Engage
+ Experience
+ Activate
CAPABILITIES
+ Experiential marketing
+ Influencer events and experiences
+ Sponsorship activation
+ Mobile tours and roadshows
+ Immersive brand experiences
+ Promotional vehicles + environments
+ In-store / out-of-store retail events
+ Social media content
+ Education events
+ Street marketing
+ Event management
+ Event staffing via Pepper Talent