Residential Society Marketing company | retail Store marketing agent Bandstand Promenade

We inspire the people who power your business.

No matter who you are and what you sell, the success of your business relies on your ability to engage with two critically important groups – the people who buy from you and the people who work for you. At Fulcrum, we create truly personalised incentive programmes that have the power to energize your business. Each Fulcrum initiative is designed around the specific interests and aspirations of your customers and your people. We engage and inspire the people that matter – the people who power your business.

Our Values
Client- centricity and the provision of quality service are key values. Providing a developmental and supportive marketing environment for our staff and recognising the importance of our suppliers are integral to our business ethic. Openness, honesty, transparency and a commitment to our community underpin everything we do.

Our Team
The heart and soul of what has made us so successful is our staff. It is their passion, commitment to quality and positive, can-do attitude that delivers outstanding performance to our clients and reinforces our reputation for service excellence.
From selection & recruitment through to training & development, we continually invest in our staff to ensure we have the right people, with the right skills to make sure that the job gets done right, first time.

Quality
Fulcrum has always aimed to be quality leaders in our industry. An impressive array of accreditations, for Quality, Environment, Security and Staff development are simply the kite-marks that demonstrate our core values in this respect.

Fulcrum Agencies
Over the years we have worked with agencies of all sizes and styles. We understand the hectic world of marketing and advertising and we have developed services specifically designed to adapt to short lead-times, changing needs, last minute requests and the occasional ‘sprint finish’.

Retail
With a long-history of providing services to retailers, whether major chains or small specialist outlets, it was a very easy step for us to adapt that to the on-line world. These days we can handle high-volume fulfilment for direct-to consumer on-line web-orders as we can easily provide retail replenishment and store refurbishment.

New Brand Identity and Logo

Geometry today unveiled a new brand identity reflecting the changes the agency has gone through since it was launched nearly five years ago.

“A lot has changed since 2013. Our world has become more digitized and fractured, and brands are thinking more about how to optimize their sales in an omni-channel world,” said Steve Harding, Global CEO. “Geometry has evolved to meet these needs and our new branding is a reflection of this. It says we are a modern, omni-channel agency – a diverse, curious, fun company that is confident and ambitious for the future.”

Global Chief Creative Officer, Jon Hamm, said, “this new look reflects our confidence and aims to capture the magic of the geometric world and bring to life the beauty inherent in it. We have moved away from the defined, rigid representation of our past to a more fluid, curved, organic identity that is representative of our future.”

The new identity was created in-house by the Geometry team in Hamburg, Germany. It includes a new logo word mark and monogram, a vibrant new color palette and a set of symbols that represents diverse disciplines and expertise coming together to solve problems. A new website will be launched in the coming months.

 

 

 

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