With so many new ways to reach your potential customer, it is essential to protect the integrity of your brand message”
Fulcrum has succeeded over 10 years by continually innovating providing clients with marketing 
services they need Street marketing | Door To Door Marketing firm pune. Our core work today is very different to that of when we first opened our doors but what has not changed is our commitment to service, creative thinking and generating results.
Direct Marketing
Strategic planning and delivery of targeted direct marketing campaigns to generate a strong ROI
Data consultancy
Creative design and production
Print and digital
Advertising
Tactical ad solutions or full multi media campaign planning, concept and execution
Print and digital media
Production and delivery to chosen media
Creative Design
From initial concept development through to finished production and delivery
Press, print and digital media
From corporate identity to point of sale
Experiential Marketing
Take your brand to the right people
Real world and virtual (augmented reality)
Exhibitions and shows
Guerrilla activity
Sales Promotion
Plan and execute activity in all channels to achieve tactical marketing objectives
From concept through to delivery and performance analysis
All media
Campaign Delivery
Creative design
On-line and off-line direct marketing channels
In-house studio production
Print buying and distribution logistics
Marketing performance
Marketing performance analysis
Customer value delivered by marketing channels
Cross channel marketing budget allocation
Optimising allocation of multiple brand propositions to individuals
Customer understanding
Propensity modelling
Response and value predictive models for home shoppers
Product affinity segmentation
Impact of contact density on consumer response
Using on-line browsing to predict purchase propensity
About us
Fulcrum is a dynamic, creative agency that specialises in developing and delivering engaging sales promotion, retail merchandise and on-brand promotional products.
From local sourced products to any marketing projects, we partner with leading consumer brands to develop merchandise to support the execution of their global sales and marketing strategies.
we provide our clients with the project management platform required to generate and deliver creative & Inspiring branded merchandise solutions, however simple or complex they may seem.
Through our unique combination of design talent, manufacturing scope, buying power and global distribution expertise, we can provide multi-territory fulfilment of creative products tailored to our clients’ exact requirements.
Street marketing | Door To Door Marketing firm pune
Types of Businesses
Types of Businesses
Primary ownership types of businesses include corporations, cooperatives, LLPs, LLCs, and sole proprietorships.
LEARNING OBJECTIVES
List the most common ownership types and industry classifications for organizations
KEY TAKEAWAYS
Key Points
- Businesses vary depending on jurisdiction, ownership type, and industry or sector.
- Among the different ownership types for businesses are sole proprietorship, cooperatives, corporations, and partnerships.
- General classifications for businesses include: agriculture and mining, financial services, manufacturing, information technology, real estate, retail, distribution, transportation, and utilities.
Key Terms
- capital: Money and wealth. The means to acquire goods and services, especially in a non-barter system.
Types of Businesses
American economist Milton Friedman once famously proclaimed that “the business of business is business. ” Capitalist economies such as the United States rely on businesses to legally produce capital from the trading of goods and services. There are many types of business entities defined in the legal systems of various countries. Moreover, the types of businesses that exist today can vary by jurisdiction. Primary ownership types of businesses include corporations, cooperatives, limited liability partnerships (LLPs), limited liability companies (LLCs) and sole proprietorships.
Business Ownership Types
The type of business a group or individual creates will influence the legal and tax structure of the entity. The following are some of the most common ownership types for organizations:
- Sole proprietorship: A sole proprietorship is a business owned by one person for- profit, though the owner may hire and manage employees. The business owner has unlimited liability for the debts incurred by the business.
- Partnership: A partnership is a business owned by two or more people. In most cases, each partner has unlimited liability for the debts incurred by the business. The three typical classifications under for-profit partnerships are general partnerships, limited partnerships, and limited liability partnerships.
- Corporation: A corporation is a government-owned, publicly-owned, or privately- owned limited liability business that contains a separate legal personality from its members. It can also be a for-profit or non-profit corporation. Public for-profit corporations are owned by shareholders who elect a board of directors to direct the corporation and hire its managerial staff.
- Cooperative: Often referred to as a “co-op”, a cooperative is a limited liability business that can organize as for-profit or not-for-profit. A cooperative differs from a for-profit corporation since members, as opposed to shareholders, share decision-making authority. Cooperatives are typically classified as either consumer cooperatives or worker cooperatives.
Business Industry Types
Businesses also vary by industry due to the wide variety of products and service they offer to the market. The following industry classifications are usually applied to businesses:
- Agriculture and mining businesses are concerned with the production of raw material, such as plants or minerals.
- Financial businesses include banks and other companies that generate profit through investment and management of capital.
- Information businesses generate profits primarily from the resale of intellectual property. This includes movie studios, publishers, and packaged software companies.
- Manufacturers create products from raw materials or component parts, which they then sell at a profit. Companies that make physical goods such as automobiles or pipes are considered manufacturers.
- Real estate businesses generate profit from the selling, renting, and development of properties comprising land, residential homes, and other kinds of buildings.
- Retailers and distributors such as consumer-oriented stores act as middlemen in transporting manufactured goods to consumers. They make a profit by providing sales or distribution services.
- Service businesses offer intangible goods or services and typically generate a profit by charging for labor or other services provided to government, other businesses, or consumers. Typical service businesses include consulting firms, restaurants, and house decorators.
- Transportation businesses deliver goods and individuals from location to location, generating a profit on the transportation costs.
- Utilities produce public services such as electricity or sewage treatment, usually under a government charter.
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