campus Marketing agencies Mulund West
Fulcrum Marketing is a strategic campus Marketing agencies Mulund West. Our team of marketing consultants also specialise in marketing planning and campus Marketing for all types of business of any size.
Brand Strategy: Build a Powerful Brand
Your B2B brand determines which signals you’re sending out to the marketplace and how you are perceived by your audience. Whether launching a new service, targeting a niche audience with specific products, or knocking the rust off a dated market position, your brand strategy is fundamental to your company’s success. That’s where we come in. Uncovering the insights that help build an effective, hard-working B2B brand position takes experience — an ability to conduct interviews that deliver more than high-level answers to boilerplate questions; curious researchers willing to explore the idiosyncrasies of your markets; creative minds that bring clarity, even when a compelling position feels obfuscated by internal biases and aggressive competitors.
| Research Interview customers and SMEs Primary, secondary research | Messaging Tell your story convincingly Maintain campaign consistency | Brand Expression Create a visual representation of your brand |
We start with research — talking with your product experts and potential customers to make sure we understand the nuances of your position.
Then, we craft persuasive messages that connect with your target audience, ensuring continuity across all communications.
Finally, we create a visual identity that expresses your brand to a T.
While it’s not quite as easy as one-two-three, we’ll keep it simple, staying focused on the insights that can serve as brand building blocks and avoiding unnecessary trips down rabbit holes that won’t bring any value.
Implementing a campus Marketing Strategy
Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , campus Marketing agencies . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.
campus Marketing Strategy and Planning
Implement your marketing plan
Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.
| Schedule The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload. | Team And Resources It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople. |
| Cost The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast. | Control As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly. |
Marketing Execution – Plan, Execute, Track, Measure
Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and campus Marketing agencies . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.
Create your marketing strategyDecide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers | Write a marketing execution planHow to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives |
Marketing on a tight budgetHow to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing | Marketing your business in PuneHow to market your business effectively in pune including researching your target audience and establishing new contacts |
campus Marketing,campus Marketing agencies Mulund WestGet in touch with us, we would love to discuss your marketing needs.We love a good coffee and a challenge, so would behappy to meet up with you face to face.Marketing Company in Mulund WestCall Us :-08433772261 |  Mulund West, mumbai |
B2B Marketing:Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. | Face To Face Marketing :face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing. | Product Sampling :Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how. |
Dealer Marketing:Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success. | Direct Marketing:we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality. | Guerrilla Marketing:When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results |
Retail Marketing:Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination. | Direct Selling :Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product | Retail Audits & Merchandising: Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. |
Door To Door Marketing :Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, | Product Demonstrations:As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. | Street Marketing:We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around |
campus Marketing
campus Marketing agencies
The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major retail locations to local community focused shopping centres; we have secured real, measurable results across the board.
campus Marketing Plan and campus Marketing Strategy
campus Marketing agencies mumbai
Mulund West, mumbai
Tagged as the Prince of Suburbs, Mulund has a reputation that is unmatched by other suburbs of Mumbai. Located nearly 32km away from Mumbai in the north-east direction, this suburb has a rich history with records that dates back to the period of the Mauryan Empire. Muchchalind was the name given to this area in those ancient times.
Tagged as the Prince of Suburbs, Mulund has a reputation that is unmatched by other suburbs of Mumbai. Located nearly 32km away from Mumbai in the north-east direction, this suburb has a rich history with records that dates back to the period of the Mauryan Empire. Muchchalind was the name given to this area in those ancient times.
Mulund was one of the earliest Mumbai suburbs to have been planned from scratch. Even today, the streets of Mulund look neat and orderly. As is the case with most of the suburbs surrounding Mumbai, Mulund East is separated from Mulund West with the help of a railway line that cuts right through both of them. Towards one side, Mulund West is bathed in the beauty of nature, and is made of the hills that form the eastern boundary of the Sanjay Gandhi National Park.
Mulund West is a fully developed region and one of the few suburbs to boast of a night-life. The facilities required by a modern, cosmopolitan population are available in abundance.
Mulund West is also known for being a suburb with some of the best educational institutes in Mumbai. The Dayanand Vedic Vidyalaya in Mulund West is one of the best Hindi medium high schools there, while the Friends Co-Operative Education Society School is known for its reputed commerce course.
A number of healthcare institutions are located here such as Hira-Mongi Navneet Hospital, Platinum Hospital, ESIS Hospital, and so on. Govardhan Nagar, Veena Nagar, Mulund Colony, and Vidya Vihar are some of the notable areas within Mulund West.
Connectivity and Transit Points
Mulund West is placed strategically between the booming cities of Thane (to the North) and Mumbai (to the South). The National Highway 3 (NH-3) passes through Mulund East, and is quite accessible to those living in Mulund West. Within the city limits, NH-3 is known as the Eastern Express Highway, and connects Mumbai to all of its eastern suburbs, as well as to Thane. The Brihanmumbai Electric Supply and Transport (BEST) Company started providing bus services across the Eastern Express Highway in 2009.
The Mulund Railway Station provides easy access to train services in Mulund West. This well-equipped station is connected to South Bombay and other remote locations such as Kasara and Khopoli. The Station Road provides direct connectivity to the railway station for those living in Mulund West.
The Chhatrapati Shivaji International Airport is conveniently situated 17km away, and one can travel there through the JogeshwariVikhroli Link Road.
Comfortable and stress-free intra-city transportation is facilitated by a number of taxicab services. Lot of auto-rickshaws are available too. Public transport in Mulund West is not at all a hassle, thanks to several bus stops lined up on streets.
Major Landmarks
Nirmal Lifestyle Mall
Bombay Oxygen Corporation Limited
Platinum Hospital
Mulund College of Commerce
Kalidas Complex
Raja Industrial Estate
Factors for Growth in the Past
Mulunds growth has been shaped effectively right from the time it was planned with a gridiron design in 1922. With a large population of educated middle-class residents, Mulund was also the place where a number of industrial units had been set up a few decades back. Over the course of the years, these factories were shifted out of the suburb to make way for shopping malls and luxury housing societies.
With the onset of globalisation in the 1990s, the landscape of Mulund West changed dramatically with commercial establishments such as supermarkets, world-class hospitals, and fashion boutiques popping up everywhere. The Eastern Express Highway played a good role in improving the connectivity to Mulund West, and had a positive impact on the real estate market of this area. The pleasant living conditions of the suburb have made it one of the most cherished localities to live in and around Mumbai.
Residential & Commercial Market
Residential Market Trends
With a bright future, Mulund West is steadily seeing a rise in property values. The property prices for apartments in the first half of 2013 were fluctuating between Rs 12,000-13,000 per sq.ft. By the first quarter of 2014, the prices had risen to Rs 13,500-14,200 per sq.ft. The property prices of residential houses, on the other hand, which had been around Rs 12,000-14,000 per sq.ft. in 2013, slightly fell down to somewhere between Rs 11,500-13,500 per sq.ft. by the first quarter of 2014.
Commercial Market Trends
The prices of commercial properties in Mulund West, as can be predicted, are typically much higher than those of residential properties. The average property prices are in the range of Rs 14,000-30,000 per sq.ft., depending on the location.
Major Challenges
Residents living in this locality have often complained unregulated garbage dumping. There have also been reports of a few poorly-lit streets within the limits of Mulund West, leading to concerns safety in the night.
Potholes are formed easily on the roads of Mulund West during the monsoon season, and end up becoming a hindrance for commuters on a daily basis. Despite several new roads, the traffic has become more congested in recent years.
Factors for Growth in the Future
Phase II of the Mumbai Metro line is already underway, and is meant to pass through Mulund, connecting it to Ghatkopar over a distance of 12km. Slated for completion in 2016, this development may go on to have a positive impact on the real estate sector in Mulund West.
Mumbai City Development Plan 2005-2025 has included the construction of the Goregaon-Mulund Link Road, which once completely developed, will increase the connectivity of Mulund West to other suburbs in the West.
Accor, a French hotel group, and Nirmal Lifestyle Group have signed a mutual contract in 2012, wherein they will be investing Rs 1,500 crore in developing a commercial hotel hub in the area. With all these factors, real estate in Mulund West will surely get a shot in the arm.
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