Door to Door Marketing Strategy | Door to Door Marketing Plan | face to face marketing Supplier Kasba Peth Pune

face to face marketing Supplier Kasba Peth Pune

Fulcrum Marketing is a strategic face to face marketing Supplier Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and face to face marketing for all types of business of any size.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

Indentifying key sources of growth, challenging the current business operations and identifying key growth creating activities are crucial for businesses which want to grow.

The process looks at your whole business with the aim to maximise the potential by focussing on:

  • reviewing your market conditions
  • reviewing your current market challenges and capabilities
  • identifying and maximising competitive advantage
  • creating and amplifying market positioning
  • developing new revenue sources
  • maximising market communication techniques

Business-to-Business Marketing Strategies

What do business professionals think about marketing in the business-to-business (B2B) environment? We examined survey results and reports* that compiled data on the topic, and created a list of eight B2B marketing strategies commonly recognised as successful regardless of industry.

  • Referral Programs
  • Word of Mouth Plus
  • Trade Shows
  • Online Advertising
  • Remarketing
  • Search Engine Optimisation (SEO)
  • Content Marketing
  • Inbound Marketing

Making Marketing Plans Happen

A marketing plan is paramount for achieving business growth. The purpose of a marketing plan is to assess the current market position of your business and develop marketing strategies and actions to undertake to meet your business objectives. Putting together a strategic plan that develops your business around your competitive advantage, and ensures that you are in a position to take advantage of your strengths, is a key to continued business prosperity. Of course, once you have the plan, making it work is the next step.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

communication and face to face marketing management

Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. There are many benefits of successfully managing these marketing communications, including, but not limited to:

Implementing a face to face marketing Strategy

 

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , face to face marketing Supplier Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

face to face marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Door to Door Marketing Strategy

Nowadays it’s very common to think of door to door sales as a dead technique. New generations don’t even know it actually exists. But what people don’t realize is that knocking on doors is actually the best training you can have in sales. It’s a tough activity, but it’ll teach you the best lessons to be successful in sales. Also, right now the majority of the marketing is done by e-mail, radio, and television; that’s why real human contact is sometimes more effective!

Since people do not welcome strangers into their space with the most open mind (can you blame them?),  it can be difficult to boost sales without qualified strategies.

So, if your knuckles are hurting, you might find this advice really useful!

Perfect your Pitch

When starting your pitch, you need to make it clear what it is that you’re selling. Humans are emotion-based decision makers, so pitching your product with emotions is necessary. So let’s see in depth how this can be structured:

  • Introduction: Introduce yourself! Usually a person builds an impression of you in 10 seconds. This is why being polite, smiling, and looking for eye contact is important.
  • Questions: Now that you’re standing in front of the prospect, he/she might want to know why you’re there. So explain briefly what you’re trying to sell, but remember, do not overwhelm with the core of the pitch. After this, it’s the moment to ask questions, know more about your customer, and get qualified answers.
  • Present: Finally, you know what are your prospect needs, so it’s time to actually present your product. Try to engage the prospect, telling real experience from other customers, and qualifying your words on the base of the needs you just discovered. Remember to use the KISS method! (Keep It Short and Sweet)
  • Close: If you said all the right things, it’s the closing moment. At this  moment, you need to let the prospect speak and to listen to his/her questions. You must overcome objections, and remember, by coming up with objections your customer is just asking for more reasons to buy.

Door to Door Marketing Plan

Key Pillars of the Door to Door Marketing Process

ProspectingThe search for new customers is called prospecting. Prospects are essential to your sales funnel because you have to have new customers coming in to grow. Finding them is a crucial part of your sales process.

Qualifying: Qualifying means you have identified a need your prospect has that matches one of the features or benefits you offer. Qualifying prospects is to establish Pain (enough pain to buy), Budget (money to buy) and Decision (authority to buy). It requires a door-to-door salesman (or woman) to ask lot of open-ended questions and listen and respond to their answers.

PitchingWhen you make an offer and describe the benefits to your qualified prospect, it is called pitching. Knowing the lead’s needs is essential to your success. You provide a solution to their pain points and explain how your product makes their lives or jobs easier.

ClosingClosing is when you ask the potential customer to buy your product or service. There are numerous ways to ask for business, and finding the one that works best for you and each qualified prospect is a vital skill for successful door-to-door sales.

Follow-upAfter the sale, the door-to-door salesperson should establish contact to ensure the customer received what they ordered, felt satisfied, and received answers to any questions they might have. This is called follow-up. It is essential to establishing a relationship with your new customer, and the gateway to future opportunities with the customer, should their needs change.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and face to face marketing Supplier Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

face to face marketing Supplier Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

face to face marketing 

face to face marketing Supplier Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Marketing Plan and Marketing Strategy

face to face marketing | face to face marketing Supplier Kasba Peth Pune

Kasba Peth ,  Pune

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.
It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

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face to face marketing Supplier Kasba Peth Pune

face to face marketing Supplier Kasba Peth Pune

Pune

Pimpri-Chinchwad

Aurangabad

Kolhapur

Nashik

Nagpur

Ahmednagar

Akola

Amravati

KOTHRUD
Koregaon Park
Kondhwa
Kondhwa Budruk
Kharadi
Katraj
Kalyani Nagar
Kalewadi
Hinjewadi
Dhayari
Dhanori
Deccan Gymkhana
Chikhali
Camp
Bavdhan
Undri
Pimpri Chinchwad
Aundh
Wakad
Wagholi
Talegaon Dabhade
Sinhagad Road
Shivajinagar
Pimpri
Pimple Saudagar
Pimple Nilakh
Pashan
NIBM
NIBM Annexe
Mundhwa
Magarpatta
Hadapsar
Balewadi

 

face to face marketing, face to face marketing Supplier, face to face marketing Supplier Kasba Peth, face to face marketing Supplier Kasba Peth Pune, Kasba Peth, Pune,

Door to Door Marketing Strategy, Door to Door Marketing Plan

Door to Door Marketing Strategy | Door to Door Marketing Plan | Marketing activation organizations Kasba Peth Pune

Marketing activation organizations Kasba Peth Pune

Fulcrum Marketing is a strategic Marketing activation organizations Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and Marketing activation for all types of business of any size.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

Indentifying key sources of growth, challenging the current business operations and identifying key growth creating activities are crucial for businesses which want to grow.

The process looks at your whole business with the aim to maximise the potential by focussing on:

  • reviewing your market conditions
  • reviewing your current market challenges and capabilities
  • identifying and maximising competitive advantage
  • creating and amplifying market positioning
  • developing new revenue sources
  • maximising market communication techniques

Business-to-Business Marketing Strategies

What do business professionals think about marketing in the business-to-business (B2B) environment? We examined survey results and reports* that compiled data on the topic, and created a list of eight B2B marketing strategies commonly recognised as successful regardless of industry.

  • Referral Programs
  • Word of Mouth Plus
  • Trade Shows
  • Online Advertising
  • Remarketing
  • Search Engine Optimisation (SEO)
  • Content Marketing
  • Inbound Marketing

Making Marketing Plans Happen

A marketing plan is paramount for achieving business growth. The purpose of a marketing plan is to assess the current market position of your business and develop marketing strategies and actions to undertake to meet your business objectives. Putting together a strategic plan that develops your business around your competitive advantage, and ensures that you are in a position to take advantage of your strengths, is a key to continued business prosperity. Of course, once you have the plan, making it work is the next step.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

communication and Marketing activation management

Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. There are many benefits of successfully managing these marketing communications, including, but not limited to:

Implementing a Marketing activation Strategy

 

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Marketing activation organizations Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Marketing activation Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Door to Door Marketing Strategy

Nowadays it’s very common to think of door to door sales as a dead technique. New generations don’t even know it actually exists. But what people don’t realize is that knocking on doors is actually the best training you can have in sales. It’s a tough activity, but it’ll teach you the best lessons to be successful in sales. Also, right now the majority of the marketing is done by e-mail, radio, and television; that’s why real human contact is sometimes more effective!

Since people do not welcome strangers into their space with the most open mind (can you blame them?),  it can be difficult to boost sales without qualified strategies.

So, if your knuckles are hurting, you might find this advice really useful!

Perfect your Pitch

When starting your pitch, you need to make it clear what it is that you’re selling. Humans are emotion-based decision makers, so pitching your product with emotions is necessary. So let’s see in depth how this can be structured:

  • Introduction: Introduce yourself! Usually a person builds an impression of you in 10 seconds. This is why being polite, smiling, and looking for eye contact is important.
  • Questions: Now that you’re standing in front of the prospect, he/she might want to know why you’re there. So explain briefly what you’re trying to sell, but remember, do not overwhelm with the core of the pitch. After this, it’s the moment to ask questions, know more about your customer, and get qualified answers.
  • Present: Finally, you know what are your prospect needs, so it’s time to actually present your product. Try to engage the prospect, telling real experience from other customers, and qualifying your words on the base of the needs you just discovered. Remember to use the KISS method! (Keep It Short and Sweet)
  • Close: If you said all the right things, it’s the closing moment. At this  moment, you need to let the prospect speak and to listen to his/her questions. You must overcome objections, and remember, by coming up with objections your customer is just asking for more reasons to buy.

Door to Door Marketing Plan

Key Pillars of the Door to Door Marketing Process

ProspectingThe search for new customers is called prospecting. Prospects are essential to your sales funnel because you have to have new customers coming in to grow. Finding them is a crucial part of your sales process.

Qualifying: Qualifying means you have identified a need your prospect has that matches one of the features or benefits you offer. Qualifying prospects is to establish Pain (enough pain to buy), Budget (money to buy) and Decision (authority to buy). It requires a door-to-door salesman (or woman) to ask lot of open-ended questions and listen and respond to their answers.

PitchingWhen you make an offer and describe the benefits to your qualified prospect, it is called pitching. Knowing the lead’s needs is essential to your success. You provide a solution to their pain points and explain how your product makes their lives or jobs easier.

ClosingClosing is when you ask the potential customer to buy your product or service. There are numerous ways to ask for business, and finding the one that works best for you and each qualified prospect is a vital skill for successful door-to-door sales.

Follow-upAfter the sale, the door-to-door salesperson should establish contact to ensure the customer received what they ordered, felt satisfied, and received answers to any questions they might have. This is called follow-up. It is essential to establishing a relationship with your new customer, and the gateway to future opportunities with the customer, should their needs change.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Marketing activation organizations Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

Marketing activation organizations Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Marketing activation 

Marketing activation organizations Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Marketing Plan and Marketing Strategy

Marketing activation | Marketing activation organizations Kasba Peth Pune

Kasba Peth ,  Pune

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.
It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

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Marketing activation organizations Kasba Peth Pune

Marketing activation organizations Kasba Peth Pune

Pune

Pimpri-Chinchwad

Aurangabad

Kolhapur

Nashik

Nagpur

Ahmednagar

Akola

Amravati

KOTHRUD
Koregaon Park
Kondhwa
Kondhwa Budruk
Kharadi
Katraj
Kalyani Nagar
Kalewadi
Hinjewadi
Dhayari
Dhanori
Deccan Gymkhana
Chikhali
Camp
Bavdhan
Undri
Pimpri Chinchwad
Aundh
Wakad
Wagholi
Talegaon Dabhade
Sinhagad Road
Shivajinagar
Pimpri
Pimple Saudagar
Pimple Nilakh
Pashan
NIBM
NIBM Annexe
Mundhwa
Magarpatta
Hadapsar
Balewadi

 

Marketing activation, Marketing activation organizations, Marketing activation organizations Kasba Peth, Marketing activation organizations Kasba Peth Pune, Kasba Peth, Pune,

Door to Door Marketing Strategy, Door to Door Marketing Plan

Door to Door Marketing Strategy | Door to Door Marketing Plan | Services marketing Solutions Kasba Peth Pune

Services marketing Solutions Kasba Peth Pune

Fulcrum Marketing is a strategic Services marketing Solutions Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and Services marketing for all types of business of any size.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

Indentifying key sources of growth, challenging the current business operations and identifying key growth creating activities are crucial for businesses which want to grow.

The process looks at your whole business with the aim to maximise the potential by focussing on:

  • reviewing your market conditions
  • reviewing your current market challenges and capabilities
  • identifying and maximising competitive advantage
  • creating and amplifying market positioning
  • developing new revenue sources
  • maximising market communication techniques

Business-to-Business Marketing Strategies

What do business professionals think about marketing in the business-to-business (B2B) environment? We examined survey results and reports* that compiled data on the topic, and created a list of eight B2B marketing strategies commonly recognised as successful regardless of industry.

  • Referral Programs
  • Word of Mouth Plus
  • Trade Shows
  • Online Advertising
  • Remarketing
  • Search Engine Optimisation (SEO)
  • Content Marketing
  • Inbound Marketing

Making Marketing Plans Happen

A marketing plan is paramount for achieving business growth. The purpose of a marketing plan is to assess the current market position of your business and develop marketing strategies and actions to undertake to meet your business objectives. Putting together a strategic plan that develops your business around your competitive advantage, and ensures that you are in a position to take advantage of your strengths, is a key to continued business prosperity. Of course, once you have the plan, making it work is the next step.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

communication and Services marketing management

Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. There are many benefits of successfully managing these marketing communications, including, but not limited to:

Implementing a Services marketing Strategy

 

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Services marketing Solutions Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Services marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Door to Door Marketing Strategy

Nowadays it’s very common to think of door to door sales as a dead technique. New generations don’t even know it actually exists. But what people don’t realize is that knocking on doors is actually the best training you can have in sales. It’s a tough activity, but it’ll teach you the best lessons to be successful in sales. Also, right now the majority of the marketing is done by e-mail, radio, and television; that’s why real human contact is sometimes more effective!

Since people do not welcome strangers into their space with the most open mind (can you blame them?),  it can be difficult to boost sales without qualified strategies.

So, if your knuckles are hurting, you might find this advice really useful!

Perfect your Pitch

When starting your pitch, you need to make it clear what it is that you’re selling. Humans are emotion-based decision makers, so pitching your product with emotions is necessary. So let’s see in depth how this can be structured:

  • Introduction: Introduce yourself! Usually a person builds an impression of you in 10 seconds. This is why being polite, smiling, and looking for eye contact is important.
  • Questions: Now that you’re standing in front of the prospect, he/she might want to know why you’re there. So explain briefly what you’re trying to sell, but remember, do not overwhelm with the core of the pitch. After this, it’s the moment to ask questions, know more about your customer, and get qualified answers.
  • Present: Finally, you know what are your prospect needs, so it’s time to actually present your product. Try to engage the prospect, telling real experience from other customers, and qualifying your words on the base of the needs you just discovered. Remember to use the KISS method! (Keep It Short and Sweet)
  • Close: If you said all the right things, it’s the closing moment. At this  moment, you need to let the prospect speak and to listen to his/her questions. You must overcome objections, and remember, by coming up with objections your customer is just asking for more reasons to buy.

Door to Door Marketing Plan

Key Pillars of the Door to Door Marketing Process

ProspectingThe search for new customers is called prospecting. Prospects are essential to your sales funnel because you have to have new customers coming in to grow. Finding them is a crucial part of your sales process.

Qualifying: Qualifying means you have identified a need your prospect has that matches one of the features or benefits you offer. Qualifying prospects is to establish Pain (enough pain to buy), Budget (money to buy) and Decision (authority to buy). It requires a door-to-door salesman (or woman) to ask lot of open-ended questions and listen and respond to their answers.

PitchingWhen you make an offer and describe the benefits to your qualified prospect, it is called pitching. Knowing the lead’s needs is essential to your success. You provide a solution to their pain points and explain how your product makes their lives or jobs easier.

ClosingClosing is when you ask the potential customer to buy your product or service. There are numerous ways to ask for business, and finding the one that works best for you and each qualified prospect is a vital skill for successful door-to-door sales.

Follow-upAfter the sale, the door-to-door salesperson should establish contact to ensure the customer received what they ordered, felt satisfied, and received answers to any questions they might have. This is called follow-up. It is essential to establishing a relationship with your new customer, and the gateway to future opportunities with the customer, should their needs change.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Services marketing Solutions Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

Services marketing Solutions Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Services marketing 

Services marketing Solutions Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Marketing Plan and Marketing Strategy

Services marketing | Services marketing Solutions Kasba Peth Pune

Kasba Peth ,  Pune

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.
It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

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Marketing Company in Kalewadi
Marketing Company in Hinjewadi
Marketing Company in Dhayari
Marketing Company in Dhanori
Marketing Company in Deccan Gymkhana
Marketing Company in Chikhali
Marketing Company in Camp
Marketing Company in Bavdhan
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Marketing Company in Pimpri Chinchwad
Marketing Company in Aundh
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Services marketing Solutions Kasba Peth Pune

Services marketing Solutions Kasba Peth Pune

Pune

Pimpri-Chinchwad

Aurangabad

Kolhapur

Nashik

Nagpur

Ahmednagar

Akola

Amravati

KOTHRUD
Koregaon Park
Kondhwa
Kondhwa Budruk
Kharadi
Katraj
Kalyani Nagar
Kalewadi
Hinjewadi
Dhayari
Dhanori
Deccan Gymkhana
Chikhali
Camp
Bavdhan
Undri
Pimpri Chinchwad
Aundh
Wakad
Wagholi
Talegaon Dabhade
Sinhagad Road
Shivajinagar
Pimpri
Pimple Saudagar
Pimple Nilakh
Pashan
NIBM
NIBM Annexe
Mundhwa
Magarpatta
Hadapsar
Balewadi

 

Services marketing, Services marketing Solutions, Services marketing Solutions Kasba Peth, Services marketing Solutions Kasba Peth Pune, Kasba Peth, Pune,

Door to Door Marketing Strategy, Door to Door Marketing Plan

Door to Door Marketing Strategy | Door to Door Marketing Plan | Brand Marketing operation Kasba Peth Pune

Brand Marketing operation Kasba Peth Pune

Fulcrum Marketing is a strategic Brand Marketing operation Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and Brand Marketing for all types of business of any size.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

Indentifying key sources of growth, challenging the current business operations and identifying key growth creating activities are crucial for businesses which want to grow.

The process looks at your whole business with the aim to maximise the potential by focussing on:

  • reviewing your market conditions
  • reviewing your current market challenges and capabilities
  • identifying and maximising competitive advantage
  • creating and amplifying market positioning
  • developing new revenue sources
  • maximising market communication techniques

Business-to-Business Marketing Strategies

What do business professionals think about marketing in the business-to-business (B2B) environment? We examined survey results and reports* that compiled data on the topic, and created a list of eight B2B marketing strategies commonly recognised as successful regardless of industry.

  • Referral Programs
  • Word of Mouth Plus
  • Trade Shows
  • Online Advertising
  • Remarketing
  • Search Engine Optimisation (SEO)
  • Content Marketing
  • Inbound Marketing

Making Marketing Plans Happen

A marketing plan is paramount for achieving business growth. The purpose of a marketing plan is to assess the current market position of your business and develop marketing strategies and actions to undertake to meet your business objectives. Putting together a strategic plan that develops your business around your competitive advantage, and ensures that you are in a position to take advantage of your strengths, is a key to continued business prosperity. Of course, once you have the plan, making it work is the next step.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

communication and Brand Marketing management

Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. There are many benefits of successfully managing these marketing communications, including, but not limited to:

Implementing a Brand Marketing Strategy

 

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Brand Marketing operation Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Brand Marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Door to Door Marketing Strategy

Nowadays it’s very common to think of door to door sales as a dead technique. New generations don’t even know it actually exists. But what people don’t realize is that knocking on doors is actually the best training you can have in sales. It’s a tough activity, but it’ll teach you the best lessons to be successful in sales. Also, right now the majority of the marketing is done by e-mail, radio, and television; that’s why real human contact is sometimes more effective!

Since people do not welcome strangers into their space with the most open mind (can you blame them?),  it can be difficult to boost sales without qualified strategies.

So, if your knuckles are hurting, you might find this advice really useful!

Perfect your Pitch

When starting your pitch, you need to make it clear what it is that you’re selling. Humans are emotion-based decision makers, so pitching your product with emotions is necessary. So let’s see in depth how this can be structured:

  • Introduction: Introduce yourself! Usually a person builds an impression of you in 10 seconds. This is why being polite, smiling, and looking for eye contact is important.
  • Questions: Now that you’re standing in front of the prospect, he/she might want to know why you’re there. So explain briefly what you’re trying to sell, but remember, do not overwhelm with the core of the pitch. After this, it’s the moment to ask questions, know more about your customer, and get qualified answers.
  • Present: Finally, you know what are your prospect needs, so it’s time to actually present your product. Try to engage the prospect, telling real experience from other customers, and qualifying your words on the base of the needs you just discovered. Remember to use the KISS method! (Keep It Short and Sweet)
  • Close: If you said all the right things, it’s the closing moment. At this  moment, you need to let the prospect speak and to listen to his/her questions. You must overcome objections, and remember, by coming up with objections your customer is just asking for more reasons to buy.

Door to Door Marketing Plan

Key Pillars of the Door to Door Marketing Process

ProspectingThe search for new customers is called prospecting. Prospects are essential to your sales funnel because you have to have new customers coming in to grow. Finding them is a crucial part of your sales process.

Qualifying: Qualifying means you have identified a need your prospect has that matches one of the features or benefits you offer. Qualifying prospects is to establish Pain (enough pain to buy), Budget (money to buy) and Decision (authority to buy). It requires a door-to-door salesman (or woman) to ask lot of open-ended questions and listen and respond to their answers.

PitchingWhen you make an offer and describe the benefits to your qualified prospect, it is called pitching. Knowing the lead’s needs is essential to your success. You provide a solution to their pain points and explain how your product makes their lives or jobs easier.

ClosingClosing is when you ask the potential customer to buy your product or service. There are numerous ways to ask for business, and finding the one that works best for you and each qualified prospect is a vital skill for successful door-to-door sales.

Follow-upAfter the sale, the door-to-door salesperson should establish contact to ensure the customer received what they ordered, felt satisfied, and received answers to any questions they might have. This is called follow-up. It is essential to establishing a relationship with your new customer, and the gateway to future opportunities with the customer, should their needs change.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Brand Marketing operation Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

Brand Marketing operation Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Brand Marketing 

Brand Marketing operation Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Marketing Plan and Marketing Strategy

Brand Marketing | Brand Marketing operation Kasba Peth Pune

Kasba Peth ,  Pune

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.
It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

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Brand Marketing operation Kasba Peth Pune

Brand Marketing operation Kasba Peth Pune

Pune

Pimpri-Chinchwad

Aurangabad

Kolhapur

Nashik

Nagpur

Ahmednagar

Akola

Amravati

KOTHRUD
Koregaon Park
Kondhwa
Kondhwa Budruk
Kharadi
Katraj
Kalyani Nagar
Kalewadi
Hinjewadi
Dhayari
Dhanori
Deccan Gymkhana
Chikhali
Camp
Bavdhan
Undri
Pimpri Chinchwad
Aundh
Wakad
Wagholi
Talegaon Dabhade
Sinhagad Road
Shivajinagar
Pimpri
Pimple Saudagar
Pimple Nilakh
Pashan
NIBM
NIBM Annexe
Mundhwa
Magarpatta
Hadapsar
Balewadi

 

Brand Marketing, Brand Marketing operation, Brand Marketing operation Kasba Peth, Brand Marketing operation Kasba Peth Pune, Kasba Peth, Pune,

Door to Door Marketing Strategy, Door to Door Marketing Plan

Temporary Staffing operation Kasba Peth Pune | Temporary Brand Marketing Staffing

Temporary Staffing operation Kasba Peth Pune

Fulcrum Marketing is a strategic Temporary Staffing operation Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff operation

Temporary Staffing Agency

Use Temporary Staffing Services to Bring your Brand to Life

Temporary staffing agencies provide dynamic events staff that bring your brand to life. Wouldn’t you love to connect with your consumers in a meaningful way? Or get your product off the shelves and into people’s hands for a live trial?

Tigris has more than 2,000 temporary staff from coast to coast across Canada who will enhance your promotion and sales. This is done with irreplaceable face to face interactions. The most important aspect of any experiential marketing event or campaign, aside from the concept itself, is the vibrant, professional & trained team of temporary staff who will execute it onsite.

During an event, a team of dynamic individuals will be the face of your brand. Their overall look, personality, and enthusiasm are paramount to the success of getting your message across to consumers. Ultimately, they are responsible for driving awareness and sales.

Before participating in any event, Tigris’ temporary staffing team will immerse itself in your business and your brand. As a result, we will enable them to interact with your existing and potential clients at a level far superior to the industry standard. Our events staff will promote the product and/or services your company provides with accuracy. In addition, they provide professionalism and unparalleled enthusiasm. We have national reach with more than 800 part-time events staff in Ontario and 2,000+ nation-wide. Our temporary staffing capabilities are second to none and how we initially made a name for ourselves in the industry.

Our Temporary Staffing Team is Versatile, but we Specialize In:
• Brand Ambassadors with high energy and impact to get a buzz going about your brand
• Multicultural Staff with a great look, personality & are bilingual in any language required
• Corporate Entertainers who will liven up your event from DJ’s & MC’s to singers, dancers, and musicians
• Event Staffing with unparalleled energy and enthusiasm to get consumers excited about your brand
• Market Researchers who are proactive to maximize survey participation while remaining neutral/unbiased
• Promotional Models who have the beauty and the brains behind successful brand representation
• Sales Staff who will pre-qualify and close sales in charity, retail or tradeshow environments

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

, Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kasba Peth Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

operation

Kasba Peth Pune,

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

 

, operation, operation Kasba Peth, Kasba Peth Pune, Kasba Peth, Pune

Door to Door Marketing Strategy, Door to Door Marketing Plan

Temporary Staffing organizations Kasba Peth Pune | Temporary Marketing activation Staffing

Temporary Staffing organizations Kasba Peth Pune

Fulcrum Marketing is a strategic Temporary Staffing organizations Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff organizations

Temporary Staffing Agency

Use Temporary Staffing Services to Bring your Brand to Life

Temporary staffing agencies provide dynamic events staff that bring your brand to life. Wouldn’t you love to connect with your consumers in a meaningful way? Or get your product off the shelves and into people’s hands for a live trial?

Tigris has more than 2,000 temporary staff from coast to coast across Canada who will enhance your promotion and sales. This is done with irreplaceable face to face interactions. The most important aspect of any experiential marketing event or campaign, aside from the concept itself, is the vibrant, professional & trained team of temporary staff who will execute it onsite.

During an event, a team of dynamic individuals will be the face of your brand. Their overall look, personality, and enthusiasm are paramount to the success of getting your message across to consumers. Ultimately, they are responsible for driving awareness and sales.

Before participating in any event, Tigris’ temporary staffing team will immerse itself in your business and your brand. As a result, we will enable them to interact with your existing and potential clients at a level far superior to the industry standard. Our events staff will promote the product and/or services your company provides with accuracy. In addition, they provide professionalism and unparalleled enthusiasm. We have national reach with more than 800 part-time events staff in Ontario and 2,000+ nation-wide. Our temporary staffing capabilities are second to none and how we initially made a name for ourselves in the industry.

Our Temporary Staffing Team is Versatile, but we Specialize In:
• Brand Ambassadors with high energy and impact to get a buzz going about your brand
• Multicultural Staff with a great look, personality & are bilingual in any language required
• Corporate Entertainers who will liven up your event from DJ’s & MC’s to singers, dancers, and musicians
• Event Staffing with unparalleled energy and enthusiasm to get consumers excited about your brand
• Market Researchers who are proactive to maximize survey participation while remaining neutral/unbiased
• Promotional Models who have the beauty and the brains behind successful brand representation
• Sales Staff who will pre-qualify and close sales in charity, retail or tradeshow environments

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

, Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kasba Peth Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

organizations

Kasba Peth Pune,

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

 

, organizations, organizations Kasba Peth, Kasba Peth Pune, Kasba Peth, Pune

Door to Door Marketing Strategy, Door to Door Marketing Plan

Temporary Staffing Solutions Kasba Peth Pune | Temporary Services marketing Staffing

Temporary Staffing Solutions Kasba Peth Pune

Fulcrum Marketing is a strategic Temporary Staffing Solutions Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff Solutions

Temporary Staffing Agency

Use Temporary Staffing Services to Bring your Brand to Life

Temporary staffing agencies provide dynamic events staff that bring your brand to life. Wouldn’t you love to connect with your consumers in a meaningful way? Or get your product off the shelves and into people’s hands for a live trial?

Tigris has more than 2,000 temporary staff from coast to coast across Canada who will enhance your promotion and sales. This is done with irreplaceable face to face interactions. The most important aspect of any experiential marketing event or campaign, aside from the concept itself, is the vibrant, professional & trained team of temporary staff who will execute it onsite.

During an event, a team of dynamic individuals will be the face of your brand. Their overall look, personality, and enthusiasm are paramount to the success of getting your message across to consumers. Ultimately, they are responsible for driving awareness and sales.

Before participating in any event, Tigris’ temporary staffing team will immerse itself in your business and your brand. As a result, we will enable them to interact with your existing and potential clients at a level far superior to the industry standard. Our events staff will promote the product and/or services your company provides with accuracy. In addition, they provide professionalism and unparalleled enthusiasm. We have national reach with more than 800 part-time events staff in Ontario and 2,000+ nation-wide. Our temporary staffing capabilities are second to none and how we initially made a name for ourselves in the industry.

Our Temporary Staffing Team is Versatile, but we Specialize In:
• Brand Ambassadors with high energy and impact to get a buzz going about your brand
• Multicultural Staff with a great look, personality & are bilingual in any language required
• Corporate Entertainers who will liven up your event from DJ’s & MC’s to singers, dancers, and musicians
• Event Staffing with unparalleled energy and enthusiasm to get consumers excited about your brand
• Market Researchers who are proactive to maximize survey participation while remaining neutral/unbiased
• Promotional Models who have the beauty and the brains behind successful brand representation
• Sales Staff who will pre-qualify and close sales in charity, retail or tradeshow environments

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

, Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kasba Peth Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

Solutions

Kasba Peth Pune,

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

 

, Solutions, Solutions Kasba Peth, Kasba Peth Pune, Kasba Peth, Pune

Door to Door Marketing Strategy, Door to Door Marketing Plan

Temporary Staffing Supplier Kasba Peth Pune | Temporary face to face marketing Staffing

Temporary Staffing Supplier Kasba Peth Pune

Fulcrum Marketing is a strategic Temporary Staffing Supplier Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff Supplier

Temporary Staffing Agency

Use Temporary Staffing Services to Bring your Brand to Life

Temporary staffing agencies provide dynamic events staff that bring your brand to life. Wouldn’t you love to connect with your consumers in a meaningful way? Or get your product off the shelves and into people’s hands for a live trial?

Tigris has more than 2,000 temporary staff from coast to coast across Canada who will enhance your promotion and sales. This is done with irreplaceable face to face interactions. The most important aspect of any experiential marketing event or campaign, aside from the concept itself, is the vibrant, professional & trained team of temporary staff who will execute it onsite.

During an event, a team of dynamic individuals will be the face of your brand. Their overall look, personality, and enthusiasm are paramount to the success of getting your message across to consumers. Ultimately, they are responsible for driving awareness and sales.

Before participating in any event, Tigris’ temporary staffing team will immerse itself in your business and your brand. As a result, we will enable them to interact with your existing and potential clients at a level far superior to the industry standard. Our events staff will promote the product and/or services your company provides with accuracy. In addition, they provide professionalism and unparalleled enthusiasm. We have national reach with more than 800 part-time events staff in Ontario and 2,000+ nation-wide. Our temporary staffing capabilities are second to none and how we initially made a name for ourselves in the industry.

Our Temporary Staffing Team is Versatile, but we Specialize In:
• Brand Ambassadors with high energy and impact to get a buzz going about your brand
• Multicultural Staff with a great look, personality & are bilingual in any language required
• Corporate Entertainers who will liven up your event from DJ’s & MC’s to singers, dancers, and musicians
• Event Staffing with unparalleled energy and enthusiasm to get consumers excited about your brand
• Market Researchers who are proactive to maximize survey participation while remaining neutral/unbiased
• Promotional Models who have the beauty and the brains behind successful brand representation
• Sales Staff who will pre-qualify and close sales in charity, retail or tradeshow environments

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

, Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kasba Peth Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

Supplier

Kasba Peth Pune,

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

 

, Supplier, Supplier Kasba Peth, Kasba Peth Pune, Kasba Peth, Pune

Door to Door Marketing Strategy, Door to Door Marketing Plan

Sales Staff operation Kasba Peth Pune | direct selling operation Kasba Peth Pune

direct selling operation Kasba Peth Pune

Fulcrum Marketing is a strategic direct selling operation Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff operation

Fulcrum Sales Staff Unleash the Success of Your Business

Have you used sales staff? If not, wouldn’t it be wonderful to boost your sales without increasing costs associated with full or part-time employees?

With Fulcrum’ scaleable team of temporary sales staff, it’s possible to increase your manpower – and your sales – during busy consumer driven periods and for special events. Fulcrum specializes in recruiting and maintaining a roster of Temporary Sales Staff, also known as “Temporary Sales Staff”.

We coined this term from our temporary sales staffing services when we founded Fulcrum in 2004. We wanted those on our roster to innately understand their influence on consumer’s purchasing power and our client’s bottom line. Whether our Temporary Sales Staff are hosting an event, sampling a product or collecting field research, ultimately, their interaction with a consumer will impact your sales.

Our team of temporary sales staff are armed with product knowledge and trained to use the “Power of Presence” to influence consumer’s willingness to purchase as well as their long term impression of the brand.

Our Temporary Sales Staff Services are regularly incorporated into the following events:
• Assisted Sales Program
• Charity Fund Raisers
• Merchandising
• Retailtainment
• Sales Promotions
• Tradeshows

Sales Staff with Skills
The goal of any successful experiential marketing program is the impact it will have on the brand reputation and perceptions of a company. As a result, this effects the direct impact it will have on sales. Sometimes, people just need a little more of a push, which is why incorporating Temporary Sales Staff can be so valuable. Fulcrum’ motivated Temporary Sales Staff are in their glory in a high volume tradeshow environment, a consumer sales push for back to school or for the holidays, or at an event raising money for charity. Fulcrum has had tremendous success in sales initiatives due to the high caliber of temporary sales staff on our roster.

Our sales staff are our product so we work tirelessly to find the best of the best in the industry. We look for young men and women with immaculate personal presentation, vibrant personalities, natural sales abilities and impeccable reliability to represent us – and in turn, our valued clients.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , operation Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and operation Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

, operation Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kasba Peth Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

operation Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

operation

Kasba Peth Pune,

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

 

, operation, operation Kasba Peth, operation Kasba Peth Pune, Kasba Peth, Pune

Door to Door Marketing Strategy, Door to Door Marketing Plan

Sales Staff organizations Kasba Peth Pune | retailer selling organizations Kasba Peth Pune

retailer selling organizations Kasba Peth Pune

Fulcrum Marketing is a strategic retailer selling organizations Kasba Peth Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff organizations

Fulcrum Sales Staff Unleash the Success of Your Business

Have you used sales staff? If not, wouldn’t it be wonderful to boost your sales without increasing costs associated with full or part-time employees?

With Fulcrum’ scaleable team of temporary sales staff, it’s possible to increase your manpower – and your sales – during busy consumer driven periods and for special events. Fulcrum specializes in recruiting and maintaining a roster of Temporary Sales Staff, also known as “Temporary Sales Staff”.

We coined this term from our temporary sales staffing services when we founded Fulcrum in 2004. We wanted those on our roster to innately understand their influence on consumer’s purchasing power and our client’s bottom line. Whether our Temporary Sales Staff are hosting an event, sampling a product or collecting field research, ultimately, their interaction with a consumer will impact your sales.

Our team of temporary sales staff are armed with product knowledge and trained to use the “Power of Presence” to influence consumer’s willingness to purchase as well as their long term impression of the brand.

Our Temporary Sales Staff Services are regularly incorporated into the following events:
• Assisted Sales Program
• Charity Fund Raisers
• Merchandising
• Retailtainment
• Sales Promotions
• Tradeshows

Sales Staff with Skills
The goal of any successful experiential marketing program is the impact it will have on the brand reputation and perceptions of a company. As a result, this effects the direct impact it will have on sales. Sometimes, people just need a little more of a push, which is why incorporating Temporary Sales Staff can be so valuable. Fulcrum’ motivated Temporary Sales Staff are in their glory in a high volume tradeshow environment, a consumer sales push for back to school or for the holidays, or at an event raising money for charity. Fulcrum has had tremendous success in sales initiatives due to the high caliber of temporary sales staff on our roster.

Our sales staff are our product so we work tirelessly to find the best of the best in the industry. We look for young men and women with immaculate personal presentation, vibrant personalities, natural sales abilities and impeccable reliability to represent us – and in turn, our valued clients.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , organizations Kasba Peth Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and organizations Kasba Peth Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Kasba Peth Pune

, organizations Kasba Peth Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kasba Peth Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Kasba Peth Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

organizations Kasba Peth Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

organizations

Kasba Peth Pune,

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.
Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

 

, organizations, organizations Kasba Peth, organizations Kasba Peth Pune, Kasba Peth, Pune

Door to Door Marketing Strategy, Door to Door Marketing Plan