marketing Team in P L Lokhande Marg

ABOUT FIELD MARKETING

WHAT IS FIELD MARKETING? Field marketing and marketing Team in P L Lokhande Marg is becoming more popular for companies in various industries. From food and beverage to consumer goods. It’s a tool that can be used to showcase latest products or services in a face to face environment with consumers. Furthermore companies recognise the importance of having brand ambassadors and reps on the ‘front line’ introducing the public to new innovations or delicious treats. This is done in the ‘field’; around shopping centers and in retail hot spots, expos and events, university campus’ and sport stadiums to name a few. Most campaign activities focus on customer facing roles including product demonstrations, direct selling and street training teams. However not all field marketing is consumer facing such as auditing and merchandising. Goals and outcomes of field marketing will differ from company to company. Some campaigns are designed to increase brand awareness or sales. While others may be to collect data and feedback about the product and its market. At Splatter we have all the tools necessary for the clients desired outcome to be achieved WHAT A FIELD MARKETING TEAM LOOKS LIKE. For successful field marketing campaigns companies might have dedicated teams within their business whose task it is to be creative and manage field marketing initiatives. However agencies are also on hand to support a campaign. By offering staff, management and infrastructure the client can focus on the more creative aspect of the campaign. A field marketing agency and  marketing Team in P L Lokhande Marg tends to work in territories operating with reps within their own regions. Often overlooked by regional or national managers depending on the scale of the team. Although territory management is more important for wide scale national distributing business, smaller brands are recognising the importance of managing promotions on a more local scale using teams to promote, audit and sell in their regions.

WHAT CAN FIELD MARKETING DO FOR YOUR BUSINESS?

1. PRODUCT DEMONSTRATIONS

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. For consumer goods this would mean having brand representatives in retail stores and around shopping centers, events or road shows. Finally The Brand Ambassadors are engaging with the consumer and showing them how the product or service works. This is important as it allows a potential buyer to get hands on experience and a feel of ownership of the product; most importantly the rep is also on hand to answers any questions the customer may have. Although a sell is great the main aim of a demo campaign is brand awareness. Food and beverage take a slightly differently approach. By handing out free samples and one off deals of their product around retail and events, consumers are getting a taste of the brands latest delicious treats and at the same time everyone loves free food! Sampling is a fun activation and is effective when bringing new products to the high street. Marketing Training Learn more about product demonstrations by checking out our in depth guide here.

2. DIRECT SELLING

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product. Sales rep might have targets to adhere to. Finally these campaigns are super effective during peak times when the difference in a sale or not can be having a knowledgeable brand rep in store. Product Demonstrations Learn more about what direct selling is in our guide here.

3. RETAIL AUDITS AND MERCHANDISING

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. Most of all audits ensure that the brand is represented as it should be on shelves and around retail hot spots. Examples are; checking POS is as it should be across the territories, promotions advertised and running and paid spaces such as gondolas are set up. The data collected from the teams can be useful for the marketers to negotiate better future deals. In addition it also allows for mistakes to be rectified there and then by the reps. Splatter offer a live system that can be monitored by the client in real team meaning that red flags in the field can be dealt with instantaneously .Store Audits and Merchandising To learn more about Audits and merchandising view our guide here.

4. GUERRILLA MARKETING

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.

5. PRODUCT SAMPLING

Product Sampling To learn more about sampling work and what that involves view our guide here. WHO DOES WHAT? FIELD MARKETING REP: These guys and girls are the cream of the crop, they are masters of everything. Sometimes they may be conducting training sessions on major proportion for a retailers whole selling team. Another role they find themselves in are in is in the field collecting data and conducted audits. Finally everything in between including sales, merchandising, and working at events. Their primary concern is to drive brand awareness across their region through face to face with consumer and staff on a retail level. Read about what being a field marketing rep is all about here. FIELD MARKETING MANAGER: The field manager’s role is to oversee the field reps; it is their duty to ensure the field marketing campaigns achieves the clients intended goal. As the manager of all the region, they hold the responsibility of ensuring that all reps are trained and directed towards the client’s goals. In addition the field marketing manager will work closely with the clients marketing executives to align the marketing objectives and goals with team in the field. Finally they will then report the findings and feedback from the team. Read more about what being a field marketing manager entails here. BRAND AMBASSADOR/BRAND REP As we know by now the BA role is one of the most crucial in field marketing. Ultimately they are usually supplied by the marketing agency and are tasked with promoting and representing the client’s brand. This can work well within a University by hiring a student to represent the brand around campus; this is perfect for low budget campaigns as sometimes all it takes is giving the BA some products to show off. Some larger scale business’ use celebrities to endorse their product and services by making them the face of their brand using social media to promote to their following. Learn about the various roles within the Field Marketing industry are by reading our guide here. You can also join our team by signing up here. DO YOU NEED FIELD MARKETING? Field marketing as you have seen is a useful tool to accompany other traditional marketing strategies. For example a company might pay a huge amount of money for prime advertising spot during a major sports event. However if this is the case it is important for the brand to follow up with demos in stores. If there is a brand rep placed in store the following few days after the advertising campaign the customer is more likely to come over and ask some questions about the product. Another reason you might need field marketing is to ensure your budget has been well spent. After investing into a large scale in-store promotion campaign you want to ensure that it is implemented to the standard agreed with the retailer. Data can be collected by auditing teams and analysed to see if the money had been well spent. Furthermore it also gives opportunity for future campaigns to implemented with higher efficiency and success.      

marketing Team in P L Lokhande Marg

PROMOTIONAL MODELS

Fulcrum will help you find the right promotional models to express and reflect your brand image.

Promotional models will draw attention to your live marketing event and help elevate your brand presence no matter where you are activating. Fulcrum’s promotional models are friendly, energetic, and excel at interacting with consumers while conveying targeted brand messaging.

Since 2007, Fulcrum has been the preferred promotional modeling agency for brands and marketers.  You can count on Fulcrum’s promotional models to get people talking about your brand!
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We’ve represented some of the largest brands around, and can provide:

  • PROMOTIONAL MODELS
  • HOST/HOSTESSES
  • AUTO SHOW MODELS
  • BOOTH BABES
  • TRADE SHOW MODELS
  • PRODUCT SPECIALISTS
  • SPOKESMODELS
  • AND MORE…

For a variety of events including:

  • AUTO SHOWS
  • TRADE SHOWS
  • CONVENTIONS
  • CORPORATE EVENTS
  • MALL ACTIVITIES AND PROGRAMS
  • SPORTING EVENTS AND TAILGATE MARKETING
  • RIDE AND DRIVES
  • RED CARPET AND VIP EVENTS
  • LEAD GENERATION
  • PUBLICITY STUNTS

Our talented brand ambassadors understand they are there to enhance your brand or product and are all experienced and smart enough to truly add the value of beauty to your campaign.

Our promotional teams can be assigned to any campaign such as exhibitions, store openings, red carpet events, or anything else you choose and their role can be anything from posing for photos, to welcoming guests, to demonstrations, sales and lead generation

 

Once you have decided what you need, we allow you (the client) full specification of your models – hair colour, dress size, looks, skill set, clothing requirements, lipstick colour – you name it, you can specify it!

Let us know what you are looking for, for a small fee we present you with a shortlist, and you can choose the guys and girls that are best suited for your brand. You can then specify exactly what you want them to wear, do and say; or you can email Fulcrum the brief and we’ll do the rest.

B 2 C Marketing, 1to1 Marketing Outsourcing firm, 1to1 Marketing Outsourcing firm, 1to1 Marketing Outsourcing firm in pune, one to one selling, Rural marketing engagement, Rural promotional, , Colleges advertisement selling, society advertisement selling, Kiosk advertisement selling, marketing Team in P L Lokhande Marg

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marketing service in Poonam Nagar

ABOUT FIELD MARKETING

WHAT IS FIELD MARKETING? Field marketing and marketing service in Poonam Nagar is becoming more popular for companies in various industries. From food and beverage to consumer goods. It’s a tool that can be used to showcase latest products or services in a face to face environment with consumers. Furthermore companies recognise the importance of having brand ambassadors and reps on the ‘front line’ introducing the public to new innovations or delicious treats. This is done in the ‘field’; around shopping centers and in retail hot spots, expos and events, university campus’ and sport stadiums to name a few. Most campaign activities focus on customer facing roles including product demonstrations, direct selling and street training teams. However not all field marketing is consumer facing such as auditing and merchandising. Goals and outcomes of field marketing will differ from company to company. Some campaigns are designed to increase brand awareness or sales. While others may be to collect data and feedback about the product and its market. At Splatter we have all the tools necessary for the clients desired outcome to be achieved WHAT A FIELD MARKETING TEAM LOOKS LIKE. For successful field marketing campaigns companies might have dedicated teams within their business whose task it is to be creative and manage field marketing initiatives. However agencies are also on hand to support a campaign. By offering staff, management and infrastructure the client can focus on the more creative aspect of the campaign. A field marketing agency and  marketing service in Poonam Nagar tends to work in territories operating with reps within their own regions. Often overlooked by regional or national managers depending on the scale of the team. Although territory management is more important for wide scale national distributing business, smaller brands are recognising the importance of managing promotions on a more local scale using teams to promote, audit and sell in their regions.

WHAT CAN FIELD MARKETING DO FOR YOUR BUSINESS?

1. PRODUCT DEMONSTRATIONS

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. For consumer goods this would mean having brand representatives in retail stores and around shopping centers, events or road shows. Finally The Brand Ambassadors are engaging with the consumer and showing them how the product or service works. This is important as it allows a potential buyer to get hands on experience and a feel of ownership of the product; most importantly the rep is also on hand to answers any questions the customer may have. Although a sell is great the main aim of a demo campaign is brand awareness. Food and beverage take a slightly differently approach. By handing out free samples and one off deals of their product around retail and events, consumers are getting a taste of the brands latest delicious treats and at the same time everyone loves free food! Sampling is a fun activation and is effective when bringing new products to the high street. Marketing Training Learn more about product demonstrations by checking out our in depth guide here.

2. DIRECT SELLING

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product. Sales rep might have targets to adhere to. Finally these campaigns are super effective during peak times when the difference in a sale or not can be having a knowledgeable brand rep in store. Product Demonstrations Learn more about what direct selling is in our guide here.

3. RETAIL AUDITS AND MERCHANDISING

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. Most of all audits ensure that the brand is represented as it should be on shelves and around retail hot spots. Examples are; checking POS is as it should be across the territories, promotions advertised and running and paid spaces such as gondolas are set up. The data collected from the teams can be useful for the marketers to negotiate better future deals. In addition it also allows for mistakes to be rectified there and then by the reps. Splatter offer a live system that can be monitored by the client in real team meaning that red flags in the field can be dealt with instantaneously .Store Audits and Merchandising To learn more about Audits and merchandising view our guide here.

4. GUERRILLA MARKETING

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.

5. PRODUCT SAMPLING

Product Sampling To learn more about sampling work and what that involves view our guide here. WHO DOES WHAT? FIELD MARKETING REP: These guys and girls are the cream of the crop, they are masters of everything. Sometimes they may be conducting training sessions on major proportion for a retailers whole selling team. Another role they find themselves in are in is in the field collecting data and conducted audits. Finally everything in between including sales, merchandising, and working at events. Their primary concern is to drive brand awareness across their region through face to face with consumer and staff on a retail level. Read about what being a field marketing rep is all about here. FIELD MARKETING MANAGER: The field manager’s role is to oversee the field reps; it is their duty to ensure the field marketing campaigns achieves the clients intended goal. As the manager of all the region, they hold the responsibility of ensuring that all reps are trained and directed towards the client’s goals. In addition the field marketing manager will work closely with the clients marketing executives to align the marketing objectives and goals with team in the field. Finally they will then report the findings and feedback from the team. Read more about what being a field marketing manager entails here. BRAND AMBASSADOR/BRAND REP As we know by now the BA role is one of the most crucial in field marketing. Ultimately they are usually supplied by the marketing agency and are tasked with promoting and representing the client’s brand. This can work well within a University by hiring a student to represent the brand around campus; this is perfect for low budget campaigns as sometimes all it takes is giving the BA some products to show off. Some larger scale business’ use celebrities to endorse their product and services by making them the face of their brand using social media to promote to their following. Learn about the various roles within the Field Marketing industry are by reading our guide here. You can also join our team by signing up here. DO YOU NEED FIELD MARKETING? Field marketing as you have seen is a useful tool to accompany other traditional marketing strategies. For example a company might pay a huge amount of money for prime advertising spot during a major sports event. However if this is the case it is important for the brand to follow up with demos in stores. If there is a brand rep placed in store the following few days after the advertising campaign the customer is more likely to come over and ask some questions about the product. Another reason you might need field marketing is to ensure your budget has been well spent. After investing into a large scale in-store promotion campaign you want to ensure that it is implemented to the standard agreed with the retailer. Data can be collected by auditing teams and analysed to see if the money had been well spent. Furthermore it also gives opportunity for future campaigns to implemented with higher efficiency and success.      

marketing service in Poonam Nagar

consumer sales promotions

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

Breach Candy, school Marketing Job, school Marketing Job, school Marketing Job in pune, one to one selling, Rural marketing engagement, Rural promotional, , Colleges advertisement selling, society advertisement selling, Kiosk advertisement selling, marketing service in Poonam Nagar

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marketing service in Gorai

ABOUT FIELD MARKETING

WHAT IS FIELD MARKETING? Field marketing and marketing service in Gorai is becoming more popular for companies in various industries. From food and beverage to consumer goods. It’s a tool that can be used to showcase latest products or services in a face to face environment with consumers. Furthermore companies recognise the importance of having brand ambassadors and reps on the ‘front line’ introducing the public to new innovations or delicious treats. This is done in the ‘field’; around shopping centers and in retail hot spots, expos and events, university campus’ and sport stadiums to name a few. Most campaign activities focus on customer facing roles including product demonstrations, direct selling and street training teams. However not all field marketing is consumer facing such as auditing and merchandising. Goals and outcomes of field marketing will differ from company to company. Some campaigns are designed to increase brand awareness or sales. While others may be to collect data and feedback about the product and its market. At Splatter we have all the tools necessary for the clients desired outcome to be achieved WHAT A FIELD MARKETING TEAM LOOKS LIKE. For successful field marketing campaigns companies might have dedicated teams within their business whose task it is to be creative and manage field marketing initiatives. However agencies are also on hand to support a campaign. By offering staff, management and infrastructure the client can focus on the more creative aspect of the campaign. A field marketing agency and  marketing service in Gorai tends to work in territories operating with reps within their own regions. Often overlooked by regional or national managers depending on the scale of the team. Although territory management is more important for wide scale national distributing business, smaller brands are recognising the importance of managing promotions on a more local scale using teams to promote, audit and sell in their regions.

WHAT CAN FIELD MARKETING DO FOR YOUR BUSINESS?

1. PRODUCT DEMONSTRATIONS

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. For consumer goods this would mean having brand representatives in retail stores and around shopping centers, events or road shows. Finally The Brand Ambassadors are engaging with the consumer and showing them how the product or service works. This is important as it allows a potential buyer to get hands on experience and a feel of ownership of the product; most importantly the rep is also on hand to answers any questions the customer may have. Although a sell is great the main aim of a demo campaign is brand awareness. Food and beverage take a slightly differently approach. By handing out free samples and one off deals of their product around retail and events, consumers are getting a taste of the brands latest delicious treats and at the same time everyone loves free food! Sampling is a fun activation and is effective when bringing new products to the high street. Marketing Training Learn more about product demonstrations by checking out our in depth guide here.

2. DIRECT SELLING

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product. Sales rep might have targets to adhere to. Finally these campaigns are super effective during peak times when the difference in a sale or not can be having a knowledgeable brand rep in store. Product Demonstrations Learn more about what direct selling is in our guide here.

3. RETAIL AUDITS AND MERCHANDISING

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. Most of all audits ensure that the brand is represented as it should be on shelves and around retail hot spots. Examples are; checking POS is as it should be across the territories, promotions advertised and running and paid spaces such as gondolas are set up. The data collected from the teams can be useful for the marketers to negotiate better future deals. In addition it also allows for mistakes to be rectified there and then by the reps. Splatter offer a live system that can be monitored by the client in real team meaning that red flags in the field can be dealt with instantaneously .Store Audits and Merchandising To learn more about Audits and merchandising view our guide here.

4. GUERRILLA MARKETING

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.

5. PRODUCT SAMPLING

Product Sampling To learn more about sampling work and what that involves view our guide here. WHO DOES WHAT? FIELD MARKETING REP: These guys and girls are the cream of the crop, they are masters of everything. Sometimes they may be conducting training sessions on major proportion for a retailers whole selling team. Another role they find themselves in are in is in the field collecting data and conducted audits. Finally everything in between including sales, merchandising, and working at events. Their primary concern is to drive brand awareness across their region through face to face with consumer and staff on a retail level. Read about what being a field marketing rep is all about here. FIELD MARKETING MANAGER: The field manager’s role is to oversee the field reps; it is their duty to ensure the field marketing campaigns achieves the clients intended goal. As the manager of all the region, they hold the responsibility of ensuring that all reps are trained and directed towards the client’s goals. In addition the field marketing manager will work closely with the clients marketing executives to align the marketing objectives and goals with team in the field. Finally they will then report the findings and feedback from the team. Read more about what being a field marketing manager entails here. BRAND AMBASSADOR/BRAND REP As we know by now the BA role is one of the most crucial in field marketing. Ultimately they are usually supplied by the marketing agency and are tasked with promoting and representing the client’s brand. This can work well within a University by hiring a student to represent the brand around campus; this is perfect for low budget campaigns as sometimes all it takes is giving the BA some products to show off. Some larger scale business’ use celebrities to endorse their product and services by making them the face of their brand using social media to promote to their following. Learn about the various roles within the Field Marketing industry are by reading our guide here. You can also join our team by signing up here. DO YOU NEED FIELD MARKETING? Field marketing as you have seen is a useful tool to accompany other traditional marketing strategies. For example a company might pay a huge amount of money for prime advertising spot during a major sports event. However if this is the case it is important for the brand to follow up with demos in stores. If there is a brand rep placed in store the following few days after the advertising campaign the customer is more likely to come over and ask some questions about the product. Another reason you might need field marketing is to ensure your budget has been well spent. After investing into a large scale in-store promotion campaign you want to ensure that it is implemented to the standard agreed with the retailer. Data can be collected by auditing teams and analysed to see if the money had been well spent. Furthermore it also gives opportunity for future campaigns to implemented with higher efficiency and success.      

marketing service in Gorai

Tech Support And Help Desk

RELIABLE HIGH-QUALITY TECHNICAL SUPPORT SERVICES

 

Many companies are opting to outsource help desk and technical support services in the face of the increasing cost of hiring, training, and managing an in-house support department. This allows for operational efficiency and the ability to quickly ramp up with better quality staff than may otherwise be affordable of available locally.

With our cutting edge technology and experienced management and staff, we can deliver reliable high-quality technical support outsource services to supplement or replace your in-house team. Let your team focus on maximizing your business operations without reducing the quality of support your customers have come to expect.

We can assemble a dedicated team of technical specialists that are trained to handle your hardware, software or mobile applications. All tech support agents have studied computer science and/or programming in college and have experience working on behalf of some of the largest technology companies in the world.

Our customized technical support packages are built to meet your needs and to scale with your growing business.

Key Features and Benefits:

 

  • Dramatically reduce your overhead
  • Increase performance and response time
  • Better qualified dedicated staff
  • 24/7 support for your customers
  • Fast ramp up time
  • Cutting edge cloud based technology with no upfront cost

Our Tech Support Service:

 

  • Tech Support for Software and Mobile Applications
  • Help Desk Support for Home Computer Users
  • Website Navigational Assistance
  • Software Setup and Installation
  • Software Troubleshooting & Diagnostics
  • Software and Application Training

 

Our Recruiting Process:

We handle all of the tech support recruiting and screening based on your criteria and then allow you to interview and personally select candidates that have exactly the training and experience your company is looking for. All candidates have computer degrees and many have worked on behalf of for some of the largest technology companies.

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Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

SIRSAGANJ, local Marketing Services, local Marketing Services, local Marketing Services in pune, Market Advertisement, Kiosk Advertisement sales, Rural experiential marketing, , campus sales branding, RWA sales branding, Market sales branding, marketing service in Gorai

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shop To shop Marketing service in mumbai

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and shop To shop Marketing service in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

shop To shop Marketing service in mumbai

Brand Design Start-Up Businesses

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What Is Brand Design?

Many people think that Brand Design is just about designing a logo and marketing materials. That’s a part of it, but not the whole story. Brand Design means that you first create the Brand of your company: the story that you want to tell about your company.Then, you design your graphics and the visuals for your company to tell your company’s story to your best potential clients.

Why Do Start-up Businesses Need to Design a Brand?

A brand helps your business look established, stable and successful and it helps you look more trustworthy, like you’re a “real” business and like your business will be there for your clients when they need you.  A Professional brand helps start-up businesses overcome three of the most common sales objections you’ll hear:

Objection 1: That you haven’t been in business long enough to be trusted. Objection 2: That your start-up business might “go under” at any moment, leaving the client without a solution – and out their deposit. Objection 3: That you might not have the experience to complete the project successfully. What Else Can a Brand Do?

A brand contributes to your business’s visibility, credibility and memorability.  Visibility: You want your brand to be visible in the marketplace with a recognizable brand design that appears on all of your business materials. Credibility: Having a consistent brand makes your business look more believable. Your customers will be more likely to trust your claims and to trust your company with their business. Brand Design helps your company be more memorable – which means that it’s more likely that people will call you when they need your services. Memorability: 40% of people are better at remembering what they see (graphics) than what they hear or read. When you combine graphics with text or audio recordings, that 40% memorability skyrockets – to 70% and more.

How Should a Start-up Business Go About Designing a Brand?

There’s a 3-step process that every business should go through. Defining these factors will help you determine what your business’s brand designs should look like.

Here’s a quick outline of the steps: Step 1: Define your business’s Brand Story: who you are, what you do, what makes you different and who you can best help. Step 2: Brand Message. Determine your brand message to communicate: who you are, what you do, and what makes you different to the people you can best help. Step 3: Brand Design. Develop consistent marketing and online materials to showcase your brand and to market your business.  Making sure that these materials are consistent is key. Consistency gives your business the repetition and reinforcement needed to create brand recognition. SmallBizLady: How Can a Company’s Brand Design Communicate Their Brand Story to Their Customers? Erin Ferree: There are 3 major design elements that a brand design can use to communicate: 1. Choose a Symbol. Symbols, forms, shapes and even objects all have meanings. Choose symbols that have meaning for your specific target audience. And, make sure that meaning aligns with your Brand Story. 2. Font meaning. Fonts are a major design element.  Each font has a different meaning or message. For example, Century Gothic is a modern, geometric font and Times New Roman is a more traditional font. Choose your fonts carefully to communicate your Brand Story. 3. Color. You’ve heard that a picture is worth a thousand words? Once you add color to that picture, it can be worth ten thousand words. Colors have different meanings in different contexts and cultures. Make sure that your business’s color palette communicates the message that you’ve laid out in your Brand Story. How Should a Start-up Use Design Elements to Communicate?

The most common way to use design elements (symbols, fonts and color) is in your logo. A logo should consist of a unique icon, or picture, that shows what your business is all about, and your business name. Your logo should have a color palette associated with it (though you will have a black and white version too)

Should a Small Business Design a Logo Immediately Upon Starting Up?

A logo may not be the first piece of marketing material you design — you should wait to design it until your business has its’ “legs”.  You will probably need to design some temporary marketing materials when you first begin your business. This will allow you test your business ideas, refine them, and to get the first few paying customers. By waiting to design your brand, you can make sure your brand story is solid and that you have a story that you want to live with for the life of your business.

What Can Happen if You Design the Logo Too Soon?

You could waste money. You need to make sure that your logo will be your business’s logo for life — because you don’t want to redesign your logo.  Redesigning your logo is not only a costly process, but means that you have to redesign all of your other marketing materials.  And redesigning your logo means that you lose all the memorability that you’ve built up around your original logo.

When Should a Start-Up Business Approach a Graphic Designer?

Once you have a defined Brand Story then you should find a graphic designer and have them create a logo that communicates directly to your customers. I recommend working with a designer who has been trained in symbology, font meanings and color psychology.

Is a Brand Design Just a Logo?

No. A Brand Design consists of a logo and your company’s Visual Vocabulary. A Visual Vocabulary is all of the other design elements that you will use in addition to the logo on your marketing materials. The most basic Visual Vocabulary will include an extended font palette (headline and body fonts chosen to compliment your logo font)… and an extended color palette. These colors can be used for backgrounds, highlights, headlines, etc.A more advanced Visual Vocabulary will have background colors, effects, specialized font treatments (such as a treatment for your tagline), the type of paper that you print your materials on. All of these elements, plus your logo, are the foundation of your company’s brand design.

What Brand Elements Should Be Designed First?

 Once you’ve designed your logo, you can begin designing your print and online marketing materials. You should start designing a business card and a basic website or blog. Then, take stock of which additional pieces would help you communicate with your target audience — and design those strategically.

Why Is It So Critical to Invest In Professional Brand Design? Brand Design helps a start-up — or any small business – to connect more quickly and efficiently with their potential customers.

Direct Marketing, shop To shop Marketing service, shop To shop Marketing service, shop To shop Marketing service in pune, one to one selling, Rural marketing engagement, Rural promotional, , Colleges advertisement selling, society advertisement selling, Kiosk advertisement selling, shop To shop Marketing service in mumbai

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shop Marketing business in mumbai

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and shop Marketing business in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

shop Marketing business in mumbai

Brand Promotions

Fulcrum is a progressive & creative organization, specializing in Sales, Marketing, Brand Promotions, Training & Development and Brand Activation. The organization started up in Maharashtra in 2007. As a results-based company, we have provided our clients with a competitive advantage over the last 9 years.

We have managed to bridge the gap between Sales & Marketing. Many companies spend huge budgets on marketing strategies with no real Return On Investment (ROI). Through our approach, we have optimized both of these functions, creating lower cost per acquisition, and maximizing the ROI.

The mission of the organization is to consistently exceed client’s expectations. We aim to explore new markets and industries, and to develop innovative ways of yielding the best results for them. Because of our passion and skill, we are able to represent any type of client, selling any type of product or service. Our adaptability and ability to think ‘out of the box’ has allowed us to yield outstanding results, assisting clients in achieving their Sales and Marketing objectives. As part of our goal, we focus on creating efficient and sustainable business opportunities.

At the heart of Fulcrum’s philosophy is the value of human capital. We pride ourselves with our attitude towards developing future leaders. By focusing on training and developing young, up and coming entrepreneurs, we equip these individuals with a diverse set of skills, all within a vibrant, fun, learning environment. Real Promotions is proud to say that providing a working environment where people can excel within their role, enjoy themselves while they work and build a successful career is central to our core values.

Our Brand Promotion Vision:
To be the powerhouse for Brand Promotion ideas and excellent execution.

Our Brand Promotion Mission:
Positively impacting people’s lives through creating employment that allows growth and development. Growing client brands by successfully executing campaigns.

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Sales, shop Marketing business, shop Marketing business, shop Marketing business in pune, Market Advertising, Kiosk Advertisement selling, Rural experiential promotion, , campus sales campaigns, RWA sales campaigns, Market sales campaigns, shop Marketing business in mumbai

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school Marketing Job in mumbai

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and school Marketing Job in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

school Marketing Job in mumbai

consumer sales promotions

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

Breach Candy, school Marketing Job, school Marketing Job, school Marketing Job in pune, one to one selling, Rural marketing engagement, Rural promotional, , Colleges advertisement selling, society advertisement selling, Kiosk advertisement selling, school Marketing Job in mumbai

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local Marketing Solutions in mumbai

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and local Marketing Solutions in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

local Marketing Solutions in mumbai

Contact Us

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would be happy to meet up with you face to face.

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Fulcrum Resources Pvt Ltd

Call Us :-08433772261
Email:- info@fulcrumresources.in

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Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

HATA, local Marketing Solutions, local Marketing Solutions, local Marketing Solutions in pune, Market Advertising, Kiosk Advertisement selling, Rural experiential promotion, , campus sales campaigns, RWA sales campaigns, Market sales campaigns, local Marketing Solutions in mumbai

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shop To shop Marketing service in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active shop To shop Marketing service in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

shop To shop Marketing service in navi mumbai

Brand Design Start-Up Businesses

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What Is Brand Design?

Many people think that Brand Design is just about designing a logo and marketing materials. That’s a part of it, but not the whole story. Brand Design means that you first create the Brand of your company: the story that you want to tell about your company.Then, you design your graphics and the visuals for your company to tell your company’s story to your best potential clients.

Why Do Start-up Businesses Need to Design a Brand?

A brand helps your business look established, stable and successful and it helps you look more trustworthy, like you’re a “real” business and like your business will be there for your clients when they need you.  A Professional brand helps start-up businesses overcome three of the most common sales objections you’ll hear:

Objection 1: That you haven’t been in business long enough to be trusted. Objection 2: That your start-up business might “go under” at any moment, leaving the client without a solution – and out their deposit. Objection 3: That you might not have the experience to complete the project successfully. What Else Can a Brand Do?

A brand contributes to your business’s visibility, credibility and memorability.  Visibility: You want your brand to be visible in the marketplace with a recognizable brand design that appears on all of your business materials. Credibility: Having a consistent brand makes your business look more believable. Your customers will be more likely to trust your claims and to trust your company with their business. Brand Design helps your company be more memorable – which means that it’s more likely that people will call you when they need your services. Memorability: 40% of people are better at remembering what they see (graphics) than what they hear or read. When you combine graphics with text or audio recordings, that 40% memorability skyrockets – to 70% and more.

How Should a Start-up Business Go About Designing a Brand?

There’s a 3-step process that every business should go through. Defining these factors will help you determine what your business’s brand designs should look like.

Here’s a quick outline of the steps: Step 1: Define your business’s Brand Story: who you are, what you do, what makes you different and who you can best help. Step 2: Brand Message. Determine your brand message to communicate: who you are, what you do, and what makes you different to the people you can best help. Step 3: Brand Design. Develop consistent marketing and online materials to showcase your brand and to market your business.  Making sure that these materials are consistent is key. Consistency gives your business the repetition and reinforcement needed to create brand recognition. SmallBizLady: How Can a Company’s Brand Design Communicate Their Brand Story to Their Customers? Erin Ferree: There are 3 major design elements that a brand design can use to communicate: 1. Choose a Symbol. Symbols, forms, shapes and even objects all have meanings. Choose symbols that have meaning for your specific target audience. And, make sure that meaning aligns with your Brand Story. 2. Font meaning. Fonts are a major design element.  Each font has a different meaning or message. For example, Century Gothic is a modern, geometric font and Times New Roman is a more traditional font. Choose your fonts carefully to communicate your Brand Story. 3. Color. You’ve heard that a picture is worth a thousand words? Once you add color to that picture, it can be worth ten thousand words. Colors have different meanings in different contexts and cultures. Make sure that your business’s color palette communicates the message that you’ve laid out in your Brand Story. How Should a Start-up Use Design Elements to Communicate?

The most common way to use design elements (symbols, fonts and color) is in your logo. A logo should consist of a unique icon, or picture, that shows what your business is all about, and your business name. Your logo should have a color palette associated with it (though you will have a black and white version too)

Should a Small Business Design a Logo Immediately Upon Starting Up?

A logo may not be the first piece of marketing material you design — you should wait to design it until your business has its’ “legs”.  You will probably need to design some temporary marketing materials when you first begin your business. This will allow you test your business ideas, refine them, and to get the first few paying customers. By waiting to design your brand, you can make sure your brand story is solid and that you have a story that you want to live with for the life of your business.

What Can Happen if You Design the Logo Too Soon?

You could waste money. You need to make sure that your logo will be your business’s logo for life — because you don’t want to redesign your logo.  Redesigning your logo is not only a costly process, but means that you have to redesign all of your other marketing materials.  And redesigning your logo means that you lose all the memorability that you’ve built up around your original logo.

When Should a Start-Up Business Approach a Graphic Designer?

Once you have a defined Brand Story then you should find a graphic designer and have them create a logo that communicates directly to your customers. I recommend working with a designer who has been trained in symbology, font meanings and color psychology.

Is a Brand Design Just a Logo?

No. A Brand Design consists of a logo and your company’s Visual Vocabulary. A Visual Vocabulary is all of the other design elements that you will use in addition to the logo on your marketing materials. The most basic Visual Vocabulary will include an extended font palette (headline and body fonts chosen to compliment your logo font)… and an extended color palette. These colors can be used for backgrounds, highlights, headlines, etc.A more advanced Visual Vocabulary will have background colors, effects, specialized font treatments (such as a treatment for your tagline), the type of paper that you print your materials on. All of these elements, plus your logo, are the foundation of your company’s brand design.

What Brand Elements Should Be Designed First?

 Once you’ve designed your logo, you can begin designing your print and online marketing materials. You should start designing a business card and a basic website or blog. Then, take stock of which additional pieces would help you communicate with your target audience — and design those strategically.

Why Is It So Critical to Invest In Professional Brand Design? Brand Design helps a start-up — or any small business – to connect more quickly and efficiently with their potential customers.

 

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shop Marketing business in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active shop Marketing business in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

shop Marketing business in navi mumbai

Brand Promotions

Fulcrum is a progressive & creative organization, specializing in Sales, Marketing, Brand Promotions, Training & Development and Brand Activation. The organization started up in Maharashtra in 2007. As a results-based company, we have provided our clients with a competitive advantage over the last 9 years.

We have managed to bridge the gap between Sales & Marketing. Many companies spend huge budgets on marketing strategies with no real Return On Investment (ROI). Through our approach, we have optimized both of these functions, creating lower cost per acquisition, and maximizing the ROI.

The mission of the organization is to consistently exceed client’s expectations. We aim to explore new markets and industries, and to develop innovative ways of yielding the best results for them. Because of our passion and skill, we are able to represent any type of client, selling any type of product or service. Our adaptability and ability to think ‘out of the box’ has allowed us to yield outstanding results, assisting clients in achieving their Sales and Marketing objectives. As part of our goal, we focus on creating efficient and sustainable business opportunities.

At the heart of Fulcrum’s philosophy is the value of human capital. We pride ourselves with our attitude towards developing future leaders. By focusing on training and developing young, up and coming entrepreneurs, we equip these individuals with a diverse set of skills, all within a vibrant, fun, learning environment. Real Promotions is proud to say that providing a working environment where people can excel within their role, enjoy themselves while they work and build a successful career is central to our core values.

Our Brand Promotion Vision:
To be the powerhouse for Brand Promotion ideas and excellent execution.

Our Brand Promotion Mission:
Positively impacting people’s lives through creating employment that allows growth and development. Growing client brands by successfully executing campaigns.

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1to1 Marketing Outsourcing firm in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active 1to1 Marketing Outsourcing firm in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

1to1 Marketing Outsourcing firm in navi mumbai

PROMOTIONAL MODELS

Fulcrum will help you find the right promotional models to express and reflect your brand image.

Promotional models will draw attention to your live marketing event and help elevate your brand presence no matter where you are activating. Fulcrum’s promotional models are friendly, energetic, and excel at interacting with consumers while conveying targeted brand messaging.

Since 2007, Fulcrum has been the preferred promotional modeling agency for brands and marketers.  You can count on Fulcrum’s promotional models to get people talking about your brand!
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We’ve represented some of the largest brands around, and can provide:

  • PROMOTIONAL MODELS
  • HOST/HOSTESSES
  • AUTO SHOW MODELS
  • BOOTH BABES
  • TRADE SHOW MODELS
  • PRODUCT SPECIALISTS
  • SPOKESMODELS
  • AND MORE…

For a variety of events including:

  • AUTO SHOWS
  • TRADE SHOWS
  • CONVENTIONS
  • CORPORATE EVENTS
  • MALL ACTIVITIES AND PROGRAMS
  • SPORTING EVENTS AND TAILGATE MARKETING
  • RIDE AND DRIVES
  • RED CARPET AND VIP EVENTS
  • LEAD GENERATION
  • PUBLICITY STUNTS

Our talented brand ambassadors understand they are there to enhance your brand or product and are all experienced and smart enough to truly add the value of beauty to your campaign.

Our promotional teams can be assigned to any campaign such as exhibitions, store openings, red carpet events, or anything else you choose and their role can be anything from posing for photos, to welcoming guests, to demonstrations, sales and lead generation

 

Once you have decided what you need, we allow you (the client) full specification of your models – hair colour, dress size, looks, skill set, clothing requirements, lipstick colour – you name it, you can specify it!

Let us know what you are looking for, for a small fee we present you with a shortlist, and you can choose the guys and girls that are best suited for your brand. You can then specify exactly what you want them to wear, do and say; or you can email Fulcrum the brief and we’ll do the rest.

 

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