I ran into a friend of mine at a party last week, a dermatologist who had opened a cold-start practice two years ago. (A cold-start practice is one where the physician is new in town, having no significant ties, did not train in area nor live there). He was busy, has added a range of cosmetic and lifestyle services in addition to the mainstay clinical care. What was so interesting was that he had pretty much done it himself, aided by an office manager with unusual skills and talent. His advertising looks professional, has a clear message and a call to action, his materials are clean and clear to the reader, and he clearly is reaching people.
How did he do it? He talked about reading Jim Collins classic book, Good to Great. One of the central themes of the book is get the right people on the bus, and the wrong people off. In short, when building your organization, focus on the who the people. Then focus on the what you are going to do. My friend found an office manager who also had a flair for marketing and promotion, and she has been invaluable in building the practice.
At the end of World War II, Ford Motor Company hired a group of people dubbed The Whiz Kids. This group included future leaders of Ford as Arjay Miller, Robert McNamara (also US Secretary of Defense) and Lee Iacocca. None had auto experience their bent was management science, and they had worked as a team in the Army Air Force during the war. Their talents were put to use within Ford, first as a group, and then they went on different paths some rising in the organization, others leaving for other pursuits.
The takeaway here is this: recruiting and hiring are the most important decisions you will make. Spend on ads too many people become cheap when it comes to placing ads. Use web services, professional organizations and word of mouth Ive never understood people who become shy when looking for new talent. Finally, interview thoroughly have others interview the candidates (one on one), and always bring your best candidate(s) back for at least a second interview.
The simplest way to define a franchise is to reference the Federal Trade Commissions rule.
There are just three elements:
First, the franchisee must pay at least $500 to the franchisor within six months of starting the business.
Second, the franchisee uses the franchisors trademarks or service marks when conducting the business.
And third, the franchisor must exercise signficant control over the operation of the business. (In other words, if the franchisor provides training for running the business and also obligates the franchisee contractually to certain standards, then there is significant control.)
We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
Open American Prosperity Group (Apg) Franchise
Open American Prosperity Group (Apg) Franchise 0 10,850 views
The American Prosperity Group is a franchise that deals with the Retirement and Real estate planning of its clientele.
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It usually associates with the big businesses that require a life insurance contingency plan in case of the death of a particular figure in the company.The American Prosperity Group or APG offers Retirement and Estate planning opportunities to the public. This franchise targets most big businesses and organizations but may also handle smaller ones. Several big associations turn for the worst if a proper contingency plan has not been created before the demise of certain important figures in the business. This plan will make sure that these problems are completely avoided. To start up an American Prosperity Group franchise the total investment required is $95,000 to $150,000 with an initial franchise fee of $50,000. There is no royalty fee but there is however advertising fee of 1% of gross revenues annually with a 15 year term of agreement. A minimum of $15,000 is kept in reserve to cover for the advertising and marketing with APG. Training will take place at the APG Corporate Offices and will be held for 4 weeks; however these weeks may not be consecutive. The program will discuss the aspects of the franchise system and will be discussed in the classroom. The franchisee will receive an APG Training manual, an APG Operations Manual and continued training will commence at your APG franchise office. Scheduled visits to your business throughout the course of your terms will offer your continued guidance and assistance with regards to all aspects. The manual will provide you with the specifics and standards such as the operating procedures and suggestions to guide you with operating the franchise. Several business owners have taken into consideration that they will at some point, be permanently leaving the business with know one who knows the ropes and ways around the business, to take over from him. This is because the business must still continue regardless of who manages it and if the original owner can do so or not. Company owned life insurance helps the business with financial problems that arise after the demise of a fellow employee, a key partner or even a co owner. This is essential to initialize at least a fund for the buy and sell agreement. At times of loss, businesses tend to stagger down into a static slump that disables production. With this agreement you may be able to purchase some interest from the heirs of the demised, after which continue thriving the business. There are several factors that affect life insurance; therefore before the implementation of a strategy it would be best to ensure that the client or individual is at least capable of this insurance. There are several expenses involved as well in the purchase and processing of life insurance. Therefore when it comes to this type of business franchise it is essential to first be able to do ample research with regards to the clientele and target audience. It is very important to make sure the franchisee will live up to the customers expectations or better yet go beyond the expectations of others in promoting the quality service that the company is well renowned for.
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
Running a Craft Business
Running a Craft Business 0 4,579 views
For those who are fond of creating handicrafts, a type of business that would be perfect to establish for them is something that is related to their passion. This would be the craft industry that is also considered as one of the lucrative businesses. Running a craft business is quite difficult especially if you are just starting in this field.
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But, if you have willingness and eagerness to learn about how it operates, the success will surely be yours.Establishing a craft business is really a great investment. With the passion in creating handicrafts like home displays and souvenirs, you can simply plan and start a new business like this. Of course, artistic talent is not enough to run a craft business. You also need proper business planner to guide you in your path. In addition to that, you have to be a good manager of your own business. If you think that you are gifted with the qualities of being a good craft business owner, then, dont think twice! This might be your opportunity to enter the world of business and be one of the best managers in the world. Before deciding to spend money and building your business, it is necessary to take note of the following tips. Develop a Business Plan This task is very important especially to those who are just starting to establish a new one. In creating a business, you should consider the most important things needed for your craft business. Outline the items that you will use in your business and include the marketing methods for the sales. Dont forget to include the type of crafts you are going to sell and the materials. In addition to that, you should also put the daily transaction data in order to monitor your income. Site Selection Selecting a proper location for your business is very essential because it is where you can monitor your daily profit. Since you are dealing with crafts, you should look for the best location for your business. You should choose a place that provides great visibility to the customer. You can rent a shop near the schools, churches, entertainment centers, and parks. Vacant shops in malls are also perfect places for your business. Consider the Type of Craft Most craft business owners focus on a targeted craft that could bring high income. The success of your business also depends on the proper choice of crafts. There are some seasonal crafts that are economical and in demand. For instance, you can create cards and gifts during Christmas season. You can also sell love cards, flowers, and heart displays during valentines month. There are many types of crafts you can put in your shop. But, make sure you should sell items that are really in demand in order to avoid recycling the materials and wasting lots of money for it. Marketing Strategy: Of course, you need to market your items. There are many ways to market your crafts. You can use magazines and newspapers where you can advertise your items. You can also create website for your business where you can promote the products. If you dont have any idea on creating an advertising site, you can ask for help from someone who is an expert on web design and programming.
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
How to Start an E-Zine Publisher Business
How to Start an E-Zine Publisher Business 2 s10,808 views
If you are looking to create your own e-zine publishing business, then this article is for you. In here, you will find the necessary tips and information that you would need to get you on your way to becoming an e-zine publisher. You can go into business in no time.
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As promised, in this article you would find an e-zine publisher business guide that will be very helpful to you as you establish your own publishing business. We will guide you through the two important steps when your online publishing business is still in its infancy.
The first step is to get a website, then to install a mailing list manager for automatic distribution and subscriber list management.
Secure a Website for your E-Zine Publisher Business
This is the first requirement for establishing a startup e-zine publishing business. This is where you post details about your business, as well as publish the articles that you would include in e-zine or your newsletter. This is where your potential subscribers can preview your content and where they can secure a subscription, if ever they decide to get one from you.
In choosing a web hosting service, you would need a host that allows you a high storage capacity, because the amount of submissions you would be receiving from authors would be huge. You would also need a database to store the contact details of your subscribers, because you would need the data later on in distributing your newsletters. You would also need to enlist the help of a good website designer and programmer in order to create an appealing website with working functionalities.
Get a Mailing List Manager The Mailing List Manager is an essential part of your publishing business. It takes care of the automatic distribution of your e-zine to your subscribers. It is a very handy tool to have for your business, especially when the number of your subscribers has grown exponentially and it would be difficult for you to add new addresses to the queue list manually.
Mailing list managers in the past were difficult to use as they utilize a command line. However, the newer programs have been designed with a graphical user interface that is fortunately easy to use. This is the prime criterion in selecting the mailing list software that you want to use. You should be able to easily backup your subscriber list, and manage it as easily as you would turn your TV on and watch programs.
Marketing Plan
This is the most challenging part of starting an e-zine publishing business. Being a new fish in the e-zine publishing pond, you would a very good marketing strategy in order to get people to look at your content and to gain subscribers. Fortunately, there are many ways that you can exploit in order to market your new e-zine publisher business to possible consumers.
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2 sAniruddha said on August 30, 2011Will you pl further elaborate E-Zine publisher business.sankareswar muduli said on January 26, 2015Dear Sir. I have 15 years experience in bakery and pastry confectionery. I want to start bakery and pastry business. But I don’t have money to start. I have ideas and knowledge to start business if someone could be investment financial so I can handle every thing. Please if someone interested contact me. Thank you. (All the above fields are required.)
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
How to Start a Home Business with No Money
How to Start a Home Business with No Money 2 s8,985 views
Many people think that starting a business is an expensive thing to do and requires a huge amount of capital to be paid upfront.
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Little did others know that it is possible to start a home business even without having a huge amount of capital in hand.Starting a home business with no money is really not a problem since there are many organizations that provide financial aids to individuals who wish to start their very own home business. It is recommended that one should have a creative mind and innovative skills in starting a home business with no money. Patience is also required in starting a business with no money because things will not always turn the way they are planned. Home businesses such as creating and selling hand made crafts, providing consultation services, and handyman services are the types of business that are usually easy to put up even with no money on hand. But if you have other types of home business on mind that can be started with no money, you need to be realistic. Do not choose to start a home business which requires special research and a lot of professional services because you do not want to pay for those instead, you must consider the current skills and talents that you currently have. You can put up a home business that will use the skills and talents that you have, such of this business is a cooking business wherein you do not need to hire somebody who will cook for you because you already have the skills in cooking. Since you already know the dos and donts in cooking, you will less likely to make mistakes that will cost you a lot. Hiring a lot of people in starting a home business with no money is not a good thing to do. Instead, you have to do all things by yourself or with the help of your family members. This is one price you have to pay in starting your own home business even without money. Also, check with your local county office for assistance in starting your home business with no money. Governments usually have programs for individuals who wish to start their own business at home even without having to provide capital upfront. When you already have started your own home business, the next thing you might encounter is how you will advertise your business. To do this, it requires you to be more creative. You can ask family and friends to help you in spreading the word that you have a particular business. This is called word of mouth. Word of mouth is the best form of advertisement because it is free. You just need to be creative in advertising your business. Alternatively, you can give your customers reward if they recommend your business to their family and friends.
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2 sRajesh said on March 8, 2014i am rajesh saini , i am doing job as accountant in pkl, i am free from job after 5 pm daily , so i want any work after 5 pm , without investment, pl tell how i can generate extra money after 5 pm, pl call us 9216235687,9216335687 any time. Saini Pallavi Jadhav said on February 10, 2016Hi, I am pallavi jadhav, I am doing a job and after 12pm i am free from job so i m looking a job without any investment. to generate extra income. please tell me if you have any work. (All the above fields are required.)
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The registration of a franchise is an important legality in setting up a business that must not be forgotten as it will decide the overall success of your company since it will show that you are credible and legal to offer products and services to the community.
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There are many things to consider in starting up a business, the business model, the finances, the franchise you wish to consider and many others.One of the most important aspects of starting a business is registering your business or franchise. The government is strict on the legalities of people and their businesses in the country and it would be financial suicide to go along running a company that does not hold legal credibility. The operation of an unregistered business is illegal and punishable by law, therefore it has a certain roster of consequences that you would not want to be held liable for as the business or franchise owner. The registration process depends on the type of business you plan on operating and should usually be done before the company can be considered operational or open for business. This process is conducted at the Secretary of States office. Before you begin registering your franchise you must first review all your legal documentation. Be able to determine the type of franchise by the basis of contract. Your allegiance and partnership to the franchiser and the contract that has been signed in accordance to it will identify your business and mark it as credible depending on the legal right the contract has in itself. It is with cases like these that it would be best to consult with a lawyer to review the legalities of your documents. Prepare the essential organizational articles and documentation that you have acquired from the franchiser, these include the incorporation articles, the organizational articles, partnership agreements, and proprietorship documents. Prepare and file these documents at the Secretary of State and have them verified accordingly. You may either request online or personally the forms required for the registration of your franchise. Fill up these forms accordingly and avoid unanswered spaces or errors. Depending on the location of your business and where you plan on registering it, you will need to abide by certain local rules and these vary per state. You may be required to submit other forms of documentation relevant to your location and if you are unsure what your state requires from you it would be wise to either do your research on the internet or call them directly to ask for the requirements to register your franchise so as to save on the time of going there and finding out that you lack certain necessary documents to file for registration. Lastly once you have readied all the necessary paperworks and have had them reviewed accordingly you may now summit your documents for approval at the Secretary of State.
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2 sNeneth Peralta said on June 3, 2011QUEZON CITY. BOTTLED WATER STATION. I NEED FRANCHISING FORMNana Kwaku Minkah said on June 25, 2014Please help with a franchise form for me to set up a franchise enterprise for a solar energy in ghana. Thank you. Regards, Nana Minkah (All the above fields are required.)
