Since it is Easter week, and since consumers will have spent nearly $15 billion on the holiday before the week is finished, I thought it would be interesting to see how Easter ranks with other major holidays in terms of spending.
It falls smack in the middle, according to the National Retail Federation (NRF), which charts nine holidays and events with regard to spending at retail stores.
The most spending occurs no surprise around Christmas and the other winter holidays when shoppers hand over $460.90 billion to retailers. At the low end of the spectrum, St. Patricks Day spending comes in at $3.64 billion.
Just ahead of Easter on the top side are back-to-school/college spending, $65.69 billion; Valentines Day, $17.02 billion; and Mothers Day, $15.73 billion.
Just below Easter on the down side are Fathers Day, $9.90 billion; Super Bowl, $9.47 billion; Halloween, $5.07 billion; and the previously mentioned St. Pats Day.
It shall be interesting to see if the tax rebate checks the government will mail out shortly will prompt another round of consumer spending.
A February NRF survey indicated that consumers plan to spend 40.6 percent of their tax rebate checks, providing a $42.9 billion boost to the economy. With gas prices at record highs, will consumers still feel like spending when the checks finally arrive?
Business Valuations: The Paradox of Business Growth
I originally came from the technology sector where business valuations were based on how much your company was growing. The higher the better and the valuation was based on some future amount of earnings potential most often a wild guess.
However, I was talking to a potential client the other day and I found my self disappointed when I heard how much he had grown recently. That is because for non-technology mainstream businesses, growth can lead to some challenges in valuation, financing and selling a company.
For example, we represent a company right now that has grown substantially in revenue and earnings for the past three years. They developed a nice specialty, and now are selling into a market that they were not in three years ago. To me, it is pretty clear that they are a different company than three years ago, and it is unlikely they would fall back to that level of revenue.
So we used a valuation number that is based on earnings somewhere between last year and this year. Admittedly that was a guess, but I tried to use a number that would be a safe number to estimate what the future may look like. The problem is that many lenders use a standard calculation of a weighted average of three years, and this appraisal is used by the lenders to base a lending decision on. In other words, the earnings of three years ago is still used in the calculation to determine value.
For our current client this means we are selling the company for one value, but we can only finance it based on a lower value. Even if a buyer agrees with us that the company is worth the extra value, if he cant get the financing then he cant buy the company. This is where creative deal structuring comes in, but that takes a lot of time and effort and sometimes unnecessarily complicates a deal. Or kills a deal.
What a difference between my work in the technology sector and the work Im doing now! In a high growth tech company you can use an earnings number in the future which can drastically pump up a valuation over current numbers. However for a mainstream company that is growing, you typically have to average in the past three years which can pull down the valuation substantially.
Brian Pleet, President of Strategico Marketing Group says it this way:
Most organizations and professionals within them have never clarified what makes
them unique, valuable and different from anyone else who offers the same product/services.
Read more from Brian about how you can better position what YOU bring to the table that makes your services or products valuable to prospective clients.
Do you have your value proposition your mantra what makes YOUR business valuable down to where you can tell others immediately, and ways to gain their interest? Well be talking more about that this week .. so start thinking about how you can convey more about your business.
New Business Owners: Learning to Market Your Company is Crucial for Sales
As I mentioned in a previous post I took a month or so off from taking on any new projects after my moms stroke. During this time I worried a little that business might stall too much and that I would have difficulty picking it back up once I felt mentally able to get back into the swing of things again.
I know this sounds like a ridiculous concern-I mean, isnt business always out there for a business owner?
The answer is yes-and no.
This is what I have found this first year of business: In order to make sales, you must become an effective marketer.
Actually, beyond this, Id have to say you must constantly market your skills and your company to others.
It is not enough to sit back and wait for business to come knocking at your door. You need to get out there and make it happen.
Shy people have difficulty with this. Some do not want to seem as though they are using hard sales tactics to make a sale.
Yet it is important that you understand you are the only one who cares about your business as much as you do. Make sense? And in order to get new business, you have to constantly tell people why your company is so great and why people should shop or work with you rather than Company B. And remember, Company B may have a lot more money to spend on advertising, and if they have it, they will do it: So you need to get on the ball and try to out-advertise Company B.
I use a variety of methods for marketing my company and seeking for jobs. I attend networking opportunities such as NAWBO meetings or workshops and seminars in my local area. I am a frequent visitor to numerous online message boards, where people post questions and look for web designers or writers. I hand out business cards and I talk, talk talk about my business.
I believe this last part talking is key. When you meet new people, shake their hand and tell them what you do. You dont have to make it a sales pitch. You dont have to tell them what you do in order to get a sale. But you never know their needs, or the needs of their friends and family. You might be a freelance business writer talking to someone who needs a press release written about their company. You may be a cake designer talking to someone who will be getting married or throwing a birthday party in six months. Simply talking can get you a number of jobs that you may never knew existed.
When I sit down and think about how my time is spent, I would say that at least half of it is done marketing my company. While this may seem like a lot, I believe that many new business owners probably face the same thing. Im guessing that once your name becomes more known and you have been working in the field for a while you dont need to advertise yourself as much. Perhaps you have enough money to spend big dollars on high ticket ad campaigns, or perhaps word of mouth is enough. For now, though, and for all of you new business owners, it is important that you learn -and continue to-market yourself.
We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
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Open College Nannies & Tutors Franchise
Open College Nannies & Tutors Franchise 0 6,310 views
College Nannies & Tutors provides childcare and academic support up to age 17 and one advantage is that College students and graduates will provide that to your children.
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Owning a franchise is easy for they are to provide sufficient management support while letting you to be the boss of your own business.Franchising is an easier way to start up a business. Not only that it gives you the ease on establishing a concrete and profitable business plan but it also assure proper allocation of your investment. However, this will materialize only given the fact that you have chosen the right business or company to franchise. Hence, if you are aiming to meet your financial goal and provide childcare and education at the same time, College Nannies & Tutors is the right one for you. College Nannies & Tutors is a business providing childcare while giving academic support to children from pre-kindergarten to college bounds seniors in high school. In College Nannies & Tutors, College students and college graduates will serve as nannies to families looking for childcare and role modeling up to age 17. Their academic and development services are based on research that is well demonstrated by universities and institutions worldwide. The company was founded in 2001. They started franchising the business in 2005, and now have 39 franchises. The advantage of franchising College Nannies is that it requires low start-up costs, home-based option and business model designed for early cash flow. Franchisees were also provided by territory security and flexible development plans for future growth. They also provide franchisees with hassle free start-up programs thus, you can be sure of having appropriate operational systems, marketing plan, technology, learning centers and training programs to make your business a success. They are proven highly effective and manageable. They continuously help franchise associate through sharing marketing initiative, new ideas, staffing support and management system. More so, you may select on whether to start the business on a retail center, a professional building or you can rent a smaller office. They give you the chance to design and run your business both according to how you wanted it to operate as long as it is still in line with that of the College Nannies. Franchise fee is at $25,000 with minimum net worth requirement of $500,000 and $100,000 to single franchises. The total investment needed is about $60,000 – $154,000. Their franchise program is one of the most economical in their industry. Their administration system provides computer system that enables your business to run smoothly and efficiently. IN addition, the College Nannies & Tutors has an outstanding systems, recognized brand and is trusted by many family clients.
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
Open an Engagement Store
Open an Engagement Store 0 6,284 views
An engagement is a promise of marriage to somebody whom you want to spend the rest of our lives with. Open an engagement store and realize that youre not only earning money from your business but you are helping other people ease their lives prior their engagement.
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An engagement is an event in the life of a person that is very exciting. For some this only happens once in a lifetime so they make sure that their engagement would be a memorable one.If you are a hopeless romantic who is thinking of a business to earn extra income opening an engagement store is an option for you. A success of a business does not come overnight. It is a product of all the necessary tools needed to establish a business. Create a sound business plan for your engagement store. You can hire a professional to help you with this. Study the industry is the next best thing to do. Enroll in short courses at a nearby university or you can obtain a degree regarding business entrepreneurship. Attend seminars and forums on the business you would want to get involved with. In this scenario you will be able to meet and greet with those who have already made it big in the industry and probably get some tips on regarding the business. Financial consideration is one of the most important of all the aspects in starting a business. How much start-up capital will you need to put up to be able to start with your engagement store? You can file for a loan from a bank or any financial institution and choose from among them that offers the lowest interest rate. You can also consider borrowing money from family and friends. This is the more convenient of the two options since you will not be forced to pay them immediately. Where will you put up your store? Scout your area where you can establish your store. Once you were able to find the most appropriate store for you and the deal has already been closed with the owner start to renovate your store. The interior should fit the motif of your engagement store. Where do you purchase products that you want to be available in your store? Look for wholesalers and manufacturers of engagement products. You can also offer customize engagement products such as the engagement ring. Do not limit your products to engagement rings. You can also offer your service of setting up your customers preference of their engagement party. Like what Ive said, live to the name of your store. Finally, legalize your business. There is no better way than operating a business that is legal and based according to the laws of your state. It will be difficult for you to have issues with your state and that of the IRS.
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
Sales Forecasting for a New Business
Sales Forecasting for a New Business 0 3,887 views
Sales forecasting is the method of analyzing and organizing information in a way that it helps you estimate the sales that you can make. This process summarizes some of the significant methods that can forecast the sales or profit of the business or company.
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New business owners should need to understand this process, so that he or she can be able to determine the things need to be done in order to provide the best products or services to acquire the estimated profit.In case you are selling more than one kind of product or a service, be sure to make an individual sales forecasting for each one of it. There are lot of information that you can use to help you determine the sales of you new business, these are trade directories, trade publications, trade associations, downtown business associations, trade suppliers, neighboring businesses and competitors.
Factors the affect Sales (External)
Weather Political Events Consumer Earnings Population Style Fashion Births Deaths Family Formations Productivity Direct and Indirect Competition Special Events Holidays
Factors the affect Sales (External)
Labor Issues Credit Policy Distribution Methods Shortage on working capital Shortage on Inventory Price change Motivation plans Promotional effort
Do Your Research
Just like all kinds of financial estimates, this forecasting must be based on the data as well as research done instead of just purely guessing. Since your business is just new, perhaps you dont have yet a sales history yet to determine it, so you can do this by comparing the figures on industry like doing an inquiries or evaluating same business as yours. It will give you solid answers on how you can get the sales you want. This will help the company make a clear estimation on how they can do well in the market.
Since it is a tough research job, it is very significant that you have to spend your time and effort on doing your homework. Again you need to familiarize everything that involve in the sales forecasting to help you get the figures and facts that you can use to compare data and have a result that is practical or convenient.
Sales predicting is very significant because it allows you to know everything that is needed in terms of improving your product or services. Many business owners must do this sales estimation to provide them a pointer on how their business will run in the future. On the other hand, there are some factors or events that are inevitable, so be sure to be ready, so be sure to continue your aim, which is to make or generate high sales and profit.
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
Running a Side Business
Running a Side Business 0 7,918 views
If you want to run a side business, you will need to be aware of the local laws and regulations. Dont commit the mistakes made by other business owners.
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From the very start, you should decide on your business structure. You also have to work out the address, professional work, etc.Tips for Your Side Business Running any kind of business can be very challenging. The market is always changing and you have to maintain your competitiveness in order to succeed. With these great tips, you can run your side business with ease. A lot of business owners fail to decide on the right business entity just because they are involved on a side business. They plan to work on it when the business has already started earning some money. It is vital that you establish the business structure even if the business is quite small. Youre making yourself less vulnerable to tax issues and other IRS concerns. Some business owners tend to use their PO Box or home address as their business address. Others might see your business as unsuccessful because youre running it from home; in the case of PO Box addresses, potential clients might think that your business is fly-by-night. To address this problem, it would be best to rent out a small office space. You can talk to the landlord about the monthly rent and who knows, you might be able to negotiate on the price. With a credible business address, you can get more referrals from existing clients. Deciding on the Address and Professional Assistant You can also opt for a virtual office. This is quite popular these days. You will simply find a company that offers services like virtual mailbox and address, receptionist services, and many others. Another option would be to rent out a mailbox at UPS Store. This is much better than a post office address. You need to determine the things that you can do on your own and the things that require professional assistance. It wouldnt a great idea to act as your own lawyer especially if you lack knowledge about the job. There are legal forms that you need to fill out and comply with. If you dont know much about financials, you will need the services of an accountant. There are deadlines that you need to meet as a business owner. By working with a lawyer and accountant, you can finish these tasks with ease and on time. Do you have enough knowledge in marketing? If you dont, there is no sense in acting as your business marketing expert. You should learn more about networking. You can attend network events in your area to generate more sales or income. With your own website, it will be easier to establish your web presence. These are some of the things that you need to know when running your side business.
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
How to Start an Office Consulting Business
How to Start an Office Consulting Business 2 s11,717 views
Starting office consulting business requires positive attitude, zeal and patience. You assist clients with your expertise for which you are valued. Such business can begin from ones own home.
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As consulting has emerged as hottest trend nowadays you may turn such business into most profit making venture provided services you provide are at par with available market trends. This business has work flexibility and assures potential income and desired result.Office consulting business can prove boon for one if the person is in the position to make consultancy a stepping stone. Arrange devoted team of consultants whom you supervise regularly. As consulting market explodes continuously best planning helps the business prosper uninterruptedly. Adopt newer methodologies and use technological advancements as and when they are introduced to keep yourself ahead in the race. Update yourself with latest information. Consulting Business There are hundreds of options for running office consulting business. Your set up would be hired as an outsourced team of workers working on behalf of an organization your primary client. You are dealing with primary and subsidiary clients for whom your primarily client may want service. Your responsibility doubles either you are assigned work of maintaining complex databases or developing productivity improvement projects. You can be asked to design new business plans. You must offer fruitful solution through special service mechanism. Prospective Clients List of clients is endless. They can be organizations both bigger and smaller and in certain cases individuals looking for office consultants to outsource their work. As an outsource team your primary role is to offer workable professional advice and service that can be implemented for new beginning by the clients. In nutshell you are working as a problem solver. You can be hired for training new employees too. Business Prospects As office consulting business owner you work in a position of offering best advises through your expertise in problem solving aspects. You share tips, tricks, and techniques as consultant and the rest work is done by other teams. You are paid for the idea you generate. Business prospects of consulting business are not limited to certain specific areas only. Your skill and knowledge would be used in a particular area to come up with appropriate solution. Prospects of your office consulting business will grow only when you have ability to sell yourself. Eligibility to Become an Office Consultant Your educational credentials and expertise in particular area you focus must combine for better prospects in consulting business. Train yourself in that area and update information to offer satisfactory service. When you focus on these factors you are eligible for office consulting business and achieve success. Some on-the-job experience too keeps you abreast of latest trends. As consultant you have to think differently and assure your client that whatever you offer is based upon logic and scholastic approach. Keep doing it to grow in this newer business module.
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2 sisaac ramoloko mathibe said on March 9, 2010i would like to start a consulting business. i stay in Mogwase in the vicinity of Rustenburg in North West Province, South Africa. There are platinum mines around Mogwase which is rural. Sun City Hotel [of the Southers Sun Group] is 15km from Mogwase. I hold a PhD in Education Administration and Leadership.senthil said on July 4, 2013i would like to start a consulting business. i am in Rasipuram (NAMAKKAL) I AM BE (ECE) email ;-senthil_tcd@yahoo.com (All the above fields are required.)
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We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.
SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047
How to Start an Executive Search Firm
How to Start an Executive Search Firm 2 s6,322 views
If a certain company or corporation requires employing executives, they commonly get the service of executive search firm. Primarily, these firms help companies by hiring competent executives that matches their needs and requirements. The clients main requirement here is to find the best candidate that can be a possible employee of the company.
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It can be a fulfilling and profitable venture. That is why, if you want to run an executive search firm, keep in mind that there are some things or factors that you need to consider before starting.What is Executive Search Firm? Executive search firm is a specialized company that hires, attracts as well as develop individual as leaders for the idea of holding dependable positions in such companies and organization. Particularly for some position, that requires taking action and planning on-behalf of employer. The firm is actually hired by a company or organization but not the possible candidate for employment. The executive search firm hunts for some candidates for the position based on the qualities or requirements of their client. The common task that a particular executive search firm includes is assessing the fit characteristic of a possible condition to a particular position. It is also very significant that this seek is done successfully, save time as well as could identify the main aspects like skill to lead, experience as well as qualifications. On Starting the Firm
Business Plan Before you run an executive search firm, it is very important if you can formulate a nice business plan. It would be helpful if you can consult a lawyer that specializes in starting a business. This professional could offer you all the forms and information that you must complete and accomplish to start a business officially. Be sure to keep the lawyer to consult on regular basis, so that you can actually guide you.
Compensation It is also very significant to research on your completion and be sure to learn about hot markets. To do this you can hire experienced and great recruiters that can able to help you make your dream come to reality.
Office Space The office space is very important because it can show an impression of your business. It is very important that your office space do have a convenient location for your clients. Be sure that the space is very roomy and comfortable for clients as well as the job candidates. It should be located in area that is not far from the downtown.
Office Supplies Another thing that you need to keep in mind is by installing the best office supplies such as computer equipment and telephone. You will also need to have office fixtures like chairs, tables, air-conditioner and other needs. To increase your marketability, you may also need to have a nice website that can help you boost your services.
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2 ssunita ashok hosamani said on April 25, 2014I wanted to expand my new businesses of selling imitation and artificial jewelry in a wholesale rate. Belgaum, Karnataka if interested call 8867687971Jash Shah said on August 13, 2015Contact me if you can supply me raw materials for imitation jewellery and also the manufacturers who can do on a large scale. Mumbai. (All the above fields are required.)
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