Effective E-Mails for Sales Pros and Business Owners, Part 2

Effective E-Mails for Sales Pros and Business Owners, Part 2

Your comments were loud and clear about my “e-mail don’ts” yesterday.

Rebecca said, “I disagree about what you wrote regarding replies – this would load up an in box and add to email ping-pong.”

Kim wrote, “I’ve noticed several new clients… who are communicating through text messaging. Is this the new email?”

Kristiina said, “You’ve nailed some of my pet peeves.”

I’ve been talking about email messaging with my clients and alliance partners lately. There are many issues beyond what I brought up. I haven’t even gotten to text messaging yet – that will take up another post soon. But yes, Kim – text messaging is what Gen Y is doing and that will eventually change the way the rest of us communicate.

For now, regarding the importance of not letting email take the place of all communication with a prospective customer or someone involved in your business – don’t take my word but rather take a look at this:

A couple of years ago, Stephen Leahy of Wired wrote about a study published in the Journal of Personality and Social Psychology that determined a 50-50 chance of determining the correct tone from an email. You can see more about the study here.

When it comes to replying, I don’t suggest incessant replying back and forth. I am talking about a client/vendor or prospective customer/company relationship. It is upon the vendor… the salesperson or business owner to assume follow up responsibility with the potential or current customer.

Reply to let your customer know you got her email, and you are out of the office but will follow up ____. Say when, and then make sure you do it. You can use Outlook or your CRM system to help organize the follow up.

Emailreplys lists 32 most important email etiquette tips.

What are your thoughts on tone, messaging, and quickness to reply to email?

 

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Ten Project Management Tips to Get You Started

Ten Project Management Tips to Get You Started

Whether you’re working or not, you have projects to take care of. Some are large, some are small. But the common theme about any project is that you want to do it right and in the most efficient manner.

Here’s help. SmartDraw Software offers this helpful list, created by project management specialists, to help you get your projects off to a quick and successful start.

Planning List. When beginning a new project, make a list of all departments within your organization and what you may need from them. This will give you a step-by-step checklist of how to begin nailing down the specifics of your project plan.
Know Your Enemies. Prepare a list of the possible risks to the successful completion of the project plan. Have a meeting and get input from others on what potential risks might be. Risks are the enemy, so know them and keep them close.
Documentation. Document all aspects of a requested change to a project plan (no matter how small), including who is requesting the change and where it falls as a priority. If it changes other priorities, write a detailed explanation of the change itself, and note who is authorizing the change. This not only gives you a clear picture of what you will need to do next, it serves as personal protection in the case of any miscommunication among others in the organization.
Priorities Change. This is a fact and a course of life. Yes, it makes project planning more difficult, but an effective project manager will let changes roll off their back and re-prioritize.
In the Loop. Project managers need to make themselves known to all of the departments involved in their project. If a department loses an employee, this may affect the project timeline, so it’s important to be in the loop for any changes. Request that you be added to relevant departmental e-mail groups-the sooner you get information, the sooner you can revise your plan.
Urgency & Momentum. Convey a sense of urgency during the course of a project in order to keep the momentum going. Once you let your guard down, those around you who you need to help you meet your milestones, may start to feel relaxed too. As the PM, communicating an impending deadline in a productive manner is your key to keeping staff motivated.
Give Away the Keys. Delegate, delegate, delegate. Giving ownership to others on the team keeps them close and involved in the project, and they realize that the success or failure of the project is tied directly to them.
Training. Keep in mind any training that may be necessary for people on your team. This training time will need to be included in any timetable you create, as training can happen before and during a project life cycle.
Revisions. Your project plan will most likely go through many revisions. When communicating with others, make sure you are all referring to and working from the most current revision.
Audience. When communicating your project progress, keep in mind which audience you are addressing. Your supervisor may have different priorities than the client, so try and stay specific. Spending too much time talking about an area not directly related to your audience may give the impression that their aspect of the project is not being given the proper attention.
SmartDraw, which offers a free trial on its website, offers hundreds of project management templates that users can modify to quickly create the graphic they need.

Do you use SmartDraw? Tell me about it by leaving a comment on my blog.

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Open Your Own Science Store

Who We Are

We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.

Pune Office

537/1, 2nd floor, above patil hospital , near Abhishek Hotel, Jondhale Chowk, Laxmi Road, Sadashiv Peth, Pune, Maharashtra 411030

Mumbai Office

SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047

Open Your Own Science Store

Open Your Own Science Store
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Learning science in school can be more fun if we are equipped with the right science tools and equipment needed. By investing to open your own science store, you can help children make their science projects come alive and at the same time own a high-earning business!

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Children of all ages from nursery to high school are always fascinated with what they are learning from their science subject in school.Schools and universities are offering the science subject in every curriculum because science is considered as one of the most helpful subjects. Growing up learning science helped us know more about the earth, the universe, how things work, the nature, and almost everything that comprises this world. That’s how important science has affected every life and knowledge of human.

Every child wants to do experiments in order to prove their hypothesis. They want to get their hands on the simple machines and improvised gadgets that they have created by applying science. At school, they always want to participate in the chemistry lab to experiment on chemicals. That’s how science tools, equipment, and kits can help in the child’s nourishment in knowledge for science. This is the reason why it is important for every student to learn scientific things by experimenting and applying what they learned from science by using scientific tools and equipments.
With millions of kids studying science in school, one of the best business ideas is to open your own science store. Opening a science store can become a lucrative business venture since you have sure customers and by coordinating with schools and universities, you can even get regular sales and earn real big income! You can start as a small store with the most common science store inventories. Your inventory may consist of the commonly used science apparatus and kits in schools. You may perform a little survey or research in public and private schools in your area and try to list the things that they need throughout the year for science projects. You can also sell books, guides, and some science activity magazines for the children to learn and enjoy.
When it comes to investment, having a small store may need a smaller capital depending on the initial inventory that you will have. By having a good marketing skill in school, proper management, and good customer service; your business will surely grow into a multimillion dollar industry. Science kits are needed by students especially when they have projects. Yearly, another batch of students will surely need the same kits. This only means that you will not run out of customers!
Help the children make their science fantasies fun and alive! By starting your own science store, you can help many students be fully educated with the wonders of what science can offer.

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Sears Carpet & Upholstery Franchise Information

Who We Are

We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.

Pune Office

537/1, 2nd floor, above patil hospital , near Abhishek Hotel, Jondhale Chowk, Laxmi Road, Sadashiv Peth, Pune, Maharashtra 411030

Mumbai Office

SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047

Sears Carpet & Upholstery Franchise Information

Sears Carpet & Upholstery Franchise Information
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For over two decades, Sears Carpet & Upholstery Franchise has been the leader in carpet, upholstery and air-duct cleaning in the United States in Canada.

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With more than 420 world-class locations in the North America, the company has provided professional care in cleaning carpets and other household furniture to millions of satisfied customers.With Sears Guarantee of Satisfaction, you can always be assured that carpet and upholstery care for your home will be the best you’ll ever have. If you wish to know more about the company or if you wish to start your own Sears Carpet & Upholstery franchise, follow the steps below and be one of the happy and satisfied customers and franchisers of Sears.
With strong and committed organizational structure, the company has provided many franchisees that business opportunity that they have always dreaming for.
To date, the company is looking for more partners that would like to start a career in home and office cleaning industry. If you wish to have a fruitful career with Sears, here are several things that you need to know:
The Ultra Care two-step carpet cleaning process – Sears is famous for its two-step carpet cleaning process, which was even recommended by major carpet manufacturers in the US. It has also awarded the Gold Seal of Approval by the Carpet and Rug Institute for the superior and high-tech carpet cleaning method.
You may know that there are many carpet designs and each of the design requires different cleaning technique. But with the UltraTech cleaning equipment of Sears, you can be assured that the service will meet your expectations.
Commitment and Care – With lines of committed professional cleaners under its belt, Sears you can always be assured of the best results every time. The company is also offering full-support in all business aspects of business operations including market cost control, computerized systems, sales development, operation management, and record keeping.
Each of the franchisee will be given enough support to help them understand how to maintain business growth independently.
Cost Efficient – Sears Carpet & Upholstery is one of the most cost-efficient franchising businesses in the US. Each of the franchisee can enjoy massive savings on equipment, supplies, uniforms, and marketing programs once they are qualified to the program.
Training & Development – The franchisor will also provide various training and development support to orient them on how to operate one Sears Carpet and Upholstery franchise. This includes lectures for new franchisees, extensive customer service representative trainings, technician training, and a comprehensive training on videos and manuals.
The company also offers in-field franchising support to all new owners. Also included were access to corporate management, national conventions, IT, and networking.
Marketing and Advertising – In terms of marketing, new franchisees will be surprised by the way the brand name can bring the potential clientele to their doorsteps even in its first days of operations. Newspaper, Yellow Pages, and hotlines will also be provided to all franchisees.

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Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

How to Start Appliance Painting & Refinishing Business

Who We Are

We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.

Pune Office

537/1, 2nd floor, above patil hospital , near Abhishek Hotel, Jondhale Chowk, Laxmi Road, Sadashiv Peth, Pune, Maharashtra 411030

Mumbai Office

SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047

How to Start Appliance Painting & Refinishing Business

How to Start Appliance Painting & Refinishing Business
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Learn how to start an appliance painting and refinishing business from the experts in the business.

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Aside from that you may also begin your own steps into this business by letting your skills known to many.An Appliance Painting and Refinishing business mainly provide services for homeowners regarding their furniture and appliances that requires painting job, and additional repairs and improvements to make it look good and function well enough again. Actually, this business assumes a wide range of responsibilities and tasks for painting and refinishing an appliance.
If you want to be successful in this business it requires a lot of knowledge of the right materials and procedures in handling different types of appliances. Homeowners also have their own preferences on how they want their appliances to be set up or made. It includes the type of paint, which may be odorless, low odor or just any paint at all. They may also require you to redesign, reupholster, and redefine their furniture and appliances. That is why, with all of these tasks, you must have the needed knowledge regarding what is really recommendable in different types of appliances and materials. You must also have the assessing skills in order for you to have a clearer sight on what to do for the appliances that needs your magic touch. Some homeowners have no idea on what is best to do for their appliances. And so you must have the appropriate skills in evaluating the appliances whether they are in need of repainting and refinishing. Also, you must be creative enough to provide your clients with the best painting and refinishing job that they deserve. You must be able to showcase them your impressive works in order to gather more clients for your business.
Look for the best location where you can showcase your works and creative designs. In a place where many people are passing by and trying to look around for what they can see that is new and refreshing. And so, with this in mind, it is best if you grab a place in a mall or in a commercial place where many can notice your works. Also, you may take advantage of the ubiquitousness of the Internet by creating your website that also provides the people an overview of what your business can offer.
Once you have already gathered the attention of many people, it is high time that you hire competitive workers for your business. Look for those who have the knack of beautifying the little and simple things at the speediest time possible. But that doesn’t mean that it has to sacrifice the quality of their products.
Next, make your business available to many by providing hotlines and online customer service sites. That way, you may have their s, suggestions, inquiries, and orders coming in 24 hours a day and 7 days a week. It may make your business very likable because you really care for the voices of your customers.
You may also try attending business conventions. In conventions you may be able to meet other entrepreneurs in related and similar businesses as yours. You’d be very lucky to receive some useful tips from them on how you can start an appliance painting and refinishing business. Also, those belonging in other related businesses may even start a good relationship with you that could eventually be turned into a business relationship by becoming your supplier or partner.

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Marketing Strategy
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Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
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Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
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Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

How to Start a Lead Generation Business

Who We Are

We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials.

Pune Office

537/1, 2nd floor, above patil hospital , near Abhishek Hotel, Jondhale Chowk, Laxmi Road, Sadashiv Peth, Pune, Maharashtra 411030

Mumbai Office

SHOP NO 10, Shoppers Point, SV Rd, NEXT TO HOTEL, MOTI MAHAL, Andheri West, Mumbai, Maharashtra 400047

How to Start a Lead Generation Business

How to Start a Lead Generation Business
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The main purpose of a lead-generation company is to provide other business types in finding potential customers who may have interest in the products they sell and services they render as well.

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The leads must also be qualified for a certain product or service.Aside from being an effective way of getting the attention of customers, this is also a means of time-saving to make the process even easier.

In order for you to understand how leads work, let us cite a good example of a man who wants to purchase a car. After narrowing down his or her details in choosing a car from a company such as Toyota or Nissan, it would be the dealership that will take the leads and give him or her deals. It is possible that the dealership got the leads through the previous customers’ referrals, from websites and from TV and newspaper advertisements.
Steps in Starting a Lead Generation Business
As a lead generator, it must be your duty to make sure that the people you have found are interested in the service of product you promotes. In order for the products or service to be hit among potential customers, the people you have found must also make a way for making the purchase. As an example, let us cite a couple who wants to buy a house and lot. If they will prefer a mortgage, they must have good credit rating and steady income as well. After the establishment of a stable lead flow through different means, you can already sell the leads to certain businesses which need them.
In this kind of business, you must be able to generate marketing content by simply hiring writer staffs that can generate copies creating an appeal to the potential customers’ interests. You must also have awareness with regard to the latest trends and products in the certain type of industry which you intend to generate the leads for.
The next step is to begin building of your platform for lead generation. By using profiles, you will be able to learn more about the information your potential customers. Through this, you will also pave the way for helping the client to know if his potential customer has made use of a similar good before.
Social networking sites such as Twitter and Facebook can also be a great help for your lead generation business because this offers lots of forum for the potential clients to interact.
Next, you also need to concentrate on building a good client base. Through this, you will be able to contact your clients and inform them regarding your business and what it can do to help their business as well. There are several ways on how to do this. Some of them are the following: promotion, Internet articles, email and social networking.
After that, you can already add a subscription service. This will allow you to establish customer profiles.

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How to Select a Business

How to Select a Business
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There are two approaches when selecting the most suitable business for you. The first one is the traditional approach. This kind of approach is that of a scientific and methodical process. Generally, the approach includes identifying the customers’ need, researching the market, and making a business to fill it.

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On the other hand, there is the modern approach where you will just have to follow your instinct. You will just do that which you love most and money will just follow.Process of the Traditional Approach
In a traditional approach, you will have to choose first the industry that you are interested. Following this is to research the types of business and different business models included in the industry you have selected. Then conduct a market research so as to see if there are problems that needs to be resolved. Then have an analysis of the competition and develop a business plan. If needed, find a lender or investor and then start your business.
Disadvantages of Traditional Approach
The usual problems in this type of approach is that it is potentially more inclined to be expensive as well as labor intensive to even determine if you will pursue your business or not. Another disadvantage that this approach brings is you will only realize that you are doing things you actually do not want to do and you realize it too late already.
Modern Approach
This approach, in the past few years, has become very popular since the release and success of the book ‘do what you love, the money will follow’ by Marsha Sinetar. However, while it may sound good, as Dr. Marty Nemko stated, numerous people followed their love and passion but still, the money that they have earned is not enough to even pay their loans. The problem with this approach is that many people impulsively go after their dreams without even first considering the essential preparations of starting a business. Instead of doing what they love and the money will follow, it has become doing what they love to the extent that they got broke and they do not have any other choice but to do nothing.
The usual scenarios in this kind of approach is when one is passionate of something however he or she is the only one interested in it. Consequently, no one will buy their product or no one will render their services. You must bear in mind that if you are going to follow this kind of approach, you must also consider what your prospective customers love too. Another scenario is when someone established a business which has already been thought by someone else. And a much worse scenario is when there are already numerous people who have already established one’s business idea in their locality. A market with a highly competitive environment will be a great disadvantage to you. Therefore, when you are planning to choose a business, make sure that you have really thought about it seriously.

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1 Suman said on January 6, 2011Sir I want to start computer hardware, software and service center with cyber cafe in my city . plz give some idea and advice ? (All the above fields are required.)

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