WE AVE MASTERED THE TRADITIONAL WAY OF MARKETING BY DELIVERING CAMPAIGNS THAT ROCKED THE OFFLINE SPACE.
We Promote your App
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Fulcrum has proven that providing high quality and friendly client service are the keys to thriving in our mobile app android Brand Identity Management Team and android user acquisition Mall Advertisement Team in Nagpur, Nagpur. These qualities are why our clients work with us and continue to come back to us time and again.
On Ground Marketing
On Ground marketing techniques increase your visibility and credibility footprint for other Btl marketing, media specialists and customers to find information about your business.
The purpose of including press and media strategies into your marketing plan is to get you and your news in front of as many people as possible.
Our quality of service can be dimensionalized in the following ways:
FASTThe more you work with us the more time you save. Fulcrum’s Marketing Solutions are engineered to yield the fastest results in revenue optimized timelines so your business grows and excels beyond expectations | CREATIVEInnovation is the key proposition we imbue in every atom of our marketing model. We integrate popular trends, rich content, and turn-key strategies to gravitate customers and make sure they never stop talking about you |
TARGETEDOur specialized services involve targeted oriented milestones so your online business cultivates unsurpassed exposure, robust engagement, top Google rankings, boosted revenue generation and an age-less corporate identity | SUPPORTIVEAs Marketing’s premier marketing Agency, our dedicated experts stay by your side, from start to the end, liaising your after-setup requirements and supplying valuable support with in-depth analysis to expand your digital footprint |
Mobile Start-UpsAs a start-up company we know that you work under lots of constraints. We offer highly scalable mobile app marketing services to start-ups to make it possible for them to use our world-class mobile app marketing services without bringing their start-up to a grinding halt due to a financial crunch and a lack of expertise.
| EnterprisesBeing a world-class mobile app marketing company, we are used to working on big, enterprise-level projects. We have the needed resources and the manpower to handle large-scale marketing operations involving multiple reach out programs and advertising campaigns targeting hundreds of thousands of users for your mobile app. With its exceptional marketing services in mobile app advertising, the agency looks forward to providing the best ROI on the brand campaign.
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APP MARKETING STRATEGY TO PUSH YOUR MOBILE APPS FORWARD Increasing Download Numbers With Our Marketing Plan Enhance User Acquisition Right Channels to Communicate With Local Consumers User Engagement Merchant Training and Engagement Activities Identifying The Need of the Application Loyal Target Audience. Sales Campaigns that Drive Conversions Awareness Campaigns to Maximize Brand Exposure Free : Consumers Love |
Mobile App Consultation — Get the best solutions for orderly steps you can embark on. A discussion with the team will allow them to optimize app advertising strategies according to your requirements. Mobile App Monetization — Discover new ways of acquiring revenue from your app with the mobile app marketing agency’s revenue models. Pre-Launch Campaign — Get all the hype and buzz about your app to spread before the launch of your app. App Audit — Have all the reviews about your app assessed and moderated before the execution of the campaign. Public Relations — establishes public relations for your app which is certain to increase your app downloads. Post-Launch Marketing — Maintain the same initial excitement of your app even after launching it with social media campaigns and reviews. Reach farther and Manage — Tap into a global audience with community management and result-oriented optimization. App Install Campaigns — Advertise your apps on app stores which will result in more downloads.We offer the opportunity to easily market developer’s products directly to their target audiences in the areas |
If you developed an app for the Android or iPhone markets and you need help attracting new customers you’ve come to the right place. We’ve been extremely successful helping clients realize positive gains by Your app is probably very good and serves a real need, and with our help consumers will be made aware of your app a lot faster and for less money. |
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user acquisition On ground marketing
We are not only increase the number of downloads of the app, but also encourage consumers to engage with the app regularly.
IT ParkCampus Marketing | Residential SocietyShopper | Door To Door MarketingB To B Marketing | Merchant AcquiringCustomer Acquisition |
App Install Campaigns
We have accumulated vast experience with App Install Campaigns over the years.
APP DOWNLOADSGet more installs for your app | APP LAUNCH CAMPAIGNLaunch app startegy | USER ACQUISITIONWe provide User Acquisition services to startups and small & medium enterprises. | MERCHANT ACQUIRING When you makes apps to a merchant, |
We offer the following services at extremely reasonable pricesApp Pre-Launch ServicesApp Launch ServicesApp DownloadsApp install CampaignsUser OR Merchant AcquisitionUser OR Merchant KYC
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- App store optimization so the app gets in front of people who are looking for its features
- Heavy onboarding support so buyers can download, learn, and begin using the app quickly.
- Ongoing customer marketing to ensure that buyers are actively using the app.
- Additional promotional tactics such as encouraging customer reviews and offering helpful QR codes.
The anatomy of a marketing campaignMarketing activities require careful planning so that every step of the process is understood before you launch. Because a marketing campaign is tactical and project based, you need to map out the process from the initial promotional tactic to the ultimate outcome.
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ARE YOU STRUGGLING WITH YOUR MARKETING?We Want to Hear About itWith the pace of innovation today, it seems like what worked one day in marketing doesn’t the next. It’s important to have a team on your side whose job it is to stay on top of things. If you’re struggling to keep up, let us know. Our team of experts is ready to get to work for you! Contact Us : |
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APP MARKETING STRATEGY TO PUSH YOUR MOBILE APPS FORWARD
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We give you rich fieldwork team, data about your customers, the intelligence and execution fieldwork team to take action on that data, and the marketing channels to engage personally and meaningfully. And, we offer Services to bring it all together and drive your business outcomes.
The three most important factors that contribute to clients’ overall satisfaction with app marketing agencies are:
- Communication >
- Reliability
- Results
To guarantee local marketing effectiveness, top corporate marketing teams practice the following:
- They know how local marketing campaigns align with the brand’s overall marketing plan
- They have defined local marketing campaign goals and objectives
- They select the right channels to communicate with local consumers
- They create an actionable plan and empower local affiliates to work independently
- They monitor local campaign effectiveness and learn from the results
Consumer Acquisition shopper marketing
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All too often app publishers rush into development with a solid idea in hand and a team to build it but skip some crucial planning steps which are necessary to make sure you hit the mark when you get your product out to market.
A comprehensive strategic plan prior to beginning development can help you better understand your market, competition and your user which is invaluable in making sure that your app is on the right track to properly compete.
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We will make sure your app becomes a hit by employing specific app marketing strategies that naturally attract consumers and most importantly, we turn those consumers into your advocates. With our iPhone app marketing services people will be downloading your app and asking their friends to download it as well.
Get stronger mobile app Street marketing campaigns out that have higher conversions that actually drive better business outcomes.
Consumer Acquisition Brand Identity Design Service
Never underestimate the power of traditional promotions. Invest some money into your business and your app and run burst campaigns that can help you get featured on a Top Charts list. Burst ad campaigns will promote your app through internet ads that will generate traffic to your website and app. The more downloads you get in that time the higher you’ll rank in the app stores. Once you get the attention in the app store you will get more organic downloads and can decrease your spending on marketing.
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If you are creating a new app and not looking to promote an established app, there are certain things you should do before you launch your app. Like any good marketing campaign, the work always starts before the campaign is launched or, in the case of new apps before the app goes live.
You should start by choosing an audience or customer base. When you know who you are marketing to selling your brand is much easier. Think about your demographic from a broad perspective and then narrow it down as best as you can so you can target a select audience instead of a general one.
We at Fulcrum, offer innovative mobile app Street marketing, mobile app marketing services for your mobile apps. Mobile app is booming in the industry and there is a competition to get your app noticed in the market.
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It used to be that reading the newspaper was as pivotal to the morning routine as a cup of coffee. Even as technology advances and more news outlets offer online versions of their publications, many people still read the paper. Those people might just be potential customers.
Run an ad in your local newspaper. Maybe even try reaching out to several of your most local newspapers and asking to get in. They’re generally not too expensive to put an ad in, and you’ll be seen by a lot of local people who will be interested in your business.
user acquisition outdoor advertising
Guerrilla marketing has seen a ton of success in recent years. If you can lead a marketing campaign with a solid guerilla-based approach, you’ll see a huge return on your investment. Of all the offline marketing ideas I’ve listed here, however, this one can be the most challenging. Not because it’s costly, but because it’s so difficult to predict the results.
Originality doesn’t come easily. A genius guerrilla marketing idea doesn’t come out of thin air. You need a good team to brainstorm with, and you need a lot of energy focused into creativity. A business owner generally doesn’t have a lot of time or mental energy left at the end of the day. I’d highly suggest getting a team to help you come up with a unique and creative guerrilla idea, and then spread it everywhere you can.
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For retailers, the best defense against new and existing threats is a loyal customer base. Your app is the best way to cultivate that loyalty. What other channel gives you a direct connection to your customers anytime, anywhere?
Even better, with effective app marketing, you can translate that loyal user base into more revenue for the business. That’s why retailers using Localytics have found that on average, their app customers are 5x more valuable than customers who don’t use the app.
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We specialize in working with developers, brands, agencies and advertisers to plan and execute marketing strategies that maximize the visibility of your app. We have experience in app marketing across every carrier, device, platform and category. We develop integrated marketing programs that are designed to meet your objectives. Whether you are looking to make a splash for launch, benefit from a boost of activity or wish to grow your user base on an ongoing longer term basis – we have the skills, the experience, the creativity and the necessary resources to make it happen.
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An optimized mobile app marketing plan is the backbone of any successful app campaign. we have the experience to use user acquisition On ground marketing strategies to draw a marketing plan, implement it, evaluate its results, tweak the strategy as required, and finally, deliver measurable results. Given the dynamic nature of the mobile ecosystem, including the ever-evolving app store platforms and search engine algorithms, we take pride in staying up-to-date with the latest methodologies and tools. Our team of experts will help you choose a combination of services from the list below to help meet your app marketing objectives.
Our professionals use various channels to attract as many customers as possible. Our team of experts pay maximum efforts to provide every client with the best promotion solutions and marketing strategies. With the key aim to deliver your app to the highest downloads at App Store and , we use the latest innovations in mobile marketing and the checked methods of all promotion.
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Nagpur , Nagpur
The largest city in central India, Nagpur is a rapidly growing metropolis. Its one of Indias most industrialized cities, besides being the 13th largest urban agglomeration and the 13th most populous city in India.
During the winters, Nagpur is the seat of the annual winter session of the Maharashtra state assembly. Politically, its an important city as it lies in the Vidarbha region of Maharashtra and forms its commercial and political center.
Famous for the Nagpur Orange and being a major trade center for oranges cultivated in the region, Nagpur is also called the Orange City. It also has a lush cover of green, which often helps it rank highly among cities in environmental preservation.
Fruit and greenery aside, infrastructure development in Nagpur is on the rise. The Multi-Modal International Cargo Hub and Airport at Nagpur is a major development project in the pipeline. In the Nagpur real estate segment, the MIHAN project, construction of a residential zone extending across 40 sq. km., holds plenty of promise.
Facts And Figures
The population of Nagpur as per the provisional reports of Census India, 2011 stands at 2,405,421. The urban/metropolitan population, on the other hand, is 2,497,777.
Sex ratio in Nagpur is 961 per 1000 males. Child sex ratio is 921 per 1000 boys. Both sex ratio and child sex ratio are above the national average of 940 per 1000 males and 914 per 1000 boys, as per the Population Census of 2011.
Nagpurs average literacy rate is 93.13%. Literacy rates in males and females are 96.16% and 89.99% respectively.
The city has a strong education base, with over 8,600 engineers, 1,000 MBA students and 800 MCA students graduating every year.
Gond King Bakht Buland Shah of Devagad founded Nagpur in 1702 AD.
It was made the capital of the central province under British Raj in the 19th century.
Today, Nagpurs real estate landscape perfectly blends the old world charm with the modernity of the present times.
Besides the oranges, Nagpur is also famous for its cotton production.
Nagpur has also been called the Tiger Capital of India because of the large number of wildlife sanctuaries and national parks situated in and around the district.
In March 2013, ABP News, in its Best City Awards Survey, pronounced Nagpur as the best city to live in India. It was proclaimed as the greenest city, and one with the best public transport and healthcare services.
Industrial Sector
The Butibori industrial area, which is the largest industrial area in Asia, forms the backbone of Nagpurs economy.
Synthetic polyester yarn is the major produce in the Butibori industrial area.
The prominent industrial companies in Nagpur are KEC, Hyundai Unitech, ACC Nijon Casting Limited, Videocon Washing Machine plants, and major textile units.
The Hingna Industrial Estate located to the west of the city, hosts as many as 900 small and medium-scale plants, including Bajaj Auto Group, Mahindra and Mahindra, Vicco Laboratories and Ajanta Toothbrushes.
Nagpur is rich in natural resources, therefore mining is a major activity in this region. One of Coal Indias eight fully-owned subsidiaries, Western Coalfield Limited has its head office in Nagpur.
Connectivity
Nagpur connects to major cities like Mumbai, Delhi, Bangalore, Pune and Hyderabad, and to prominent international cities like Sharjah, Doha and Bangkok through the Babasaheb Ambedkar International Airport. The airport is situated just 7 km from the city center.
Being centrally located, Nagpur is connected to the four major Indian metropolises, Mumbai, Chennai, Delhi and Kolkata by road as well. A total of 160 trains are known to halt at Nagpur.
Two major national highways, Hajira-Kolkata (NH 6) and Kanyakumari-Varanasi (NH 7) pass through the city. Nagpur also lies at the junction of two Asian highways, AH43 and AH46. The Nagpur-Aurangabad-Mumbai expressway is a new state highway, which significantly reduces the distance travelled through NH 3 and NH 6.
The Nagpur metro rail project has already been sanctioned by the state government. The project will be executed by Nagpur Metro Transport Co Ltd (NMTCL), which is formed under the Nagpur Improvement Trust (NIT).
Nagpur Mahanagar Parivahan Ltd. (NMPL) is responsible for providing public transport in the city. It has a fleet of 470 low-floor StarBuses, of which are 88 low-floor MiniBuses and 382 low-floor 50-seater StarBuses.
Nagpur Infrastructure
Although Nagpur is a Tier II city, its urban infrastructure is comparable to many of the Tier I cities. The excellent IT infrastructure in Nagpur, besides its convenient geographic location, has made it one of the favorable IT destinations in the country. Recognizing this, the citys development plans indicate a shift in focus to the creation of ICT infrastructure. There is a lot of potential, therefore, in terms of IT, ITES and healthcare services.
The water supply system in Nagpur is robust. The per-capita availability of water in Nagpur is high as well, at 200 lpcd. The city is moving towards 100% availability of water on every day of the week. A water and energy audit process has been planned for this purpose. Plans for the reuse of water in Nagpur are underway.
Defining measures are being taken to manage solid wastes. An NGO initiative called Swatchata Doot Aplya Dari – translates in English as sanitation worker at your doorstep – is a door-to-door scheme for solid waste management. Approximately 75% of all waste is collected through this scheme.
Economy
Nagpur is an emerging metropolis. In 2004, it was ranked the fastest-growing city in India in terms of the number of households with an annual income of ?1 crore (10 million) or more.[125] Nagpur has been the main centre of commerce in the region of Vidarbha since its early days and is an important trading location. Although, Nagpur’s economic importance gradually declined relative to Mumbai and Pune after the merging of Vidarbha into Maharashtra because of a period of neglect by the state government, the city’s economy later recovered.[126]
Sitabuldi Market, one of the busiest commercial areas of Nagpur
Nagpur branch of the Reserve Bank of India
Nagpur city had attracted ?5000 crore worth of investment in 2004.[127][128] Its per capita income was ?123,610 (US$1,800) in 2015 and its GDP was estimated to be $15.10 billion in 2016.[129] The city is important for the banking sector as it hosts the regional office of Reserve Bank of India, which was opened on 10 September 1956. The Reserve Bank of India has two branches in Nagpur, one of which houses India’s entire gold assets.[130] Sitabuldi market in central Nagpur, known as the heart of the city, is the major commercial market area.[131]
Nagpur is home to ice-cream manufacturer Dinshaws,[132] Indian dry food manufacturer Haldiram’s, Indian ready-to-cook food manufacturer Actchawa, spice manufacturer Suruchi International[133] and Ayurvedic products company Vicco and Baidyanath.[134]
For centuries, Nagpur has been famous for its orange gardens in the country, hence the name “Orange City”. Orange cultivation has been expanding and it is the biggest marketplace for oranges in the country.[123] The Maharashtra Agro Industrial Development Corporation has its multi fruit processing division called Nagpur Orange Grower’s Association (NOGA) which has an installed capacity of 4,950 MT of fruits per annum.[135] Orange is also exported to various regions in the country as well to other countries.[136][137][138] Nagpur is also famous for the cotton and silk which is woven by its large Koshti population of handloom weavers which are around 5,000.[123]
Nagpur and the Vidarbha region have a very prominent power sector as compared to the rest of Maharashtra.[139] Koradi Thermal Power Station and Khaparkheda Thermal Power Station are two major thermal power stations located near Nagpur and operated by MSPGCL. NTPC has a super thermal power plant called Mauda Super Thermal Power Station in Mauda around 40 km from Nagpur and Vidarbha Industries Power Limited (a subsidiary of Reliance Power) is situated at Butibori[140]
TCS Campus in MIHAN Nagpur
The Multi-modal International Hub Airport at Nagpur (MIHAN) is an ongoing project for the Dr. Babasaheb Ambedkar International Airport, Nagpur. The government of Maharashtra formed a special purpose entity, Maharashtra Airport Development Company, for the development of MIHAN.
Persistent Campus at IT Park, Parsodi
Prominent Information Technology companies such as TCS, Tech Mahindra, HCL, GlobalLogic, Persistent Systems and Hexaware are located at various IT parks in Nagpur .[141][142] Infosys has commenced its construction work for its Nagpur campus at MIHAN Special Economic Zone.[143] TAL Manufacturing Solutions has its facility in the SEZ for manufacturing structural components for Boeing’s 787 Dreamliner aeroplane.[144] Air India has its MRO Facility in the SEZ which was constructed by Boeing.[145][146][147] Dassault Reliance Aerospace Limited (DRAL) has its manufacturing facility in MIHAN where it is manufacturing Falcon jets.[148][149] Pharmaceutical company Lupin also has its facility in the SEZ.[150]
Apart from MIHAN SEZ the city has three prominent MIDC areas nearby.[151] The Butibori industrial area is one of the largest in Asia in terms of area.[152] The estate’s largest unit is Indo Rama Synthetics, which manufactures synthetic polyester yarn.[153] Other units in Butibori include the power transmission company Gammon India Limited (T & D),[154] Gammon India Ltd. (Infra), KEC,[155] Calderys India,[156] Unitech Power Transmissions Limited,[157] ACC Nihon Castings Ltd[158] and Electrolux.[159] CEAT Tyres has its tyre manufacturing plant in Butibori[160] The Hingna industrial estate on the western fringes of the city is made up of around 900 small and medium industrial units.[161] The major ones among them are the tractor manufacturing plant of Mahindra and Mahindra, casting units of NECO Ltd.,,[162] Candico[163]), Bharat Containers making aluminium aerosol cans[164] Pix Transmissions,[165] and Sanvijay Rolling & Engineering Ltd. (SREL).[166] Kalmeshwar MIDC has 164 industrial plots. JSW Steel,[167] KTM Textile, ESAB India Ltd,[168] ZIM Pharma Ltd, Metlok Pvt. Ltd., Unijuels life sciences, Chemfield Pharmaceuticals Private Ltd., Minex Injection Product Private Ltd., Minex Metallurgical Co.Ltd.[169] and Porohit Textile are a few big names.
Owing to rich natural resources in the region, mining is a major activity. Several government organisations related to the mining industry are based in Nagpur, which includes Western Coalfields Limited (one of the eight fully owned subsidiaries of Coal India Limited), MOIL and Indian Bureau of Mines.[170]
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