Dealer Marketing
For most brands, dealers, distributors and resellers are critical links to success. If you ignore them, they will return the favor. We understand that it’s important to arm them with the right tools, incentives, training and resources and to ensure your brand has strong share of mind. We’ve helped multiple brands develop dealer programs, Co-op advertising plans, created distributor marketing councils, trained store employees and motivated everyone from owners to counter personnel at customer meetings and on incentive trips.
SALES AND DEALER MEETINGS
Sometimes the best way to inform and inspire the channel is with face-to-face events such as Sales Meetings, Dealer Meetings, Regional Meetings and even Dealer Group Meetings. When this is the right solution, we can turnkey the event, from site selection and travel, to theme and creative, to staging and AV, to speech writing and presentation creation, to invites and follow-up surveys.
TRAINING
We’ve trained automotive enthusiasts how to drive cars, tire dealers how to sell tires and mechanics how to clean garages and driveways. It might be training on a new product, an important service or even how to better market their business— but whatever the challenge we can help. We have successfully trained dealers at events, at their facilities and even online.
DEALER INCENTIVE PROGRAMS
Raise your hand if you don’t want to win money, trips and prizes. No dealer hands went up. Developing turnkey programs that inspire dealer mindshare and sales, all with the goal of delivering powerful ROI, is something we do.
DEALER WORKSHOPS
People are more likely to support something they have helped create. Sometimes the biggest need is to merely engage your dealers and channel partner. We’ve conducted interactive workshops with dealers on branding, positioning, messaging, product development, marketing—well, on just about any topic you can imagine— all with the goal of gaining their buy-in and improving business.
TRADE ADVERTISING
It’s not the default tactic that it once was, but trade advertising still plays a role when a brand wants to make noise across its industry, impact industry opinion, or even recruit new distribution. At those times, we have a track record of putting together creatively driven integrated online/offline trade advertising campaigns across multiple industries.
SALES SUPPORT MATERIALS
Your channel partners need information— on your brand, your products, your programs and more. We can create it— from literature to digital tools to videos and more.
LEAD PROGRAMS
Dealers love it when you bring them leads. We can help create a program that identifies, entices, warms and then turns leads over for sales.
DEALER PROGRAMS
Not sure how to craft the best program to capture dealer mindset and drive sales? We can help you by researching and then developing a program designed to hit their hot buttons while increasing your sales.
CO-OP ADVERTISING PROGRAMS
Do you want your dealers to market, promote and advertise you products? We can help by developing a co-op advertising program designed specifically for your customers and industry, including everything from program guidelines to digitally available assets.
Dealer Marketing Agency in Ahmedabad
About Ahmedabad
Once known as the Manchester of the East for its flourishing textile industry, Ahmedabad is a rapidly growing metropolitan city. Its located to the West of India, in the state of Gujarat. Lying on the banks of the historic river Sabarmati, its the seventh largest metropolitan area and the fifth largest city in India.
Ahmedabad real estate, as a sector, is an investors market. Among the several real estate projects lined up in the near future, Ahmedabad will see the towering presence of 22-storeyed residential skyscrapers in the coming year.
Despite the significant number of modern infrastructure projects approved for the city, Ahmedabad still retains the old world charm. Thanks to its rich historical heritage, the city still hosts traditional Persian architecture. The Ahmedabad real estate landscape, therefore, is a melting pot of the old and new.
Stats And Facts
Going by the provisional reports of Census India 2011, the population of Ahmedabad, as of 2011, stands at 5,570,585. The urban/metropolitan population, on the other hand, is 6,352,254.
The sex ratio for Ahmedabad is 897 per 1000 males. Child sex ratio is 853 per 1000 boys. In comparison, the sex ratio of the country is 940 per 1000 males and the child sex ratio is 914 per 1000 boys, according to the Population Census of 2011.
The average literacy rate is 89.62%. The male and female literacy rates are 93.96% and 84.81% respectively.
Of all the cities that have a population exceeding 1 million, Ahmedabad has the lowest crime rate. For that reason among others, the Times of India ranked Ahmedabad as the best city to live, in 2012. In the same year, the market research firm IMRB called it the best mega-city. Ahmedabad was rated as the fastest growing city in India, by the Forbes magazine. In the year 2010, Forbes magazine featured an article that ranked Ahmedabad third in the list of next decades fastest growing cities in the world.
With the river Sabarmati having played such a crucial role in molding the city past and present, the Amdavad Municipal Corporation (AMC) has initiated the Sabarmati Riverfront Development Project. Its aimed at improving the environment conditions in the region and providing slum rehabilitation for the slum dwellers living at the river bank.
The Industrial Sector
Ahmedabad is a strong industrial base for sectors like textiles, chemicals, pharmaceuticals and drugs, and agro and food processing industries.
The district of Ahmedabad contributes up to 60% of the total industrial productivity.
Arvind Mills, the world-famous company that processes denim for jeans globally, and Ashima Group, Indias leading 100% cotton fabric manufacturers, are situated in the city.
Besides the textile industry, Ahmedabad has a thriving pharmaceuticals and chemicals industry. Torrent Pharmaceuticals and Zydus Cadila, two of the biggest Indian pharmaceutical companies, are situated here.
The corporate headquarters of the detergent and chemical manufacturer, Nirma Group and the leading export trading company in India, Adani Group are situated in the city.
Connectivity
The Sardar Vallabhbhai Patel International Airport is situated only 15 km from the city center. From the railway station, the airport is situated just 8 km away.
One of the six operating divisions of the Western Railway, Ahmedabad connects to other major cities and all towns in Gujarat. The city main terminus is the Ahmedabad Railway Station, locally called the Kalupur Station.
The National Highway 8 connects Ahmedabad to Mumbai, Ahmedabad and Gandhinagar. National Expressway 1, which is a part of the Golden Quadrilateral project, connects Ahmedabad to Vadodara.
The AMTS (Ahmedabad Municipal Transport Service) and the BRTS (Bus Rapid Transit System) buses form the network of public transport in Ahmedabad. The bus service is in operation from 6am to 11pm every day.
Presently, AMTS has 750 buses in operation.
The Institute for Transportation and Development Policy awarded BRTC with the Sustainable Transport Award in 2010 for reducing carbon emissions and making the service more accessible to the residents.
Ahmedabad Civic Administration
Administrative headquarters of the Ahmedabad district, Ahmedabad is administered by the Ahmedabad Municipal Corporation (AMC). The AMC was established under the Bombay Provincial Corporation Act, 1949, in the year 1950. The corporation is headed by the Mayor.
The elected wing of the AMC comprises 4 statutory authorities, namely the Standing Committee, General Body, School Board Committee and Transport Committee. The other committees include the Water Supply and Sewerage Committee, Town Planning Committee and Tax Committee.
The residents of the city elect 192 municipal councilors through a popular vote. The elected councilors then elect the Mayor and Deputy Mayor of the city.
The city contains 64 wards in 5 zones.
The sub-urban areas of the city are administered by the Ahmedabad Urban Development Authority (AUDA).
Two Members of Parliament represent Ahmedabad in the Lok Sabha, and 19 members of the Legislative Assembly for the Gujarat Vidhan Sabha.
Ahmedabad Infrastructure
It is common knowledge, even in international circles, that Ahmedabad pays special attention to the development of infrastructure. It was, in fact, the first city in India to execute the Public Private Partnership (PPP) model in development projects.
Ahmedabad has a strong foundation in basic infrastructure, especially the water supply system. The city has had a system of organized water supply, right from the 19th century days. Even today, the two sources of water surface and ground are being managed effectively. Commissioning of water sources has taken place as recently as 2004.
The power sector in Ahmedabad is also on solid ground. Its one of the few cities that have a privatized power sector. Torrent Power Ltd. is the company that generates and distributes power in the city. And for electricity, Ahmedabad banks on one of the oldest and well operated power stations in the country, Torrent Power thermal power station.
The focus of the city development authority, Ahmedabad Urban Development Authority has now shifted towards facilitating social infrastructure projects.
Dealer Marketing Agency in Ahmedabad
About Ahmedabad
Dealer Marketing Agency in Ahmedabad
All Localities in Ahmedabad
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