We Also Have Special Expertise With Trade Shows & Exhibits And Broadcast Design. Brand Experience Leader. An Brand Experience Agency in Kanpur. Content-First Approach. Award-Winning Experiences.
Event experiences come in many formats. They can be live, virtual and sometimes both. These brand experiences should make an impact. Be flexible, dynamic, personalized and connected. We are an experiential marketing agency that does this through inspiring stories that captivate audiences, no matter where they happen to be.
marketing team has been developing winning campaigns for two decades. You’ll be working with the best in the business: marketing …
Brand Activation and Why Its Important
Give people a way to experience the benefits of your brand
First-hand experiences change purchase behaviors
Expand brand activation impact with social media and influencer integration
Brand activations transform people into brand advocates
Track impact with real-time reporting, promo codes, and onsite sales
What is a brand activation marketing?
Brand activation marketing demonstrates the value a product brings to people’s lives.
It takes on many forms, although the main focus is for people to experience the brand’s intrinsic value.
Well-designed brand activation experiences are timely, stimulating, and transformative.
It is proven to be the most effective way to convert people into avid customers.
Brand activations often occur as part of events (e.g. festivals, conventions, etc.) to ensure you have a built-in audience.
This marketing approach is often applied to consumer packaged goods (CPG), although it is effective for digital and service-centric businesses.
Firsthand, face-to-face interactions are one of the best ways to share your story, change brand perception, and influence a target audience’s buying behavior.
Ideally, brand activations showcase a product’s value when it is the most relevant and in a way where it enhances a person’s day.
They can take place on the street, at events, inside malls, on-campus, and other locations.
Activations are considered both outbound and inbound marketing as it allows you to reach new audiences and attracts people to your brand.
It is essential to integrate digital and social media marketing to leverage your investment in brand activation marketing fully.
The best companies create a year-round brand activation schedule to reach and influence new audiences on a continually.
Brand activation services
1.) Strategies to activate your brand
2.) Planning where and when to engage your ideal audience
3.) Location scouting and permitting
4.) Activation asset production (e.g., tents, tables, props, outfits, etc.)
5.) Staffing to ensure your brand is properly represented
6.) Brand activation transport, setup, implementation, and management
7.) Real-time content planning and capture
8.) Brand activation effectiveness measurement and analysis
Process
1.) Share with us your brand story, positioning, ideal customer profiles, and goals
2.) Receive a brand activation strategy and recommendations on how, when, and where to bring it to life
3.) Approve a brand activation plan
4.) Produce activation elements
5.) Secure event, venue, or city permissions
6.) Prep, staff, manage, and measure activations
7.) Improve your brand activation for future outings
Conclusion
Brand activations, showing firsthand how your product or service makes a difference in their life, convert people into customers.
Know your brand activation strategy; how, when, and where to engage ideal customers.
Brand activations are held a variety of environments, and possible nationwide
Leverage your investment before, during, and after the brand activation via social media, influencers, public relations, and partnerships
Track and assess every brand activation to increase effectiveness
Brand Activation Agency in Kanpur
Innovative Advertising Strategies
Identifying and having the right acquisition channel to achieve business goals include equal amounts of trial and error. If the brand is new in the market, setting goals will enable us to strategize well from the beginning. We use tools that give the ability to monitor the strategies for better decisions.
Growth marketing not only focuses on attracting users but engaging them so they stick around and even become ambassadors of your brand. Rather than focusing on acquisition and activation for your product, growth marketing focuses on the rest of the marketing funnel. Growth marketing looks at how users engage with your product and allows us to make valuable changes based on their feedback and other data. Sure, you can advertise your product all day long, but if your product isn’t dedicated to your users’ needs then ultimately, your campaigns will fail. Growth marketing is not one size fits all and looks different for every company. We can help you select the right services you need to ensure your product gets the attention it deserves.
BRAND AWARENESS
Our team is our greatest asset.
The solution is a proven customer acquisition strategy- a critical component of any successful business.
Powerful decisioning and business process management capabilities enhance the originations process while minimising costly customisations or coding. This is complemented by real-time visibility, insight and controls every step of the way. Don’t let inflexible solutions become a barrier to efficiency and customer satisfaction. Conquer this problem with an indeal blend of data, analytics, decisions and execution needed to increase profitability and grow customer lifetime value.
They want to know what your customers like and dislike about your product and will create actionable plans based on that feedback.
We can help you improve profitability while decreasing customer acquisition costs. Contact our Experian sales representative today.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load. |  |
We believe that growth is the key to maximizing ROI on digital products. In order to engage users, increase retention and referrals, and drive revenue, we work alongside our wide network of partner vendors. Growth marketing entails a combination of services that are custom-fit for your product to be optimized for long-term success. Fueled offers:
Successful agencies implement a system.
Merchant Seller Acquisition Onboarding Agency
Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.
Work Experience
# Marketplaces OR E-commerce# On-demand Service Platforms# Utility Platforms# Payment and Fintech Apps | # Online Business Directory# Education And Learning Platform# Content Distribution Platforms |
Customer Acquisition Marketing Agency Kanpur
Growth marketers are constantly working to increase customer acquisition and engagement.
customer acquisition marketing approaches. Work with a team of growth experts to build a complete lead generation machine with Advanced Marketing, and sales to rapidly scale your business.
B2B Marketing Agency in Kanpur
As individuals B2B Marketing Agency in Kanpur , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |  |
B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Customer Acquisition Strategies … For us, it’s all about creating long-term value for everyone.
Appointment Setting, Lead Generation, Lead Management.
Building a powerful presence.B2B Marketing is a two-way conversation.
When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |  |
Growing your brand and increasing your bottom line.
Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:
B2B Marketing Agency in Kanpur
Kanpur
About Kanpur
The city of Kanpur is the largest city in Uttar Pradesh. Located on the banks of the holy river Ganges, this place has received a lot of attention from the ancient times. Kanpur is the administrative headquarters of the Kanpur division and the Kanpur Nagar District.
The name of the city, Kanpur is said to be derived from Kanhiyapur, which means the ‘Town of Kanhaiya’, which changed to Cawnpore during the British rule, gradually transforming to Kanpur. Yet another version suggests that the name comes from Karnapur, which means the ‘Town of Karna’.
The city is famous as the Leather City because it houses tanneries, which are among the largest and the best available in India. Kanpur is also renowned as the ‘Manchester of the East’. Having been a major centre of India’s industrial revolution, Kanpur is now well known for being a prominent centre for industrial and commercial activities.
Stats and Facts
- As per the census report of 2011, the population of Kanpur stands at 34,70,334.
- According to the same report, the sex ratio in Kanpur is 860 females per 1000 males, which is below the national average sex ratio of 940 per 1000 males. The sex ratio, however, has increased from the previous counting that occurred in 2001.
- Kanpur’s literacy rate is 72.80%, according to the census of 2011.
- In the whole of North India, Kanpur is the largest industrial city. Kanpur was ranked 75th in a list of the largest cities in the world.
- The first Indian Institute of Technology was set up in Kanpur. Kanpur is prominent center of education having institutions like IIT Kanpur, HBTI, GSVM Medical College, Sugar Institute and many private engineering colleges. Kakadeo is center of coaching for various competitive examinations.
- Kanpur is straddled by two important rivers, Ganga and Yamuna.
- The city finds place in the mythological tale of Ramayana.
Economy: Leather and Textile Industry
- Kanpur is known for its production and export of leather, which bagged it the name Leather City. The leather industry contributes highly to the economy of Kanpur. This city is the economic capital of Uttar Pradesh. It boasts of the highest GDP in the state and is only after Delhi in the whole of northern India.
- Though the number of textile industries has decreased in Kanpur over the years, it still contributes significantly. The presence of many textile mills in Kanpur resulted in it being known as the Manchester of the East.
- Other products like fertilizers, two wheelers, chemicals, soaps, hosiery, pan masala and engineering industries are present in Kanpur, adding to the growth of the prosperous economic conditions of the city.
- The largest Indian tanneries are located in Kanpur, which formed the base for the industrial sector in Kanpur during the British rule. Although the number of tanneries is decreasing due to the pollution factor, it continues to be a major contributor.
Connectivity
- The city of Kanpur is well connected to major cities like Delhi, Agra, Allahabad, Varanasi, Lucknow, Indore, Bhopal, and Ghaziabad. Many National Highways pass through Kanpur like NH-2, NH-25, NH-86, and NH-91.
- The city has its own Inter State Bus Station (ISBT), also known by the names Shaheed Major Salman Khan Bus Station and Jhakarkati Bus Station. There are other prominent bus stations like Chunniganj Depot, Kanpur Central MS Depot, Azad Nagar AC Bus Depot, and Fazalganj Bus Depot, which have buses plying back and forth within the different places in Uttar Pradesh.
- Kanpur has train connectivity to most of the important cities in India like Delhi, Chennai, Mumbai, Hyderabad, Kolkata, Bangalore, Pune, Surat, Nagpur, Jaipur, and Srinagar. The city has 18 railway stations, Kanpur Central being the main and largest station under North Central Railways.
- The airport at Kanpur has flights that connect the city to Delhi and Kolkata only. To reach other major cities, the nearest international airport is located at Lucknow, around 80 km from the city.
- The intra-city transport takes place mainly through buses. Buses run by the Jawaharlal Nehru National Urban Renewal Mission (JNNURM) connect most places within the city frequently. The Kanpur Upnagariya Parivahan Seva runs buses that connect Kanpur to the suburban towns and surrounding districts.
Lifestyle
Kanpur is home to quite a few places of interest, such as Shri Radhakrishna temple, Jain Glass temple, Allen Forest Zoo, Blue World Amusement Park, Kanpur memorial Church, Moti Jheel, Phool Bagh, Green Park Stadium, among others.
Localities in Kanpur
| Lakhanpur Jawahar Puram Tilak Nagar Civil Lines Fazal Ganj Kalyanpur Naramau Bithoor Singhpur Purana Kanpur Indira Nagar Shashtri Nagar Khalasi Line Parwati Bagla Road Darshan Purwa Pukhrayan | Bhauti Pratappur Permat Khyora Bithoor Road Pandu Nagar Patrakarpuram Vishnu Puri Mainawati Marg Govind Nagar Rooma Allahabad Road Saket Nagar Krishnapuram Mandhana Panki Amiliha | Dabauli Shuklaganj Gujaini Makri Kheora Mall Road Ghatampur Gandhigram Patkapur Khujaupur Bilhaur Colonelganj J K Puri Harsh Nagar Juhi Om Nagar | Swaroop Nagar Kidwai Nagar Kakadeo Azad Nagar Ratan Lal Nagar VIP Road Kaushalpuri Nawabganj Ravidas Puram Rai Purwa Barra Shyam Nagar Sharda Nagar Behata Katarijiyora Nawab Ganj | Gandhi Nagar Lal Bangla General Ganj Jajmau Yashoda Nagar Majhawan Chaubepur Naubasta Daheli Sujanpur Jarauli Rawatpur Maswanpur Krishna Nagar Lajpat Nagar Karbigwan | Mirpur Keshavpuram Vikas Nagar Maitha Akbarpur Meharban Singh Ka Purva Sarvodaya Nagar Ramaipur Shivarajpur Damodar Nagar Parade Rura Chakeri Ram Bagh Highway City Hanspuram |