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Creative Advertising Agency Agency in Chennai

Creative Advertising Agency

Creative Advertising Agency

We are Fulcrum, a creative advertising agency ,  We build meaningful brands and custom marketing plan for like-minded businesses of all shapes and sizes.

We live to be the pulse of our region, inspiring everyone by bringing waves of creative energy, passion, and commitment to everything we touch.

Advertising

You need an advertising agency that knows how to not only create, but also strategize and communicate. Some will tell you to be holistic with your advertising, and most will tell you to be targeted.

We’re telling you we can achieve both.

Digital Advertising

We have a lot of capabilities, but complacency isn’t one of them. We could never slap a few banner ads together and hope for the best. With digital advertising changing by the day – make that, the minute – we’re always in deep strategy mode. Let us introduce you to dynamic forms of digital advertising that can change the way you approach the age-old business challenge of getting in front of the right audience.

  • Paid search
  • Location-based advertising
  • Retargeting
  • Contextual targeting

Print Advertising

The “old school” isn’t going anywhere any time soon. By aligning your brand with the right print publications, we can make a refreshingly tangible impression. A thoughtful print advertising campaign can help your business gain brand recognition and tap into new opportunities for awards, partnerships, and (of course) sales.

Outdoor Advertising

We’re in the most densely populated state and near the most populous city in America. With the expansive  transit system and its millions of riders, plus the high-volume highways and their millions of drivers, there are endless opportunities to be seen in people’s everyday lives.

  • Billboards
  • Train station ads
  • Bus station ads
  • Bus and subway ads
  • Vehicle wraps
  • Aerial advertising

Get in touch with us

Let us help you plan and execute a great marketing strategy.


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Creative Advertising Agency Agency in Chennai

About Chennai

Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

Demographics:

The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

Connectivity:

Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

Administration:

Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

Economy:

Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

 

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

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