OUR PROCESS
OUR PROCESS
We focus on you, your business, your audience and your market…By getting a clear understanding of what you do, your business objectives, the market you are operating in and who you need to reach out to, we can develop a highly informed communications strategy linked to your business objectives.
Our Three-Phase Process Encompasses Concept, Planning and Execution.
It ensures a focus on results and returns, and creates connected, impactful and measurable brand experiences.
PHASE CONCEPT
Brief
Idea
Pricing/Budget
PHASE TWO PLANNING
Recruit
Train
Procure
PHASE THREE EXECUTION
Activate
measure
Evaluate
Planning & Management
Schedules and budgets and deadlines, oh my! No need to worry, we’ve got it covered. We’ll draw up a marketing plan that puts your strategy into action and custom-build the perfect team to make it sing. And since we offer balanced and unbiased marketing, you’ll get the right mix of tactics—seamlessly integrated and designed to get the response you want from your target markets.
We’ll build the infrastructure you need to get your marketing done too, filling the gaps in your team and marketing programs—all without adding overhead. Finally, we’ll evaluate effectiveness and make the appropriate adjustments so you can get the best return on your marketing investment.
Creative Execution
Our creative work is bold and brave. Executed seamlessly. And a whole lot of fun. It has to be to break through the clutter and get your brand noticed. Take a look at the list of services available to you
UNDERSTAND
This first phase allows us to go back to basics and get a full understanding of your business, your audience, your objectives, your market and your competitors.
PLAN
This is one of the fundamental areas of the process and is informed by the ‘understanding’ stage. Here we define the strategy, what success will look like and deliver a plan of action to support your business objectives.
DELIVER
After the understanding and planning phases have taken place, we then start to deliver the marketing activity. Either alongside your team or on behalf of your business depending upon how you choose to work with us.
LEARN
One of the key phases throughout the process is learning. Not only about the outcomes generated from the marketing activity but any changes in the business environment you are operating in and the behaviours of your target audiences. This allows us to modify or adapt the strategy and various tactics to ensure we are continuously improving the marketing activity and getting the right results to help improve your business performance.
WORKING WITH A RANGE OF BUSINESSES
Our experience has been developed via in-house marketing roles, integrated communications agencies and independent consultancy work. This has led us to work with a wide range of business both large and small across a variety of sectors.
We like a good challenge and would love to hear more about what you would like to achieve.
Startups
If you’re a start-up that wants to save time and money by starting the right way, we’re for you. Since we work with organizations of all sizes, you’re in good company and our work will help you level the playing field with larger, more established players. We’ll be your plug-and-play, pay-as-you-go marketing department so you can focus on all those other things startups need to focus on. Like, everything.
Mid-Sized Companies
If you’re a mid-sized organization that needs to formalize its marketing function but doesn’t want to add overhead, we’re for you. Most companies your size have a smaller, hard-working marketing staff that’s doing all it can to keep up. Strategic marketing planning often gets back-burnered when time-sensitive (but tactical) priorities take precedent. Just say giddyup and we’ll provide all the creative and strategic horsepower your organization needs to deploy strategic, seamless and sustainable marketing–and attain responsible results.
Larger Companies
If you have an established marketing department but are having a difficult time pursuing new niche or seizing opportunities, we’re for you. We know your type. You’re a visionary leader that sees opportunities everywhere, and if you had your druthers, you’d purse ’em all. But your marketing department is buried (probably pursuing other opportunities you’ve uncovered in the past) and there’s simply no bandwidth to take on any new work streams. We can help. We’ll pursue niches and opportunities up the ting-yang. Well, first we’ll help you prioritize the best, most profitable niches and opportunities and then we’ll pursue them up the ring-yang.
Get in touch with us, we would love to discuss your marketing needs. We love a good coffee and a challenge, so would be happy to meet up with you face to face.
OUR PROCESS Agency in Delhi
About Delhi
Delhi, also known as the National Capital Territory of India, is the capital of the country. It is India’s only city-state that envelops other cities such as Noida, Greater Noida, Gurgaon, Alwar, Ghaziabad, Faridabad and other nearby cities and towns. Delhi is now the world’s second most populous city and the largest Indian city in terms of area. Property in Delhi is one of the most expensive in the country.
Surrounded by the states of Haryana and Uttar Pradesh and located on the banks of the river Yamuna, Delhi is a major commercial center of the north. It has a rich and diverse history, spending most of its time as a capital under the rule of various kingdoms and empires. It has been rebuilt several times during its history and has had an altering geographical boundary. For this reason, it is called the city of cities.
Delhi real estate has witnessed rapid progress in infrastructure and development. The city has excellent and improving connectivity. Certain industries such as IT, Knowledge Process Outsourcing, and Business Process Outsourcing (BPO) have shown tremendous growth over the last few years creating new employment opportunities for the city’s growing population.
Stats and Facts
The population of Delhi, as per the Census report of 2011, stands at 1.68 crores.
According to the same report, the sex ratio in Delhi is 868 per 1000 males, which is well below the national average sex ratio of 940 per 1000 males. There is, however, a definite increase in sex ratio from the previous counting that occurred in 2001.
Delhi has a literacy rate of 86.21%, according to the Census of 2011. This number indicates an upward trend since literacy rate stood at just 81.67% during the release of the previous Census report in 2001.
Yamuna is a major river flowing right through Delhi.
Delhi is vulnerable to earthquakes as it lies in India’s seismic zone-IV.
It finds a place in the mythical tale of Mahabharata, as it was the site of ancient Indraprastha, the capital of the Pandavas.
Although Delhi is a union territory, it closely resembles a state because it has a legislature, executive council of ministers headed by a Chief Minister and a high court.
Key Projects in Delhi are Vanshi Capital Paradiso, Vertical Ripple Residency, Gemstar Home 2.
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Ghaziabad, Faridabad, Gurgaon, Noida.
The Tertiary Sector
The tertiary sector is the largest contributor to the Delhi’s gross State Domestic Product (SDP), at 70.95%, as confirmed by the Economic Survey of Delhi 2005-06.
Key service industries comprising this sector are IT and telecommunications, banking, tourism, media, and hotels. Real estate and health & community services are also important to Delhi’s economy.
The city attracts considerable foreign investment, thanks to the availability of skilled labor and the large consumer market in the city. Property in delhi has seen good chunk of this investment overtime.
Delhi’s prominence as a trade center is also noteworthy. It’s favored by being located in the trade route extending from Punjab to the Gangetic plains.
Connectivity
The domestic and international travelers can reach Delhi via air through the Indira Gandhi International Airport. IGI Terminal 3 is regarded as one of the world’s largest buildings. With 35 million passengers using the airport during 2012-13, Delhi IGI airport is among the busiest in South Asia.
Delhi is the headquarters of the Northern Railway. It’s an important junction for Indian railways. Old Delhi, New Delhi, Anand Vihar railway terminal, Nizamuddin and Sarai Rohilla are the five prominent railway stations in the city.
Delhi has excellent road connectivity through five National Highways – 1, 2, 8, 10, and 24 connecting it to all the major Indian cities. It’s connected to Gurgaon by the Delhi-Gurgaon Expressway and to the neighboring industrial town of Faridabad by The Delhi-Faridabad Skyway. The Noida-Greater Noida Expressway and the DND Flyway are the other roads connecting Delhi to the neighboring towns.
The city has a rapid transit system in the form of Delhi Metro which connects it to Noida, Gurgaon, Ghaziabad, and Faridabad. Delhi Metro was India’s first modern public transportation system and led the way for many other such projects to be unfurled.
Delhi Civic Administration
The National Capital Territory of Delhi comprises 9 districts, 3 statutory towns, the Municipal Corporation of Delhi (MCD), the New Delhi Municipal Council (NDMC), and the Delhi Cantonment Board (DCB); 59 census towns, 27 tehsils and 300 villages.
The five local municipal corporations in Delhi are NDMC, DCB, East Delhi Municipal Corporation, South Delhi Municipal Corporation and North Delhi Municipal Corporation.
The city-state hosts the Delhi High Court, the Supreme Court of India and other subordinate courts.
For administrative purposes, Delhi is divided into 9 police zones comprising 95 local police stations.
The Parliament of India, Rashtrapati Bhavan is also situated in Delhi.
OUR PROCESS Agency in Delhi
About Delhi
OUR PROCESS Agency in Delhi
All Localities in Delhi
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| Panchsheel Park Seelampur Rohini Sector 35 Jharoda Majra Burari Batla house Akshar Dham Aya Nagar Dwarka Sector 21 Chhawla Rajender Nagar Chokhandi Delhi Cantoment Patel Nagar Wazirpur Subhash Nagar Bhajanpura Siri Fort Kalindi Kunj Badarpur Siraspur Ganesh Nagar Harsh Vihar Balbir Nagar Rani Bagh Mukundpur Krishna Nagar | Sangam Vihar Malka Ganj Lawrence Road Jamia Nagar Sainik Farm Vijay Vihar Gandhi Nagar Fateh Nagar Khirki Extension Pulpahladpur Roop Nagar Sant Nagar Bali Nagar Raja Garden Jhilmil Colony Matiala Rohini Sector 34 Raj Nagar Razapur Khurd Tilangpur Kotla Bhalswa Vishnu Garden Qutub Vihar Prem Nagar Dwarka Sector 16 A Nilothi Kalyan Vihar | Sultanpur Bakhtawarpur Chittaranjan Park Sidhartha Nagar Kidwai Nagar Adchini Karala Ashok Nagar Bahapur Bakkar Wala Hastsal Mustafabad Sri Niwaspuri Sunlight Colony Freedom Fighter Enclave Vijay Nagar Greater Kailash II Greater Kailash III Alaknanda Kalu Sarai Panchsheel Enclave Goyla Village Mansarover Garden Dakshinpuri Sagar Pur Shakurpur Kondli | Jaitpur Rohini Sector-36 Deenpur Rohini Sector-37 Daya Basti Gopalpur Village Rangpuri Khera Kalan Nangal Raya Singhu Mithapur Dwarka Sector 24 Ranhola Rohini Sector 38 Kair Sawda L Zone Ranjeet Nagar Dummy Village Mandoli Mohan Garden Neeti Bagh Shanti Niketan Safdarjung Development Area Green Park Extension Hauz Khas Enclave Uday Park | L Zone Ranjeet Nagar Dummy Village Mandoli Mohan Garden Neeti Bagh Shanti Niketan Safdarjung Development Area Green Park Extension Hauz Khas Enclave Uday Park Mandi Hills Ranaji Enclave Central Secretariat Swasthya Vihar IP Estate Akbarpur Majra Ansari Nagar East Chittaranjan India Gate Lodi Road New Mustafabad Qutabgarh Shakur Basti Tagore Garden Extension Jhuljhuli West End Colony |
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