Experienced, Efficient, Hard Working
Field Marketing – Field Sales Agency
People with sales and marketing expertise are revenue generators — making an impact on the bottom line, a talent that’s in demand in virtually every sector.
We are a full-service field marketing, outsourced people management and consultancy agency. Our business is to understand your key objectives and use our experience to consult, develop and implement your marketing strategy.
Our Mumbai based office gives you access to our senior consultancy team that will work with you, to tailor the best people management solution for your project, operating across over 20 City in Indian markets.
Your brand, and values are the focus of all the work we do.
| We have over 10 years of experience, helping brands and businesses achieve their goals in every sector. We pride ourselves in being able to facilitate services across many different areas. We have dedicated teams across both sales and retail maintenance. nsuring that your brand is visible to your target audience can be challenging in a fast paced marketplace. Especially where innovation is constant, promotions frequent, and competitor product launches regularly grab the time and attention of store staff.
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Our role is to protect your brands retail positioning. And ensure that staff are aware of your products and activity, as well as your plans are implemented as expected.
Achieving in store execution consistently and responsibly with our support helps our clients meet and exceed sales targets in an environment where second chances are rare.
 | WHY PARTNER WITH US? We pair our years of experience running outsourced teams with the intelligent use of information to maximise our team’s effectiveness. We harness data to support our goals, to drive change but we never forget that it’s face to face communication that determines success. Our partnerships are long standing relationships, not just with our clients, but also with our field teams, whether they are full time, part time or tactical team members we recognise them with unrivalled support and development. |
Our services encompass all outsourcing options which include sales teams, implementation experts and information gathering. We will discuss the best strategy for each client project – which is often dictated not just by a sales objective, but also by how the client plans to use the data and information generated by the field team. How our clients plan to leverage the results of each project helps us to tailor an approach to suit.
SALES TEAMS
sales teams work as a seamless extension of your own existing model, delivering flexible, agile coverage and optimal impact either through a syndicated, dedicated or REACT solution, that has been purpose-built to deliver the most cost-effective path to achieve all your brand and strategic objectives.
Strategic
Tactical
REACT
ENGAGE YOUR CUSTOMERS FIRST
Sales teams programs can be used to promote everything from an everyday product, to the sale of luxury items. Our sales teams are chosen carefully to ensure that they have the right level of experience and knowledge to present a professional, knowledgeable sales pitch to customers.
We also help our teams to understand the competition so that they are equipped to overcome objections. We know that sales achieved are due to a combination of persuasiveness and product knowledge. And we work with clients to provide our teams with all of the necessary tools to close a sale.
WHAT WILL YOU GET WITH YOUR SALES TEAM SERVICE?
A professional team that understands the importance of each customer interaction. We provide in-depth training to every sales team member so that they are fully prepared to:
Represent the product in a way that reflects the brand values
Effectively share the key features and benefits of a product with the customer
Deal with customer questions, objections and queries
Work towards achieving pre-defined sales targets and key performance indicators
Throughout the program Service
Retail Field Sales Solution
call today and discover how our retail execution solution can help your operation. Give your field sales teams the insight to take the actions that lead to profit growth.
Fulcrum Connected Solutions for Retail. Integrated Merchandising Services for Brands Represented in High-Volume Retailers.
Fulcrum is seeking strong work ethic, self-motivated, undergraduates for Field Sales/Marketing Representatives. Individual will be responsible for driving sales of Fulcrum through product demonstrations, end-user interaction and in-store merchandising at key accounts. The position will report directly to an Account Manager and will have responsibility for an assigned geographical territory.
Retail Merchandising Solutions
Your retail display should operate as your silent sales machine providing consumers with education, inspiration, and accessible inventory to purchase your product. You need your displays on everywhere, all the time. We deliver on your brand promise with our full suite of retail merchandising solutions.
Our regional field teams leverage their relationships with key store leaders, a deep understanding of retail operational guidelines, and their merchandising expertise to manage all elements of your display within project scope and retailer compliance.
 | Dedicated Market Development Managers. Physical and Digital Signage Placement Market Development |
Bring value to every store
Fulcrum enables the sales organisation to manage its resources more effectively. It allows them to focus on the right items in the right stores at the right time in order to sell more.
Alerts and sales analysis identify the largest opportunities and direct field sales to specific value-adding locations in store. This saves them time from the moment they arrive. They receive this insight in an intuitive and action-led interface, allowing them to be more efficient and effective.
Outsource Team
We have provided recruitment, payrolling, team management, Quality Control and Inventory Management support amongst other functions, to some of the biggest Global Consultancies and Professional Service Companies.
THE AGENCY FOR OUTSOURCING PARTNERSHIP AND COLLABORATION
Partnership and collaboration are a great way to ensure that your business is thriving. We can ensure this is the case through our various processes and innovative approach to business. We do this by implementing proven plans which get your business to the very front each time.
| Recruitment Payrolling HR services Team Management & Development Training Outsourced services
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SALES & MARKETING RECRUITING
Our recruiters help businesses find high-performing sales professionals and innovative marketing experts to add to their team. Whether you’re looking for sales jobs where you can take control of your income or marketing jobs where you can make an impact, our team is here for you.
NEED HELP ADDING SALES AND MARKETING TALENT TO YOUR TEAM?
Let the recruitment specialists at our firm help you find qualified people for your revenue-driving sales and marketing jobs. You’ll always work with a recruiter who understands the unique challenges of each field.
Our suite of customized recruitment solutions aligns top employers with exceptional talent.
We find you quality candidates with the skills and personality to fit your team. Leveraging our expertise in sourcing and headhunting, we draw from a global candidate pool, are also deeply connected to local markets.
Dedicated Point of Contact
Every merchandising project is supported by a client service manager — a dedicated point of contact — who partners with your brand, retailer, and supply chain partners to ensure timely communication and response to program and project needs. The team is also responsible for driving program execution and communication amongst our field teams.
Event Staff
A number of our event registration staff are experienced in managing a team and are able to run your registration desk leaving you to focus on the rest of your event. Their roles can include organising breaks, overseeing the other registration staff and ensuring things run smoothly.
Friendly, Attentive, Confident
Exhibition Staff
Professional Exhibition StaffOur exhibition staff are recruited for being experienced, personable, hard working and reliable. They are well versed in exhibition environments, both corporate and consumer, and familiar with the duties required such as meet & greet, exhibition bag prep and distribution, information points and signposting. Well PresentedOur exhibition staff are required to adhere to strict style guidelines, similar to our conference staff, to ensure their presentation is suitable and is to a very high standard. Further guidelines can be provided by our clients if desired. |  |
B2B Lead Generate business leads that save time and money.
Lead generation is basically getting the consumer interested in the product your brand is selling. Effective lead generation strategy will make sure that the target audience builds interest or inquire about the products or services that your business is providing.
Innovative Advertising Strategies
Our team is our greatest asset.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load. |  |
Customer Acquisition Marketing Agency Anna Nagar West, Chennai
Growth marketers are constantly working to increase customer acquisition and engagement..
B2B Marketing Agency in Anna Nagar West, Chennai
As individuals B2B Marketing Agency in Anna Nagar West, Chennai , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |  |
B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Building a powerful presence.When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |  |
B2B Marketing Agency in Anna Nagar West, Chennai
Anna Nagar West, Chennai
About Anna Nagar West, Chennai
| Located towards the city’s north-west is the budding locality of Anna Nagar West. The locality is bounded by prominent residential localities such as Anna Nagar, Koyambedu, Arumbakkam, and Anna Nagar West Extension. It has developed in a pattern similar to that of Anna Nagar, and is subdivided into streets 1 to19. This locality, along with Anna Nagar East, came about as a natural extension of Anna Nagar. |
Anna Nagar West is blessed with rich social infrastructure avenues that have facilitated high demand for properties here. Prominent schools and colleges such as Alpha CADD PTC, EPractize Labs, Blessing Life Academy, IOB Staff College, Kendriya Vidyalaya, among others are in the vicinity. The multi-specialty hospital Sundaram Medical Foundation Community Hospital is at a distance of 3km from Anna Nagar West. Significant commercial establishments adding more value to the realty sector of the area include CivilTech Engineering Pvt Ltd, Hindustan Unilever Network, Beats Technologies, Exodus Exports Pvt Ltd, and Tech Park Solutions.
Well-known residential projects in Anna Nagar West include Kalanikethan Apartments, Emerald Flats, Paradise Flats, Pemmasani Enclave, and Annai Flats. Recreational provisions such as Golden Jubilee Park, and Annai Flats Park also contribute to the locality’s potential growth.
Connectivity and Transit Points
Ambathur Estate Road lies to the north of Anna Nagar West, which leads to the 100-feet Road on the east. Also known as Jawaharlal Nehru Road, it efficiently connects Anna Nagar West to Tirupati Road in the north and Poonamalle High Road in the south. These roads neatly link the locality to its surrounding localities and cities such as Ambattur, Thiruninravur, and Ponneri.
Thirumangalam Metro, located in Anna Nagar, used to connect Anna Nagar West with Villivakkam. But now, this service is closed. However, there are plans of including this train network with the suburban metro rail, which will enhance the region’s connectivity. The closest railway stations are Nungambakkam Railway Station and Chetpet Railway Station, which are both situated 8km from Anna Nagar West. Chennai International Airport is an hour’s drive away, approximately 16km from here.
Common methods of public transportation, such as buses, autos, and taxis are easily available here. The bus depot at Anna Nagar West is a major landmark, and one of the biggest bus stations in Chennai. Buses departing from here connect this locality to various parts of the city.
| Major Landmarks â—? IOB Staff College â—? Kendriya Vidyalaya â—? EPractize Labs â—? Mayuri Infomedia â—? WEBSPA â—? Anna Nagar West Bus Depot |
Factors for Growth in the Past
Anna Nagar is known to be a vast residential colony that was expanding at an alarming rate in the past. In order to ease the stress on the locality, Anna Nagar West and Anna Nagar East were created by the local State authorities.
Development picked up quickly in Anna Nagar West and, as a result, more people were attracted to this locality. Developers sensed this and multiple infrastructure and real estate projects were planned thereafter, adding to the overall development of the area, and leading to a further increment of real estate value.
Commercial Market
There are a number of office spaces available for sale and rent in Anna Nagar West. The cost varies approximately between Rs 2 – 5 crore, depending on the size of the property and facilities available.
Major Challenges
As Anna Nagar West developed in a more recent time frame in comparison with other age-old localities of Chennai, urbanisation and modernisation were by-products of the development efforts. This, however, has put a strain on the existing infrastructure facilities. The residents have complaints about how traffic congestion is caused because of illegal parking activities and open drains. There is also a dearth of water supply.
A challenge directed at this locality in particular, is the problem caused due to the incomplete construction of the Thirumangalam Flyover. This project gave way to many environmental hazards such as pollution and land degradation. As a result, the locality has become dusty. What’s worse is that the road is never swept, even though construction is in progress.
Factors for Growth in the Future
Plenty of land in Anna Nagar West is set aside for the construction of the metro rail project. This project is expected to do wonder in terms of connectivity, which in turn will spark fresh investments, both in the commercial and residential realty markets. What’s more is that Anna Nagar West will enjoy a unique underground transportation system, linking it to various other localities of Chennai in no time. This is expected to be completed by the financial year 2014 to 2015.