Experienced, Efficient, Hard Working
Field Marketing – Field Sales Agency
People with sales and marketing expertise are revenue generators — making an impact on the bottom line, a talent that’s in demand in virtually every sector.
We are a full-service field marketing, outsourced people management and consultancy agency. Our business is to understand your key objectives and use our experience to consult, develop and implement your marketing strategy.
Our Mumbai based office gives you access to our senior consultancy team that will work with you, to tailor the best people management solution for your project, operating across over 20 City in Indian markets.
Your brand, and values are the focus of all the work we do.
| We have over 10 years of experience, helping brands and businesses achieve their goals in every sector. We pride ourselves in being able to facilitate services across many different areas. We have dedicated teams across both sales and retail maintenance. nsuring that your brand is visible to your target audience can be challenging in a fast paced marketplace. Especially where innovation is constant, promotions frequent, and competitor product launches regularly grab the time and attention of store staff.
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Our role is to protect your brands retail positioning. And ensure that staff are aware of your products and activity, as well as your plans are implemented as expected.
Achieving in store execution consistently and responsibly with our support helps our clients meet and exceed sales targets in an environment where second chances are rare.
 | WHY PARTNER WITH US? We pair our years of experience running outsourced teams with the intelligent use of information to maximise our team’s effectiveness. We harness data to support our goals, to drive change but we never forget that it’s face to face communication that determines success. Our partnerships are long standing relationships, not just with our clients, but also with our field teams, whether they are full time, part time or tactical team members we recognise them with unrivalled support and development. |
Our services encompass all outsourcing options which include sales teams, implementation experts and information gathering. We will discuss the best strategy for each client project – which is often dictated not just by a sales objective, but also by how the client plans to use the data and information generated by the field team. How our clients plan to leverage the results of each project helps us to tailor an approach to suit.
SALES TEAMS
sales teams work as a seamless extension of your own existing model, delivering flexible, agile coverage and optimal impact either through a syndicated, dedicated or REACT solution, that has been purpose-built to deliver the most cost-effective path to achieve all your brand and strategic objectives.
Strategic
Tactical
REACT
ENGAGE YOUR CUSTOMERS FIRST
Sales teams programs can be used to promote everything from an everyday product, to the sale of luxury items. Our sales teams are chosen carefully to ensure that they have the right level of experience and knowledge to present a professional, knowledgeable sales pitch to customers.
We also help our teams to understand the competition so that they are equipped to overcome objections. We know that sales achieved are due to a combination of persuasiveness and product knowledge. And we work with clients to provide our teams with all of the necessary tools to close a sale.
WHAT WILL YOU GET WITH YOUR SALES TEAM SERVICE?
A professional team that understands the importance of each customer interaction. We provide in-depth training to every sales team member so that they are fully prepared to:
Represent the product in a way that reflects the brand values
Effectively share the key features and benefits of a product with the customer
Deal with customer questions, objections and queries
Work towards achieving pre-defined sales targets and key performance indicators
Throughout the program Service
Retail Field Sales Solution
call today and discover how our retail execution solution can help your operation. Give your field sales teams the insight to take the actions that lead to profit growth.
Fulcrum Connected Solutions for Retail. Integrated Merchandising Services for Brands Represented in High-Volume Retailers.
Fulcrum is seeking strong work ethic, self-motivated, undergraduates for Field Sales/Marketing Representatives. Individual will be responsible for driving sales of Fulcrum through product demonstrations, end-user interaction and in-store merchandising at key accounts. The position will report directly to an Account Manager and will have responsibility for an assigned geographical territory.
Retail Merchandising Solutions
Your retail display should operate as your silent sales machine providing consumers with education, inspiration, and accessible inventory to purchase your product. You need your displays on everywhere, all the time. We deliver on your brand promise with our full suite of retail merchandising solutions.
Our regional field teams leverage their relationships with key store leaders, a deep understanding of retail operational guidelines, and their merchandising expertise to manage all elements of your display within project scope and retailer compliance.
 | Dedicated Market Development Managers. Physical and Digital Signage Placement Market Development |
Bring value to every store
Fulcrum enables the sales organisation to manage its resources more effectively. It allows them to focus on the right items in the right stores at the right time in order to sell more.
Alerts and sales analysis identify the largest opportunities and direct field sales to specific value-adding locations in store. This saves them time from the moment they arrive. They receive this insight in an intuitive and action-led interface, allowing them to be more efficient and effective.
Outsource Team
We have provided recruitment, payrolling, team management, Quality Control and Inventory Management support amongst other functions, to some of the biggest Global Consultancies and Professional Service Companies.
THE AGENCY FOR OUTSOURCING PARTNERSHIP AND COLLABORATION
Partnership and collaboration are a great way to ensure that your business is thriving. We can ensure this is the case through our various processes and innovative approach to business. We do this by implementing proven plans which get your business to the very front each time.
| Recruitment Payrolling HR services Team Management & Development Training Outsourced services
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SALES & MARKETING RECRUITING
Our recruiters help businesses find high-performing sales professionals and innovative marketing experts to add to their team. Whether you’re looking for sales jobs where you can take control of your income or marketing jobs where you can make an impact, our team is here for you.
NEED HELP ADDING SALES AND MARKETING TALENT TO YOUR TEAM?
Let the recruitment specialists at our firm help you find qualified people for your revenue-driving sales and marketing jobs. You’ll always work with a recruiter who understands the unique challenges of each field.
Our suite of customized recruitment solutions aligns top employers with exceptional talent.
We find you quality candidates with the skills and personality to fit your team. Leveraging our expertise in sourcing and headhunting, we draw from a global candidate pool, are also deeply connected to local markets.
Dedicated Point of Contact
Every merchandising project is supported by a client service manager — a dedicated point of contact — who partners with your brand, retailer, and supply chain partners to ensure timely communication and response to program and project needs. The team is also responsible for driving program execution and communication amongst our field teams.
Event Staff
A number of our event registration staff are experienced in managing a team and are able to run your registration desk leaving you to focus on the rest of your event. Their roles can include organising breaks, overseeing the other registration staff and ensuring things run smoothly.
Friendly, Attentive, Confident
Exhibition Staff
Professional Exhibition StaffOur exhibition staff are recruited for being experienced, personable, hard working and reliable. They are well versed in exhibition environments, both corporate and consumer, and familiar with the duties required such as meet & greet, exhibition bag prep and distribution, information points and signposting. Well PresentedOur exhibition staff are required to adhere to strict style guidelines, similar to our conference staff, to ensure their presentation is suitable and is to a very high standard. Further guidelines can be provided by our clients if desired. |  |
B2B Lead Generate business leads that save time and money.
Lead generation is basically getting the consumer interested in the product your brand is selling. Effective lead generation strategy will make sure that the target audience builds interest or inquire about the products or services that your business is providing.
Innovative Advertising Strategies
Our team is our greatest asset.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load. |  |
Customer Acquisition Marketing Agency Howrah
Growth marketers are constantly working to increase customer acquisition and engagement..
B2B Marketing Agency in Howrah
As individuals B2B Marketing Agency in Howrah , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |  |
B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Building a powerful presence.When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |  |
B2B Marketing Agency in Howrah
Howrah
Howrah (/ˈhaʊrə/, Bengali: [ˈɦao̯ɽa], alternatively spelled as Haora[11]) is a city in the Indian state of West Bengal. Howrah is located on the western bank of the Hooghly River opposite its twin city of Kolkata. Administratively it lies within Howrah district, and is the headquarters of the Howrah Sadar subdivision. It is a part of the area covered by the Kolkata Metropolitan Development Authority. Howrah is an important transportation hub and gateway to Kolkata and West Bengal.
Demographics
Dependent on definitions and geographical boundaries Howrah is measured as either the 2nd or 3rd largest city in West Bengal (behind Kolkata, and perhaps Asansol). As of 2011 Indian census, Howrah (not including the now re-incorporated Bally Municipality) had a population of 1,077,075 with households.[7] [note 1] In 2011 Bally had a population of 293,373.[20]
In the 1896 census of British India, Howrah had a population of 84,069, which grew to 157,594 in the 1901 census.[21][22] This rapid growth was due to abundance of job opportunities, which resulted in a 100% increase in male population during this period, whereas the female population grew only by 60%.[21]
Development & growth[edit]
Even though it is one of the largest cities in the state, Howrah did not undertake appropriate infrastructure development in the last century.[citation needed] As a result, Howrah is continuing to face its perennial problems like traffic congestion, population explosion and pollution.[31][citation needed] The ratio of roadspace to the population is low in this city, even comparatively smaller towns like Baharampur enjoy a better ratio.[citation needed] The emigrant labour force from the rest of the state’s rural areas and neighbouring states take refuge in the cheaper quarters in Howrah, bringing the already poor infrastructure to the brink of collapse.[citation needed] Many times such migrations reduce a locality to a poor-infrastructure slum.[citation needed] The name of the novel City of Joy, which has been often the name the Kolkata metropolis been called, is actually based on one such slum of Howrah.[32]
However, recently, work has been done on broadening the National Highways and several local roads.[citation needed] These activities are expected to help in improvement of traffic conditions. Of late, Howrah has seen a lot of new industrial proposals like the Kona Truck Terminus,[33] Kolkata West International City and relocation of the old smoky foundry plants.[citation needed]
The Kolkata Metropolitan Development Authority also plans growth in Howrah, as the city lies within the Kolkata Metropolitan Area.
Economy[edit]
Often termed as Sheffield of the East,[34] Howrah is known as an engineering hub, mainly in the area of light engineering industry.[34] In 1823, Bishop Reginald Heber described Howrah as the place “chiefly inhabited by shipbuilders”.[35] There are small engineering firms all over Howrah, particularly around Belilios Road area near Howrah station[36] However these businesses are declining in the 21st century.[34] There are many foundries in Liluah area.[citation needed]
Burn Standard Company, a major company in heavy engineering industry, has its oldest manufacturing unit located in Howrah.[37] The Howrah plant of Shalimar Paints (established in 1902) was the first large-scale paint manufacturing plant to be set up not only in India but in entire South East Asia.[38] The jute industry suffered during the Partition of Bengal (1947), when the larger jute production area became part of East Pakistan (now Bangladesh). The foundry industry saw a decline in demand due to growth in steel industry.
Transport
Howrah can be accessed from its many rail links, road links to National Highways, as well as its transport connections to Kolkata. Apart from the bridges connecting the cities, there are also ferry services between various jetties.
Rail
Howrah Station
Howrah Junction railway station (more commonly referred to as Howrah Station) is the major railway station serving Howrah, Kolkata and the neighbouring districts. It was established in 1854 when a railway line was constructed connecting the city to the coalfields of Bardhaman. Howrah Station serves as a terminal for two railway zones of India: the Eastern Railway and the South Eastern Railway, and it is connected to most of the major cities of India. From Howrah both Eastern Railway and South Eastern Railway operates connecting various stations of the districts of Howrah, Hooghly, Bardhaman, East Midnapore and West Midnapore. Within Howrah city itself, there are twelve more stations, the most prominent being Shalimar.
Metro rail
Howrah is planned to be served by the Kolkata Metro Line 2 with Salt Lake in Kolkata via a tunnel under River Hooghly. On the Howrah side, the 2 Stations will be at Howrah Station and Howrah Maidan. As of June 2021 these stations are under construction.
Roads
The total road length in Howrah is approximately 300 kilometres (190 mi).[39] Howrah hosts a branch of the Grand Trunk Road – this was built, starting 1804, by the Public Works Department of the British administration.[40] The road starts at the Acharya Jagadish Chandra Bose Indian Botanic Garden[41] and connects to the main road near Chandannagar.[40] Howrah also connects the metropolitan region to the national highways – NH 16 and NH 19, which are connected to Vidyasagar Setu via the Kona Expressway.
Howrah has many various neighbourhoods, the most notable being Shibpur, Santragachi, Belur, Ramrajatala, Liluah and Bally.[citation needed] Shibpur hosts the Acharya Jagadish Chandra Bose Indian Botanic Garden, containing the Great Banyan tree, and the Indian Institute of Engineering Science and Technology, Shibpur.[44] Santragachi has a large railway station as well as the Santragachhi Jheel, a large lake that attracts migratory birds during winter.[citation needed] Belur hosts Belur Math, the headquarters of the Ramakrishna Math and Mission. Ramrajatala hosts a famous Rama Temple.[citation needed] Near Howrah Station is the slum of Pilkhana which was the basis of the famous book and film “City of Joy”.[32] Liluah host some of India’s oldest railway factories and is also the educational Hub of Howrah.[cita