Sales Staff business Alandi Pune | Store selling business Alandi Pune

Store selling business Alandi Pune

Fulcrum Marketing is a strategic Store selling business Alandi Pune. Our team of marketing consultants also specialise in marketing planning and for all types of business of any size.

Sales Staff

Sales Staff business

Fulcrum Sales Staff Unleash the Success of Your Business

Have you used sales staff? If not, wouldn’t it be wonderful to boost your sales without increasing costs associated with full or part-time employees?

With Fulcrum’ scaleable team of temporary sales staff, it’s possible to increase your manpower – and your sales – during busy consumer driven periods and for special events. Fulcrum specializes in recruiting and maintaining a roster of Temporary Sales Staff, also known as “Temporary Sales Staff”.

We coined this term from our temporary sales staffing services when we founded Fulcrum in 2004. We wanted those on our roster to innately understand their influence on consumer’s purchasing power and our client’s bottom line. Whether our Temporary Sales Staff are hosting an event, sampling a product or collecting field research, ultimately, their interaction with a consumer will impact your sales.

Our team of temporary sales staff are armed with product knowledge and trained to use the “Power of Presence” to influence consumer’s willingness to purchase as well as their long term impression of the brand.

Our Temporary Sales Staff Services are regularly incorporated into the following events:
• Assisted Sales Program
• Charity Fund Raisers
• Merchandising
• Retailtainment
• Sales Promotions
• Tradeshows

Sales Staff with Skills
The goal of any successful experiential marketing program is the impact it will have on the brand reputation and perceptions of a company. As a result, this effects the direct impact it will have on sales. Sometimes, people just need a little more of a push, which is why incorporating Temporary Sales Staff can be so valuable. Fulcrum’ motivated Temporary Sales Staff are in their glory in a high volume tradeshow environment, a consumer sales push for back to school or for the holidays, or at an event raising money for charity. Fulcrum has had tremendous success in sales initiatives due to the high caliber of temporary sales staff on our roster.

Our sales staff are our product so we work tirelessly to find the best of the best in the industry. We look for young men and women with immaculate personal presentation, vibrant personalities, natural sales abilities and impeccable reliability to represent us – and in turn, our valued clients.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , business Alandi Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and business Alandi Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Alandi Pune

, business Alandi Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Alandi Pune

Call Us :-08433772261
Email:- info@fulcrumresources.co.in

Alandi Pune,

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

 

business Alandi Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Plan and Strategy

business

Alandi Pune,

Alandi is a town and a municipal council situated in the north of Pune district. It comes under the jurisdiction of Pune Metropolitan Regional Development Authority (PMRDA). Alandi is close to the cities of Pune and Pimpri-Chinchwad and belongs to the Pune Metropolitan Area. The famous Indrayani River is passing through the centre of the locality. It is a Perennial River, and bathing in the river has special significance for pilgrims to Alandi. Since Alandi is a major place of pilgrimage, the economy of the town revolves around that activity. Although the major festivals are held only twice a year, pilgrims from all over Maharashtra come to Alandi throughout the year. It is situated 22.7 km away from Pune city. It is an area with great potential for investment. Other prominent localities situated close to it are Charholi Khurd, Charholi Budruk, Moshi, Chimbali, Bhosari etc. Thakur Vasti, Gharkul, Dudulgaon, Dhayarkar Wadi, Kale Colony, Indrayani Nagar, Vahile Nagar, Bidkar Vada, Anandgram Society, Kate Nagar Colony come under Alandi. Earlier, Alandi was known as only a religious town but is gradually gaining popularity for infrastructural and economic developments. A number of roads such as Alandi Road, Dehu-Alandi Road, Chimbali Road, Alandi-Markal Road, Alandi-Vadgaon Road are passing through the locality. Dehu-Alandi Road is the major road which further links Alandi with Pune-Nashik Highway (NH 60). Alandi is one of the most well known places of pilgrimage for Hindu Marathi people because of the town’s association with the 13th century Varkari Saint Dnyaneshwar. Being a rural place, farming is still an important part of the economy. Traditionally, Groundnut cultivation has been important around Alandi. Some of the premier residential projects in Alandi include Goyal Shree Ganesh Galaxy, Ravi Kiran Phase 1, R K Lunkad Alankapuram II, Triaa Punyavaastu, Arihant Kate Estate, Tanish Vatika among others.

Connectivity

The 15 km long Dehu- Road connecting the pilgrimage centers of Alandi and Dehu is being widened. These roads connect Alandi to main city areas such as Hinjewadi, Moshi, Chikhali, Aundh and Vishrantwadi.

It enjoys excellent connectivity to Pune International Airport which is situated at a distance of 17.2 km via Charholi Road.

Akurdi, Chinchwad, Pimpri, Kasarwadi are its nearby railway stations. However, Chinchwad is the nearest and major railway station to Alandi, situated at a distance of 15.5 km via Spine Road.
A number of major roads and highways such as the Nashik Phata Flyover, Ring Road and Mumbai – Pune Highway are being built or expanded.
Pune-Alandi Road is one of the important roads passing through PCMC limits linking Pune with Alandi.

Factors for past growth
A number of local people commuted to city of Pune and Industrial areas around Pimpri for employment. The close proximity to these places also has attracted new immigrants to the town who can not afford to live in the more expensive Pune.
Alandi now has a few big IT parks and industrial areas. This accessibility makes it a preferred residential area for working professionals. Some of these offices include Tata Communications (VSNL), Commerzone and Talwade. The key industrial areas around are MIDC-Bhosari, PCMC and Markal. As a result, there has been a surge in the demand for residential apartments in Alandi.

Proposed & Planned Infrastructure
The locality has planned to develop the 15 km long Dehu- Road which will be widened in two phases. The 8.25 km stretch from Dehu Village to Moshi-Jadhavwadi border will be constructed first while the 6.8 km stretch from Moshi-Jadhavwadi border to Alandi village will be developed in the second phase. This road will pass through the villages of Moshi, Talawade and Dudulgaon and will connect two pilgrimage centres of Alandi and Dehu.
Under-construction of two roads by the Pimpri Chinchwad Municipal Corporation in Charholi to ensure better and quick connectivity to the Lohegaon Airport.
Under-construction 10.5km BRTS corridor from Kalewadi Phata to Dehu Alandi Road.
PMRDA has also taken up major infrastructural projects such as the 128 km Ring-Road, a 23 km long Metro line, and 20 town planning schemes to help develop Pune region as an investment hub.

Employment hubs near Alandi
Talawade MIDC IT Park
Reliance Corporate IT park Limited
Software Technology Parks of India
Pune IT Park
Weikfield IT Info Park

Infra development (Social & Physical)
Alandi offers very good social infrastructure to its residents. Some of the reputed schools in Alandi include Aditya English School, Oxford English School, Jayashree School, Kidz Paradise School, Freedom Park School, Shri Pandurang Appagi Kale Primary School, Smt Bhimabai Sopanrao Upadhye English School among others.
Healthcare facilities are also good in the locality. Some of the leading hospitals in the Alandi include the Gangotri Hospital, Accord SDH Hospital, PCMC Hospital, Lotus Multispeciality Hospital, Ashtvinayak Hospital Pune, Anand Hospital, Pritam Hospital to name a few.
The shopping needs of the residents are catered by nearby malls such as Diagonal Mall, Progress Natural Mall, City One Mall, Central Mall, Premier Plaza Mall etc.

 

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Door to Door Marketing Strategy, Door to Door Marketing Plan