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Event Agency in Chennai

Event

Fulcrum Event  is a full event service and brand activation company specializing in Conferencing, Brand Activations, sampling, sales, Concert Production and Installation.We have discovered that having a strong and dedicated team results in a superior company.We recognize that most technology is similar, but the high quality of service we provide is what makes an experience extraordinary.

We fully understand the importance of building trustworthy relationships with our clients, and are very fortunate to be in this exciting and eventful industry, and genuinely enjoy giving back to others.


Our Process

When it comes to planning & executing live events, we know how complicated the process can be. From fieldwork, emails, phone calls and texts to signing with vendors and organizing your team; it’s easy to get overwhelmed.

we’ve developed a standardized process over  events to streamline your experience, keep everybody accountable to timelines and organize us all. We call it the Roadmap To Success .

The Roadmap To Sucess

We know that processes can be tedious, so we’ve done the hard work for you. The Roadmap to Success is a living Project Management System that keeps us and you accountable to a timeline to ensure your story is made on time and on budget.

When we deliver your Roadmap, you’ll see the entire project broken down into tasks assigned to your Fulcrum team members and you as we travel toward the event. Regular meetings will be driven by these tasks and we’re not unrealistic: those meetings are where we remain flexible and shift as things inevitably change.

Most importantly, our RTS frees you up to focus on what really matters: creating an immersive experience that tells your story.

Our experienced team works with you to identify your definition of event success and uncover technical requirements, budgets and designs parameters. Using this information, we apply our agile project management methods to build an event approach custom to you, ensuring efficiency and razor focus on your goals

Event Agency in Chennai

About Chennai

Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

Demographics:

The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

Connectivity:

Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

Administration:

Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

Economy:

Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

 

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

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