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WHAT WE DO Agency in Chennai

WHAT WE DO

Here at Fulcrum Advertising, we pride our business on exceeding each and every client’s expectations by taking a close look at their individual business needs. Since no one industry or client is the same, applying the same cookie cutter formula for each would be near impossible. Instead, we take a different approach by assessing each client individually to leverage only the best services that will improve their business. That’s what sets us apart from other ad agencies in RI!

We are a small, boutique agency with the drive and expertise to provide the quality service our clients deserve! We love meeting new people, solving problems, and bringing new ideas to life. If you’re looking for an advertising agency right here in Rhode Island, give Fulcrum a call. We do it all, above and beyond, from branding, design, digital marketing, SEO, website design, and more. Our clients range from all different industries whether it be dealerships, non-profits, e-commerce, and restaurants to name a few. We are professionals with personality, so if you want to leverage your business’s potential, you’ve come to the right place!

Website Design

                   Website Design

A website truly is the backbone to any business. Whether you need a fully designed website or would like to refresh your site to be more visually appealing, look no further! Fulcrum Advertising builds websites for clients in various industries spanning all of Rhode Island, New England, and even extend our services internationally!

Branding

                         Branding

Staying consistent in a world of clutter out there is an essential part of success. Fulcrum Advertising pays attention to the details to efficiently show potential customers what your business and it’s goals. We help with your logo and company design elements to verbiage in marketing materials, slogans, and informational copy. 

Digital_Marketing

                 Digital Marketing

We stay up-to-date with digital trends and new ways to advertise in the digital world. With creative strategy, we are able to provide our clients with the best possible management, advertising, and marketing techniques to spread your message to your target audience, while providing a clear ROI.

Media_Buying

                       Media Buying

Media planning and buying is a complex endeavor, more so today because of the myriad of traditional and interactive media choices currently available.Planners are buyers and buyers are planners. Fulcrum can help with any form of traditional or new age marketing such as OTT, geofencing, and more.

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                             SEO

Increase how your website ranks on search engines and drive more traffic to your business. Making sure your site is optimized as efficiently as possible will make you more visible to a larger, stronger audience. We can perform a website audit for your business to identify any weak areas and how you can improve your online presence.We Work Hard To Get Your Business Seen Online.

Design_Photography

                     Photography

We are fully equipped to handle any graphic design needs. Fulcrum has the ability to produce photography, television, print, web materials, and marketing collateral. Professional head, beauty, and product shots are a few of the photography services that we offer. Maybe you need to refresh your logo design or would like to snap a new headshot?We can help with basic designs to get your business moving! 

WHAT WE DO Agency in Chennai

About Chennai

Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

Demographics:

The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

Connectivity:

Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

Administration:

Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

Economy:

Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

 

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation

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